Global Marketing Executive

Global Marketing Executive
Salary: 35,000 per annum DOE
Contract Type: 12-month Fixed Term Contract (potential to go perm)
Working Model: Hybrid
Location: Outskirts of Crawley

Company Overview:

Lloyd Recruitment Services is proud to be working with a well-established travel organisation that has a strong national presence and a growing international footprint. The company is committed to delivering outstanding customer experiences across the UK and Europe and is driven by creativity, collaboration, and innovation in marketing.

Role Overview:

As a Global Marketing Executive, you will be responsible for leading and delivering integrated, strategic marketing campaigns across multiple channels and regions. This is a hands-on, dynamic role with a strong focus on CRM, digital marketing, content creation, and campaign performance analysis. You'll collaborate with internal teams and global partners to execute campaigns that support brand growth and customer engagement across different markets.

Key Responsibilities for the Global Marketing Executive:

• Plan, manage, and execute multi-channel marketing campaigns across email, CRM, SMS, app push notifications, digital, and print
• Develop customer segmentation strategies to deliver targeted, personalised communications
• Write clear and effective briefs for internal teams and external agencies
• Coordinate international marketing communication plans to meet deadlines and business objectives
• Monitor and analyse global campaign performance, providing insights and optimisations
• Collaborate with cross-functional teams to align marketing priorities and strategies
• Create, review, and edit marketing content to ensure quality and consistency
• Track budgets and manage purchase orders and invoices accurately
• Ensure all global marketing activities comply with brand standards, GDPR, and legal requirements
• Support global market research and competitor analysis

Skills & Experience Required:

Degree in Marketing or a related field

Minimum of 3 years' B2C marketing experience, ideally with international exposure

Strong experience in CRM and digital marketing

Must have experience in delivery multi-channel B2C campaigns

Excellent copywriting and proofreading skills

Confident communicator with strong stakeholder management skills

Highly organised, able to manage multiple projects and deadlines

Data-driven, with an analytical mindset to assess and improve campaign performance

Experience in travel, leisure, or hospitality is an advantage

Interest in travel and international markets is highly valued

Refer a friend and you will receive a retail voucher of your choice up to the value of 500. Full details can be found on our website.

Unfortunately, due to high numbers of applications, we are only able to respond to shortlisted applicants. If you have not heard from us within 5 days, please assume that you have not been shortlisted on this occasion.

By applying for this vacancy, you accept Lloyd Recruitment Services Privacy and GDPR Policy, which can be found on our website and therefore gives us consent to contact you.

Lloyd Recruitment Services are acting as a recruitment agency in relation to this vacancy and are an equal opportunities employer.