Field Marketing Manager

Our client is a global leader in advanced technologies, providing mission-critical solutions across industries including construction, manufacturing, and smart cities. They're now seeking a commercially driven and strategically minded Field Marketing Manager to take full ownership of UK marketing strategy for their division, with clear accountability for pipeline generation, revenue contribution and ROI.

Location: St Neots (Hybrid working) 2/3 days in the office each week

• Own and execute the complete UK marketing strategy and annual plan, aligning activities, budget allocation, and priorities with business objectives whilst tracking performance end-to-end from engagement through to pipeline creation and revenue impact
• Act as strategic partner to sales leadership, driving customer acquisition and lead generation through direct engagement, integrated campaigns, and field programmes that deliver measurable commercial outcomes
• Lead event and industry engagement strategy by evaluating, prioritising, and delivering participation in exhibitions, conferences, and proprietary events aligned with strategic objectives
• Manage and elevate distribution partner marketing activities, working closely with key partners to strengthen joint initiatives, ensure consistent brand representation, and drive demand generation
• Control budget and resource allocation, making data-driven investment decisions to maximise ROI whilst localising content, developing media partnerships, and collaborating sales and marketing teams.

• 6+ years' experience in B2B marketing or demand generation with strong commercial mindset and proven ability to link marketing activity directly to revenue outcomes and pipeline creation
• Demonstrated capability operating as strategic partner to sales teams and influencing senior stakeholders, with expertise developing and executing integrated marketing plans in complex B2B environments
• Strong technical proficiency with CRM systems (Salesforce) and marketing automation platforms (Pardot), combined with experience managing distribution partner relationships and customer-facing events
• Excellent project management, organisational abilities, and interpersonal skills with customer-focused, results-driven approach and ability to manage multiple concurrent initiatives
• Flexibility to travel regularly within the UK and occasionally across Europe

• Enjoy genuine autonomy to shape regional marketing strategy and take ownership of initiatives from concept through execution, with support from a well-established European marketing function
• Benefit from hybrid working flexibility, strong benefits package including car allowance

Armstrong Lloyd is a marketing specialist recruitment services provider. We specialise in the B2B SaaS space and have a variety of similar jobs available. We offer a personal service that will give you the best possible outcome in the recruitment process.