Sales Development Representative (SDR)
Eastleigh - Office Based
£26k - £28k base salary £40k+ OTE
About Us
We are a creative communications specialist that empowers small and medium-sized businesses with a comprehensive suite of products and services - including website design, SEO, PPC, and VoIP.
Backed by private equity investment, we are on an ambitious growth trajectory. We're scaling rapidly while preserving the entrepreneurial, people-first culture that has been the foundation of our success. This is an exciting time to join a business where your contribution will be visible and valued.
The Opportunity
We are looking for a motivated and tenacious Sales Development Representative to join our growing sales team. In this role, you will be the engine of our new business pipeline - identifying, engaging, and qualifying prospective customers through targeted outbound activity, and booking quality appointments for our Media Sales team to close across website design and build, SEO, and PPC services.
This is a fantastic opportunity for someone with a strong foundation in telesales or telemarketing who is ready to take the next step into the digital marketing space. You'll be given structured training, a clear progression path, and the support of an experienced sales team. If you're target-driven, resilient, and thrive on the buzz of opening doors, this role is for you.
Key Responsibilities
Outbound Prospecting & Lead Generation:
- Conduct high-volume outbound calls to targeted prospect lists, introducing Digital Five's website design, SEO, and PPC services.
- Research and identify potential customers using CRM data, online tools, and market intelligence.
- Qualify prospects against defined criteria, understanding their current digital presence, marketing spend, pain points, and decision-making process.
- Generate a consistent pipeline of qualified appointments for the Media Sales team.
Appointment Setting & Handover:
- Book discovery calls and consultations for the Media Sales team, providing detailed handover notes covering prospect needs, current digital setup, and opportunity size.
- Follow up on warm and semi-warm leads to re-engage prospects and move them through the sales pipeline.
- Coordinate with Media Sales Managers to ensure a seamless prospect experience from first touch to meeting.
CRM Management & Reporting:
- Maintain accurate and up-to-date records of all prospecting activity, call outcomes, and pipeline status within the CRM system.
- Track personal KPIs including call volumes, conversion rates, and appointments booked.
- Prepare weekly activity reports and contribute to sales team pipeline reviews.
Campaign Support & Collaboration:
- Support targeted outbound campaigns focused on specific services, verticals, or geographic areas.
- Provide feedback to the Sales Manager on market trends, common objections, and campaign effectiveness to support continuous improvement.
- Collaborate with Marketing to refine messaging and ensure alignment between campaigns and outbound activity.
Ideal Candidate
Essential
- Experience in a telemarketing, telesales, or SDR role - ideally within the digital marketing, media, or technology sector.
- Proven ability to meet or exceed outbound activity targets and KPIs.
- Confident and professional telephone manner with strong objection handling skills.
- An understanding of, or genuine interest in, digital marketing services such as website design, SEO, and PPC.
- Experience using CRM systems with a high level of data accuracy and attention to detail.
- Proactive, self-motivated, and comfortable working autonomously in a fast-paced environment.
- Strong verbal and written communication skills.
Desirable
- Knowledge of the digital marketing landscape, including common platforms, pricing models, and competitive positioning.
- Experience with consultative or solution-based selling approaches.
- Familiarity with lead generation tools and sales engagement platforms.
- Track record of progression or recognition within a sales team (e.g. top performer awards, promotion to senior roles).
What's on Offer
- Uncapped commission structure.
- 25 days holiday plus bank holidays.
- Company pension scheme.
- Ongoing training and professional development within a growing digital marketing and communications business.
- Clear progression path into a closing sales role for high performers.
- A vibrant, inclusive, and supportive team culture where your contribution is recognised.