Digital Marketing & Social Media Consultant

London Inside IR35Day rate - £300 - £350 This is an exciting opportunity to support high-impact digital campaigns that focus on public awareness, education, and positive social change. Working across a range of digital channels, you will help deliver campaigns designed to engage audiences, promote important issues, and combat the spread of misinformation.

They are a mission-driven organisation delivering digital communications and awareness campaigns on topics that have a meaningful societal impact. Their work spans areas such as environmental issues, equal rights, and public awareness initiatives. They combine strategic thinking with data-led decision making to maximise campaign reach and effectiveness. As they continue to expand their campaign activity, they are looking for a versatile Digital Marketing & Social Media Consultant to support a range of projects.

• Plan, execute, and optimise paid social media campaigns focused on awareness and audience engagement.
• Manage activity across key platforms including Meta, YouTube, and TikTok.
• Conduct digital channel audits and provide recommendations to improve performance and effectiveness.
• Support digital strategy initiatives across social media and web channels.
• Deliver training and guidance on digital and social media best practices where required.
• Review website performance and accessibility considerations, ensuring a positive user experience for diverse audiences.

• Strong experience running paid social media campaigns centred on awareness, education, or engagement objectives.
• Hands-on expertise across Meta, YouTube, and TikTok advertising platforms.
• Broad digital marketing experience with the ability to work across multiple channels rather than within a single specialism.
• Experience conducting channel audits and translating findings into actionable recommendations.
• Working knowledge of GA4 and digital performance measurement.
• Understanding of website accessibility principles and user experience best practices.
• Comfortable operating in a hybrid environment and collaborating with a range of stakeholders.