Senior Social Media Manager - Women's Charity
London - Hybrid (2 days in the office)
£45,000
Salt have partnered with a well-known UK's women charity who are solely aimed at a younger generation to find them a Senior Social Media Manager. This role will play an essential part in supporting their 3-year organisational growth strategy.
They are looking for a Social Media expert to lead on their Social Media strategy that aligns with their audience, increase engagement and growth of their Instagram & TikTok channels, and overall help achieve organisation's goals and ambitions.
This groundbreaking charity has a forward-thinking approach to marketing, by partnering with well known celebrities and brands, working on some exciting campaigns that make a positive influence to young women.
The Role:
Use data and insights to develop and execute Social Media strategy that aligns with organisation's objectives to raise brand awareness and engagement
Be responsible for the growth of their key social media platforms - mainly TikTok and Instagram
Collaborate with wider marketing team to ensure strategy aligns with business goals and objectives.
Line manage 1 Social Media Officer, and work closely with Content and Design team members
Monitor audience, algorithms, content insights and manage their paid social plans
Keep up to date with the latest trends, particularly on the young, gen z audience
Gather insights, produce reports and analyse results
Identify Influencer, content creators, and partnerships to reach out to and manage
Work with creative agency on social assets
The Person:
Demonstrable experience growing social media platforms across within innovative brands, organic & paid
Minimum of 1 year of line management experience (non-negotiable)
Expert knowledge of Instagram, TikTok, YouTube, Facebook, Twitter, and LinkedIn
A very good understanding of how to reach and attract young audience
Able to use data and insights to drive strategy
Highly organised and loves collaboration.
And roll up your sleeves and kind of person who is proactive, not reactive.
A team player!