Omnichannel Growth Lead

  • John Lewis plc
  • Jul 10, 2026
Full time Executive

Job Description

Overview

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Salary: £76,800.00 - £123,000.00
Contract type: Permanent
Working pattern: Hybrid - a mixture between the London head office and home, balanced with business needs.

Key Responsibilities
  • Define the 3-5 year digital and omnichannel growth strategy for mapping out "where to play / how to win" frameworks across conversion, customer lifetime value, marketplaces, and category expansion.
  • Identify and prioritise large incremental growth opportunities by analysing macro retail trends, performance data (revenue, profit, traffic, AOV), and structural shifts such as AI driven discovery and social commerce.
  • Build robust business cases and commercial frameworks with clear ROI, payback, and risk assessments, partnering closely with Finance to align growth levers to planning cycles and targets.
  • Lead high impact strategic programmes and incubation, acting as an internal "venture lead" to define MVPs, success metrics, and scaling plans for new digital propositions and AI driven customer experiences.
  • Produce ExCo ready narratives and strategic choices that simplify complex ideas into clear decisions, framing trade offs and risks with clarity for executive leadership.
  • Drive cross functional collaboration across Digital Trading, Commercial, Customer/CRM, Product & Technology, Supply Chain, and Retail teams to ensure growth strategies translate into delivery roadmaps.
Essential Skills & Experience
  • 7-12 years in strategy, consulting, or digital commerce roles, with a proven track record of defining and delivering growth strategies in omnichannel retail.
  • Advanced analytical capability and strong commercial acumen, with comfort handling data, financial modelling, ambiguity, and directly linking strategy to P&L impact.
  • Executive level communication and storytelling, with specific experience developing board level strategy materials and framing complex choices clearly.
  • Strategic clarity and intellect, demonstrating the ability to grasp new growth opportunities at pace and simplify complexity into actionable direction.
  • Influence and stakeholder management, with the confidence to challenge, align, and collaborate with senior leadership across multiple business units.
  • A strong bias for action and external curiosity, constantly scanning for market trends, competitor benchmarks and structural industry disruptions.
Desirable Skills & Experience
  • Top tier professional background from a leading retailer or consultancy such as McKinsey or Bain.
  • Deep digital commerce expertise, including a strong understanding of digital platforms, e commerce trading, SEO, performance marketing economics, personalization, and CRM strategy.
  • Future focused retail knowledge, spanning marketplaces, direct to consumer models, store operations, and the ongoing impact of AI/LLM on digital commerce.
  • Proposition launch experience, with a background in successfully launching brand new digital services, memberships, or curated business models from concept to execution.

Closing Date: July 17, 2026