Digital Sales Executive - London

  • Blue Legal
  • Jun 28, 2025
Full time I.T. & Communications

Job Description

Location: London
Salary: Up to £42,000
Contract type: Permanent
Date posted: 18/07/2023

A top-tier law firm is seeking a Digital Sales Executive to join their London office. This role is within the firm's newly created Sales team and will support the CRM & Sales Manager to optimize and deliver sales campaigns for firm growth. Responsibilities include coordinating marketing efforts, analyzing email campaign performance, and converting leads into opportunities.

The Responsibilities:

  • Support the CRM & Sales Manager with data collection and sales/marketing campaigns.
  • Collaborate with the Business Development team to analyze issues and identify improvements.
  • Implement lead generation processes to drive new business.
  • Develop segmentation strategies within the InterAction platform for targeted marketing.
  • Coordinate with practice area teams to establish timelines and follow-ups aligned with the marketing calendar.
  • Use marketing software (HubSpot) to ensure data consistency on InterAction.
  • Create reports to measure email campaign performance and work with the Marketing team to improve marketing activities.
  • Develop engaging campaigns with the BD and Communications Teams to identify leads and prospects.
  • Research and convert leads into opportunities, generating pipeline reports using marketing automation platforms.

The Candidate:

  • At least 2 years of experience in a digital or sales role.
  • Experience in a corporate or professional services environment.
  • Strong digital skills; experience with InterAction is ideal.
  • Experience using data to identify opportunities and facilitate sales.

Please note: Only candidates with relevant work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm, or similar high-profile sector will be considered. Applications outside these areas will not be accepted.

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