Content Writer

Content Writer - B2B marketing agency based in Woking, Surrey.£35,000 - £38,000 - Hybrid working - 2 days per week in the officeThis is a well established B2B marketing agency who have a strong team that you will be able to progress your career with.About the role:We are looking for an experienced B2B content writer to work closely with the widercontent team, digital experts, creatives and social media specialists.This role sits at the intersection of content creation, content strategy, and brandstrategy. You'll be responsible for delivering compelling, full-funnel content acrossmultiple B2B accounts while contributing to strategic planning and helping maintaineach client's distinctive brand voice.Content CreationYou will craft high-quality content across diverse formats - from thought leadershiparticles and technical whitepapers to video scripts, podcasts, and interactive guides.Excellence in human writing is essential, but you'll also need to think like a full-stack marketer-not just a blog writer.You should either bring your own content creation stack or be eager to build one, using AI and automation tools strategically to scale your output and elevate your creative work. The goal is to work smarter, not harder, while maintaining the human taste and editorial judgement that makes content genuinely distinctive.Content StrategyYou will plan campaigns and assets with a clear understanding of how to createstrategic content plans that outline creation, delivery, publication, and management to meet specific business goals and audience needs. Every piece you create should beintentional, purposeful, and commercially relevant.Brand StrategyYou will work with an understanding of brand positioning, competitor landscapes,audience needs, and messaging frameworks. While brand strategy is owned by our Strategy team, there is natural crossover in this role, and you'll need to apply brandthinking to ensure every asset strengthens brand distinctiveness and reflects acoherent identity.What we are looking forEssential: Solid B2B marketing agency experience in a content writer position, workingacross multiple clients and campaigns - this is not a junior-level role A diverse portfolio showcasing a broad range of B2B content assets isessential when applying - we want to see thought leadership, technicalcontent, video scripts, campaign work, and evidence of full-funnel thinking Exceptional writing ability: journalistic eye for great copy, impeccable spellingand grammar, provocative headlines and attention-grabbing openers Ability to write succinct social and ad copy for LinkedIn and Reddit The mindset of a full-stack marketer, not just a blog writer - you should eitherbring your own content creation stack or be building one, using AI andautomation strategically to scale output while maintaining quality Understanding of B2B marketing fundamentals: aligning copy with businessobjectives, personas, and the full customer journey Experience in or strong understanding of content strategy and creating tacticalcontent plans Awareness of brand strategy principles- messaging, audience understanding Knowledge of common B2B topics such as SaaS, cybersecurity and the Cloud Confident presentation and public-speaking skills to showcase work to clientsclearly and persuasively Able to work in a hybrid setup, commuting to Woking 2 days per weekWhat's in it for you Flexible working around the core hours of 10 am - 4 pm Work from home, as well as in the office 2 days a week to collaborate 25 days holiday per year Quarterly Protected Learning Time: 1 working day dedicated to undertakingprofessional development Regular social activities Free access to our WellBeing Programme through Care FirstSponsorship won't be able to be offered so you will need to have an independent right to work in the UK.We are interviewing currently so apply now for immediate consideration for the Content Writer position or contact Stuart Barnes at ITSS Recruitment for further information.