Commercial Reservations Manager

Commercial Reservations Manager

Poole, Dorset£40,000 - £45,000 + BonusFull-time Office-based

An established, fast-growing organisation specialising in complex accommodation solutions is seeking an experienced Commercial Reservations Manager to lead their commercial enquiry and reservations function. This is a senior-level position suited to a driven, commercially astute sales leader who thrives on achieving results, developing B2B relationships, and shaping strategy in a high-growth environment.

The Role

As Commercial Reservations Manager, you will take ownership of the end-to-end commercial performance of the reservations and enquiry pipeline. You will drive structured sales processes, optimise pricing and yield, and build long-term corporate relationships to maximise revenue, retention and profitability.

You will lead a high-performing team, developing a culture centred on accountability, conversion and commercial excellence, while collaborating cross-functionally to ensure seamless delivery and outstanding client satisfaction.

Key Responsibilities

Commercial Leadership

• Manage and develop the commercial enquiry and reservations team.
• Embed structured sales processes, KPIs and conversion standards.
• Personally close complex or high-value B2B opportunities.

B2B Sales & Account Growth

• Build and deepen relationships across corporate, relocation, healthcare and agent sectors.
• Secure repeat, contracted and volume-based business.
• Represent the business at client meetings, industry events and familiarisation visits.

Pricing & Revenue Optimisation

• Develop strategic pricing and yield approaches aligned with demand and diary optimisation.
• Analyse booking trends, length of stay and segment performance to drive profitable decision-making.

Reservations Management

• Oversee enquiries from first contact to confirmation and handover.
• Ensure booking platforms remain up to date and aligned with brand standards.
• Maintain accurate data, same-day enquiry response and operational clarity.

Collaboration

• Work closely with Sales, Operations, Revenue and Guest Services to ensure smooth delivery and exceptional guest experiences.
• Balance commercial outcomes with operational feasibility.

Reporting & Insight

• Produce detailed commercial performance reports.
• Conduct competitor analysis to maintain market competitiveness.

Continuous Improvement

• Enhance systems, processes and CRM/PMS utilisation.
• Support ongoing development, training and efficiency improvements.

About You

• 5+ years' B2B commercial or sales leadership experience within accommodation, property, serviced apartments, hospitality or related sectors.
• Proven success in revenue growth, enquiry conversion and strategic relationship management.
• Strong commercial acumen with experience in yield, pricing and negotiation.
• Confident leader who can inspire teams and drive accountability.
• Analytical, organised and an excellent communicator.
• Skilled in CRM/reservations systems and Microsoft Office.

Benefits

• Additional leave
• Casual dress
• Company events
• Pension scheme
• Cycle to work programme
• Employee discounts
• Flexitime
• Health & wellbeing programme
• Referral programme

Why Apply?

This is a rare opportunity to step into a pivotal commercial leadership role within a growing, dynamic organisation. You will shape strategy, influence revenue performance, and play an integral part in advancing both the commercial function and the wider business.