Senior Campaign & Product Marketing Lead

Senior Campaign & Product Marketing Lead

Hybrid working 4 days remote Up to £36,500 + discretionary bonus

We re delighted to be partnering with our client to recruit a Senior Campaign & Product Marketing Lead to join their established Marketing function.

This is a fantastic opportunity for a commercially minded marketer who enjoys taking ownership of campaigns from concept through to performance analysis. You ll play a pivotal role in driving engagement and growth across professional qualifications and chartered pathways, ensuring marketing activity delivers measurable results.

The Opportunity Joining our client means stepping into a role where your ideas, insight and execution will directly influence growth targets. You ll shape and deliver integrated campaigns that connect with the right audiences, using data to inform decisions and optimise performance.

Working collaboratively with product marketing, business development colleagues, senior stakeholders and external partners, you ll ensure all activity is aligned to wider organisational objectives and annual plans.

This is a hands-on role with strategic visibility perfect for someone who enjoys balancing big-picture thinking with detailed delivery.

What You ll Be Responsible For

• Developing and executing multi-channel campaigns, with a strong emphasis on digital channels
• Driving growth across key product areas and professional pathways
• Using insight and performance data to refine targeting, messaging and channel mix
• Tracking campaign effectiveness and reporting against agreed objectives
• Managing budgets and ensuring strong return on investment
• Leveraging CRM systems to monitor engagement and generate meaningful reports
• Producing high-quality marketing content and clear supporting documentation
• Building strong internal and external relationships to ensure seamless campaign delivery

About You

You ll bring solid experience from within a marketing environment, ideally with exposure to commercially driven campaigns.

You ll also demonstrate:

• Proven experience delivering integrated campaigns across multiple channels
• Strong analytical skills and confidence working with performance metrics
• Budget management experience
• The ability to manage and influence stakeholders effectively
• Confidence planning and executing digital media activity
• Strong written and verbal communication skills
• Excellent organisation and collaboration skills
• Competence using CRM platforms and Microsoft Office applications

Desirable

• Degree educated
• CIM qualification (or working towards it)

What s on Offer

• 35-hour working week
• Hybrid model 4 days from home
• Salary up to £36,500
• Discretionary annual bonus
• Pension and life assurance
• Enhanced sick pay
• Paid volunteering day
• Free on-site parking
• Employee Assistance Programme
• Ongoing professional development opportunities

If you re ready to join our client and take the lead on high-impact, results-focused campaigns, we d love to hear from you.