Job Description
Company description:
ClearCourse
Job description:
PPC Manager
Location:Birmingham (Hybrid - 2 days per week in office)
Reports to:Group Growth Marketing Lead
About the Role:
Were looking for a PPC Manager to lead paid media strategy across our portfolio of 40+ software and payments brands. This is a high-impact role where youll own and evolve how we use PPC to drive revenue growth, improve ROI, and scale campaigns across multiple verticals.
Youll bring strong hands-on expertise across Google Ads, Microsoft Ads, and paid social, paired with a highly analytical mindset. Working closely with our Growth, RevOps, and Marketing teams, youll ensure that every pound spent is tied to measurable commercial outcomes.
Key Responsibilities
- Develop and own a group-wide PPC strategy that aligns with brand-specific objectives and growth goals.
- Lead end-to-end campaign management across Google, Bing, LinkedIn, Meta, and other platforms.
- Manage large, multi-brand PPC budgets with accountability for spend efficiency, ROI, and CPL.
- Drive continuous testing, optimisation, and automation, leveraging AI and data-led insights.
- Partner with RevOps to design dashboards connecting paid activity to pipeline, revenue, and LTV.
- Stay ahead of industry shifts and algorithm updates, adapting strategy to generative and AI-driven search trends.
- Collaborate with SEO, content, and product marketing to deliver fully integrated demand generation campaigns.
About You
- 5+ years experience in PPC, including 2+ years in a senior or manager-level role.
- Proven track record managing large-scale, multi-brand PPC budgetsideally in B2B software, SaaS, or payments.
- Deep platform expertise across Google Ads, Microsoft Ads, LinkedIn Ads, and Meta Ads.
- Highly data-driven, with strong analytical skills and experience working with reporting dashboards.
- Google Ads certification (or equivalent) preferred.
- Commercially minded, curious, adaptable, and collaborative.
Why ClearCourse?
ClearCourse is a fast-growing collective of over 40 leading software and payments companies. We empower over 20,000 customers worldwide through innovative, industry-specific technology and embedded payments solutions.
With over 900 employees, were united by a shared mission: to help our customers build great businesses. We foster collaboration, innovation, and growth, both for our customers and our people.
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