Senior Events Coordinator

Job Description

Key responsibilities:

1. Events Marketing

• To oversee the scheduling, production and distribution of promotional e-mails for our events.
• Liaise with comms team to promote events across AvMA media platform
• To work on the development of the events pages on the new AvMA web site.
• Ensuring event web pages are kept up-to-date.
• To carry out data analysis and web analytics to determine what people are responding to and to highlight the areas we may need to focus/re-focus.

Events Logistics & Management

• In conjunction with the Head of Events, to undertake the production and organisation of events, including inviting and liaising with speakers and arranging event logistics.
• Effective liaison with speakers, ensuring they have all the information required to participate in the event and providing deadlines for receiving their presentation and biography.
• To work on site at events as required and run smaller events on your own.
• Duties will involve setting-up and administering registration, liaising with the venue, greeting speakers and exhibitors, dealing with enquiries from delegates and making sure the event runs smoothly.
• Production of the online conference documentation, to include speaker presentations.

Research & Event Development

• Help identify and research potential subject areas on which we may want to run events.
• Keep a close eye on the medico-legal events sector market and other events taking place.
• Help identify potential new sponsors and exhibitors for our events.

Events CRM

• Develop a sound understanding of AvMA's new CRM, ensuring we optimise it for the efficient and effective marketing of events.
• To assist if/as required with bookings and booking queries for AvMA's events.

Other

• To support the Events Department's quality initiatives and to suggest continuing improvements where needs arise.
• To undertake other duties commensurate with the post as may be required.
• Deputise for the Head of Events when necessary

Person Specification

Essential:

1. An understanding of, and commitment to, the values and objectives of AvMA.
2. Excellent interpersonal skills, with the ability to develop effective and positive working relationships with a wide range of individuals and organisations.
3. Highly motivated self-starter with the ability to manage and prioritise workload and meet targets.
4. Excellent written and verbal communication skills. Confidence in liaising with speakers, sponsors and delegates.
5. Experience of organising events and on-site management of events, including in-person and online events/webinars.
6. Marketing copy writing ability, proof-reading skills, outstanding attention to detail.
7. Experience of using e-mail marketing platforms (e.g. Dot Digital) and social media to promote events and maintaining event web pages.
8. A high level of IT and digital literacy skills, including Office 365, Microsoft Dynamics and Adobe In Design
9. Staying calm under pressure, a proactive and solutions focussed approach to problem-solving, ability to independently think on your feet.
10. Demonstrable commitment to Equality, Diversity and Inclusion

Desirable:

• Experience of working within a charity.
• Experience of working in healthcare and legal sector events.
• Knowledge or experience of healthcare, the NHS or patient safety work.
• Understanding/experience of Search Engine Optimisation.