Digital Performance Analyst

This is an exciting opportunity for a Digital Performance Analyst within the business services industry. The role focuses on analysing digital marketing performance data to optimise campaigns and drive growth across global websites. In this role, you will be able to weave stories from complex data systems; with experience in SQL and Google Analytics. This role provides remote/hybrid working, 1-2 days per month in West Sussex.

Client Details

The employer is a well-established organisation within the business services sector, offering a professional and collaborative work environment and global opportunities.

Description

The successful Digital Performance Analyst will

• Analyse digital marketing campaign performance across various platforms and channels.
• Develop actionable insights to optimise marketing strategies and improve ROI.
• Track key performance indicators (KPIs) and prepare detailed reports for stakeholders.
• Identify trends and opportunities to enhance digital marketing efforts.
• Utilise analytics tools to measure and improve campaign effectiveness; SQL and Google Analytics
• Support the implementation of new technologies and processes to enhance performance analysis.
• Provide recommendations and build stories for continuous improvement in digital marketing initiatives.
• Support in building key dashboards for performance tracking.

Profile

A successful Digital Performance Analyst should have:

• Proven experience in digital marketing performance analysis and experience in SQL and Google Analytics.
• Strong analytical skills with a focus on data interpretation and actionable insights.
• Excellent understanding of key digital marketing metrics and KPIs.
• Ability to work collaboratively with marketing teams and other stakeholders.
• A results-oriented mindset with a passion for data-driven decision-making.
• Strong organisational and time-management skills
• Ideally, global exposure.

Job Offer

An exciting global role with the opportunity for further growth and development. This role is remote/hybrid too.