Marketing Manager
Hybrid - 2 days in HO and 3 days WFH
My client is looking for an experienced B2B Marketing Manager to lead the marketing function of this successful business who provides first class Technology solutions to the Construction and Automotive industries.
This position would suit a strategic yet hands-on creative professional who excels at crafting compelling narratives, delivering integrated campaigns, and driving measurable commercial impact in a specialist B2B technology environment.
You will continue to shape and execute the marketing strategy, champion brand across all channels, generate high-quality leads for the sales pipeline, and ensure every touchpoints reflects the technical expertise and trusted partnerships.
Key Responsibilities
Marketing Strategy & Leadership
Take complete ownership of the marketing function, from annual planning and budgeting through to execution and ROI measurement
Develop and maintain marketing strategy and multi-channel roadmap that directly supports business growth objectives
Spot opportunities to strengthen brand positioning and capitalise on emerging trends in digital engineering and manufacturing
Brand Storytelling & Consistency
Lead the creation and evolution of powerful, authentic brand narratives and core messaging
Maintain strict consistency in tone of voice, visual identity, and storytelling across digital platforms, events, collateral, and client comms
Lead Generation & Commercial Alignment
Design and implement targeted lead-generation programmes spanning digital, content, and offline channels
Partner closely with sales and senior leadership to build and nurture a robust pipeline, supporting conversion at every stage
Creative Production & Design
Produce high-quality marketing assets in-house or commission and direct external creative teams
Demonstrate strong hands-on capability in graphic design tools (Adobe Creative Suite or equivalent), this is a distinct advantage
Uphold exceptional visual standards across campaigns, social content, presentations, and proposals
Event Management
Plan and deliver impactful marketing events, both virtual and face-to-face, including industry conferences, webinars, client workshops, and exhibitions
Manage end-to-end event delivery: promotion, logistics, attendee experience, and post-event evaluation
Agency & Supplier Management
Select, brief, and manage external agencies, designers, photographers, and other specialist suppliers
Review and refine agency deliverables to guarantee alignment with brand guidelines and performance goals
Social Media & Digital Channels
Own and grow presence on key platforms, especially LinkedIn, with supporting activity on Instagram and Facebook
Develop content calendars, execute campaigns, monitor engagement, and report on audience growth and brand metrics
Essential Skills & Experience
Substantial experience in a Marketing Manager (or equivalent senior marketing) role, ideally within B2B technology, engineering, or professional services
Proven track record of owning and leading a full marketing function end-to-end
Outstanding storytelling and persuasive communication skills
Demonstrable success in multi-channel lead generation and campaign management with clear ROI focus
Practical graphic design experience and confidence using Adobe Creative Suite (Photoshop, Illustrator, InDesign) or similar professional tools
End-to-end event management experience (virtual and in-person)
Strong history of briefing, managing, and optimising external agencies and creative partners
Hands-on expertise managing LinkedIn and other social platforms to build professional audiences and engagement
Personal Attributes
Strategic mindset combined with a practical, delivery-focused approach
Highly organised, with excellent project and time-management skills
Creative, self-starting, and comfortable taking full accountability
Confident operating independently while collaborating effectively across functions
If you have the blend of strategic vision, creative flair, and commercial drive we'd love to hear from you.
Please apply, get in touch
INDCP