Interim Marketing Officer

Work for a charity as an interim Marketing Officer (3-4 months).

Hybrid - 2 days on site - 3 days WFH - Central London - 35,500 pro rata.

As part of the Marketing team, the Marketing Executive is responsible for the planning and project management of marketing projects and campaigns, ensuring effective promotion of the organisation's campaigns, initiatives and activities.

• Support the delivery of marketing activities across membership as required, working with the marketing managers and relevant colleagues to best promote the benefits and value of membership and products, services and events, driving engagement and member retention.
• Build and schedule email communications to promote the organisations programmes, products, services and events.
• Draft copy for marketing campaigns, including copy for the Learning Bulletin, and other emails as briefed by the Marketing Managers.
• Execute other digital marketing activity including (but not limited to) social media advertising and paid search advertising, to promote the organisations programmes, products, services and events.
• Design and create marketing assets for digital and print channels (including video content) as required, working to briefs from the Marketing Managers and other relevant colleagues.
• Support the planning and execute the marketing activity for specific campaigns and projects as required by the Marketing Managers.
• Ensure our Member Value Proposition (MVP) is clearly communicated throughout all relevant campaigns and communications, highlighting the value of membership, and driving increased member retention.
• Support the Marketing Managers in reviewing the performance of marketing activities by providing key campaign, activity and channel metrics as required.
• Support the delivery of internal marketing meetings and workshops and other administrative tasks as required.

What we look for

• Marketing professionals within a health, charity, education, membership or science related organisation.
• Experience creating and delivering marketing and communication plans.
• Hands-on experience in email marketing production (DotDigital desirable).
• Direct experience of using a range of digital marketing techniques to achieve measurable campaign success.
• Experience of using social media channels and PPC marketing platforms (e.g. Google).
• Creative design and developing innovative marketing content, with SEO best practice.
• Copywriting, editing and proofreading, including submissions from others.
• Excellent knowledge of email marketing platforms, social media platforms, diverse and innovative communication channels and tactics, digital content creation.
• Knowledge of PPC platforms such as Google.

What we offer

• Salary: 35,500 pro rata.
• Hybrid: 3 days wfh, 2 days on site.
• 35,500 pro rata.
• 5 days week - 37.5 hours.
• Central London.