Head of eCommerce - D2C Regulated Market

  • Salt Digital Recruitment
  • Aug 07, 2025
Full time I.T. & Communications

Job Description

Head of eCommerce - UK Launch

Location: London (Hybrid) 1-2 days per week in the office

Salary: £90,000 - £120,000

Sector: D2C / Regulated Consumer Goods

£50M Raised

We're working with a hyper-growth consumer brand that's just launched in the UK after raising £50M in funding. They're already doing incredibly well in the US and now expanding into the UK with serious ambition - they are looking for a sharp, commercially-minded eCommerce Lead to take ownership of their UK direct-to-consumer performance.

This is a standalone, high-impact role as the UK business scales. They have great backing and have some fantastic people lined up to join, so there will be a lot of opportunity to grow and develop! You will build a team in Q1 next year

Responsibilities

  • Own the UK eCommerce channel from day one (Shopify, CRO, customer journey)
  • Run and optimise CRM (Klaviyo), retention, and non-paid growth
  • Collaborate with global teams but drive local UK execution
  • Partner with compliance, product, ops, and CX to deliver a seamless experience
  • Build data-driven strategies across the funnel-conversion, LTV, retention, ROAS

Experience

  • 5+ years in DTC/eCommerce, ideally in a regulated sector
  • Strong CRO and funnel optimisation chops
  • Familiar with tools like Shopify, GA4, Klaviyo, and Hotjar
  • Experience growing eCommerce without relying solely on paid ads
  • Comfort working in a startup or early-stage environment
  • Bonus if you understand UK compliance/digital advertising rules

Rates depend on experience and client requirements

Job Information Job Reference: JO-29 Salary: £80000 - £120000 per annum Salary per: annum Job Duration: Job Start Date: Job Industries: eCommerce Jobs Job Locations: Greater London Job Types: Permanent Apply for this Job Name

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