Commercial Sales and Event Manager

3 days in office, 2 days home working offered - A fantastic opportunity to join a high-profile London destination in a pivotal commercial role, driving revenue through events, partnerships, and brand activations across a dynamic estate!

• High-impact, revenue-generating role
• Work on large-scale events, activations & festivals
• Strong stakeholder exposure
• Fast-paced, collaborative environment

THE COMPANY

An opportunity to join one of London's most recognisable and vibrant destinations, home to a diverse mix of large-scale events, brand activations, and commercial experiences.

This unique estate hosts an exciting year-round programme including festivals, fan zones, markets, experiential activations, and major event day activity, attracting high-profile brands, agencies, and partners.

With a focus on innovation and growth, the business is continually evolving its commercial offering, making this an exciting time to join the team and play a key role in driving forward new revenue opportunities.

THE ROLE

This is a commercially focused role responsible for driving income across the estate through events, media, branding, and experiential activity. You'll be identifying opportunities, securing partnerships, and ensuring best-in-class delivery across a wide range of commercial projects.

The Commercial Sales & Event Manager is a broad role that includes duties such as:

• Driving revenue through events, activations, media, and branding opportunities across the estate
• Developing and executing sales campaigns to secure new commercial contracts and partnerships
• Identifying and creating innovative commercial opportunities to maximise income
• Negotiating and managing contracts to ensure delivery against financial and operational targets
• Managing relationships with key stakeholders, partners, and third-party event operators
• Overseeing the planning and delivery of events, ensuring compliance with estate guidelines and regulations
• Collaborating with internal teams and external agencies to deliver high-quality commercial activity
• Managing event day commercial activity, particularly around major events and high footfall periods
• Ensuring all activities meet legal, licensing, and health & safety requirements
• Supporting wider commercial, branding, and media initiatives across the business

THE CANDIDATE

The ideal Commercial Sales & Event Manager will have strong experience across sales, business development, and event delivery, ideally within an agency environment. Experience and knowledge of experiential events and activations is preferred.

You'll be commercially driven, proactive, and confident managing multiple stakeholders while spotting opportunities to generate revenue.

Key requirements include:

• Proven experience in sales, business development, or event management
• Background working with brands, agencies, or event operators
• Strong commercial awareness and negotiation skills
• Experience managing events or activations from concept to delivery
• Excellent stakeholder management and communication skills
• Highly organised with the ability to manage multiple projects simultaneously
• Knowledge of licensing, compliance, or event regulations is advantageous

In return, this is an exciting opportunity to join a forward-thinking organisation where you can make a real impact, working on high-profile projects and shaping commercial activity at a leading London destination.

This is a role not to be missed!

Live specialises in all disciplines (and at all levels) across events, experiential and exhibitions. If this position isn't quite what you're looking for please visit live-recruitment.co.uk to view all of the opportunities we are recruiting.

As a specialist events recruitment agency we help our clients build the most talented and diverse teams in the UK. We encourage applications from candidates of all backgrounds, embracing diversity across all intersecting dimensions, including ethnicity, gender, sexual orientation, well-being, abilities, and neurodiversity.

We are dedicated to ensuring a supportive and accessible recruitment process. If you require any adjustments or accommodations for any reason, please do not hesitate to let us know.

Vacancy reference: MM17103