PR Account Executive/Senior Account Executive

Account Executive/Senior Account Executive

Guildford (Hybrid)

£25k-£28k

You ll need excellent writing skills, to be great at researching and enjoy getting to grips with complex topics. Building relationships with media is a must and you will want to achieve outstanding results. We also want to tap your creative instincts to help us create brilliant, original and award-winning marketing ideas. And when life gets a bit more back to normal, you will be attending in-person networking events in London, as well as going on occasional international business trips with colleagues.

Written Work

• Writing press releases, articles, social media content and other materials requiring only minimal amendments by senior colleagues and clients.
• Proofreading all written materials carefully before submitting them to senior colleagues.

Media Skills

• Possessing an understanding of how the media works in areas relevant to the company and our clients.
• Building relationships with journalists, with the support of senior colleagues.
• Fully managing the process of press release distribution, to include list-building.
• Helping research and identify forward feature and other media opportunities for clients.
• Pitching stories to journalists.
• Handling incoming media enquiries.
• Demonstrating confidence and professionalism in journalist discussions.
• Assisting in the organisation of media events, such as interviews, photo calls and press conferences.

Marketing Content

• Devising, creating and implementing marketing content, as directed.
• Developing an understanding of content marketing strategies and programmes. Meetings
• Participating actively in meetings with colleagues, clients, journalists and other parties.
• Sharing responsibility for discussing/presenting information in client meetings and presentations.
• Sharing responsibility for discussing/presenting information in new business presentations.
• Helping prepare materials and information for meetings.

General

• Liaising with clients in a confident and professional manner, establishing and maintaining good working relationships.
• Undertaking desk research for client programmes and new business pitches.
• Possessing the ability to manage multiple tasks simultaneously and prioritise work appropriately.
• Contributing to social media activities of the company and its clients.

required qualities

• The role requires a self-confident individual, at ease with liaising with client contacts and busy journalists.
• You need to be highly organised with the ability to keep on top of multiple activities simultaneously.
• You must be highly adaptable to change and short notice client requests, with the ability to remain calm and think clearly under time pressure.
• You must enjoy a challenge and be ambitious to achieve outstanding results.
• You must possess strong writing skills in all the types of work detailed above.
• You must be team-oriented and enjoy delivering great results through collaboration.
• You must possess excellent research skills and enjoy mastering sometimes complex topics.
• In normal times, you must be able and eager to travel internationally on business