Marketing Officer

Marketing Officer
The Talent Set are delighted to be supporting a fantastic higher education institution in their search for a Marketing Officer. This temporary role involves developing and executing innovative marketing campaigns to attract prospective students, enhancing the institution's reputation and application rates.

Role Overview
The Marketing Officer will support the planning and delivery of multi-channel marketing initiatives, optimise campaigns through data analysis, and contribute to outreach activities. The role offers a unique opportunity to influence student recruitment strategies within a vibrant educational environment.

Key Responsibilities

• Develop and implement integrated student recruitment campaigns across digital, print, social media, email, and events.
• Coordinate campaign assets with internal teams and external suppliers, ensuring messaging aligns with brand standards.
• Assist in creating engaging content for prospectuses, web pages, videos, and social media platforms.
• Manage and monitor digital marketing activities, including paid campaigns and SEO efforts, adjusting strategies based on performance data.
• Contribute to market research by analysing audience insights, competitor activity, and current trends to inform campaign planning.
• Provide support for recruitment events such as open days and campus tours, ensuring all promotional materials are accurate and impactful.

Person Specification

• Proven experience coordinating marketing campaigns, events, and content production.
• Knowledge of digital marketing channels, tools, and analytics.
• Ability to interpret data and optimise campaign performance accordingly.
• Effective communication skills, able to engage with diverse audiences.
• Strong organisational skills, with the ability to manage multiple priorities simultaneously.
• Collaborative mindset, committed to fostering an inclusive work environment.

What s on Offer
Contract Length: 1-2 month temporary role
Salary: Day rate £124- £138 + daily holiday pay
Hybrid working: 2 days a week in London
Process: Interviewing asap for an immediate start

How to Apply
To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours.
Commitment to Diversity
The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, religion or belief, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity, disability, or age. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.