Communications and Marketing Manager Connect2Luton are excited to recruit a Communications and Marketing Manager on behalf of Luton Borough council. Purpose of position: Communications and Marketing managers are exciting roles operating at the centre of a busy Communications and Marketing Team, with responsibility for managing a portfolio of clients and holding key relationships with senior and middle managers across the organisation and with partner organisations. This role leads an annual work programme for the corporate portfolio - supporting transformation, housing, corporate services and central services - delivering well planned and evaluated internal and external communications campaigns and projects that change perceptions, attitudes and behaviours. Principal Responsibilities: Lead and develop and deliver a comprehensive media plan, ensuring proactive management with local, national and trade media, and the efficient management of enquiries. Build and manage the relationships with local, national, trade and social media - digital, print and broadcast - and provide expert support and advice to spokespeople in the delivery of the council's key messages Lead the council's media activity for emergency and crisis situations and lead the development of the crisis communications plan for the council Manage the development and production of 'all-resident' communications - digital and print - including the council's electronic newsletter, e-Luton. Lead, develop and deliver an internal and change communications programme to deliver corporate transformation objectives, ensuring staff are informed and engaged. Support the Strategic Communications and Marketing Manager in working with service areas to identify priority business needs and to co-develop appropriate campaigns and communications projects to deliver business objectives. Building good, productive relationships with key people in directorates to ensure that the communications service understands service needs, and is influential in determining and delivering new ways of meeting those needs. Leadership of project teams in terms of managing resources allocated to the project and responsibility for achieving agreed objectives. Support the Strategic Communications and Marketing Manager to ensure that the team meets its objectives and targets, and taking the right action if needed to deal with poor performance. Engaging with other professionals in the communications and digital services team to co-develop campaigns and to ensure that the right communications channels are used to achieve campaign objectives. Hands-on delivery of key elements of communications campaigns in collaboration with other members of the account management team and any service-based staff involved in communications and marketing activity. Challenge existing activity and service delivery standards to strive for continuous improvement. Contribute as a team member to the work of the Communications and Marketing Service, keeping abreast of new developments in the field and making recommendations and provide expert knowledge and reports to directors, politicians, CLMT, cabinet, partners and stakeholders. Deputise for the service manager as appropriate. Develop and deliver contractual agreements for the delivery of communications on behalf of external customers. Negotiate tenders and contracts on behalf of the council with suppliers to achieve the successful implementation of marketing campaigns. Management of the team's systems and processes to record activity and measure outcomes and impact. Skills and Experiences: Ability to use well developed communication skills to present complex/sensitive information in an understandable way, to a range of audiences. Ability to develop, manage and deliver complex campaigns and projects, to meet service requirements and to ensure the best outcomes for both customers and the Council. Ability to produce and analyse internal service and management information to contribute to the development of new communications and digital campaigns and innovative working practices. Ability to work independently within clear guidelines and regularly use initiative to make decisions, referring to more senior officers for advice on policy/resource issues. Ability to take responsibility for line managing others, providing direction, monitoring progress and empowering them to achieve objectives. Ability to deal with high levels of work-related pressure, for example from deadlines, interruptions or conflicting demands. Ability to influence others' behaviour through effective relationship building. Ability to plan and organise a range of complex activities and priorities within a focused area of service. Demonstrable knowledge and understanding of equality issues and legislation - able to integrate equalities policies into communication and marketing work plan, campaigns and projects and in the management of the team. In-depth current knowledge of marketing and communications theory and best practice. In-depth current knowledge of legislative requirements in the context of trading opportunities, marketing, PR and media relations, copywriting and publishing. Qualified to degree level in marketing or communications (or equivalent relevant workplace experience). Recognised professional qualification in Media, Marketing, Public Relations and/or equivalent verifiable experience or training. Able to adjust working hours, if the need arises, to meet the requirements of the service. Able to travel to locations inside and outside the Borough on average 2-3 times per week. About Us Luton Borough Council have partnered with Kent County Council to create Connect2Luton, a recruitment managed service for all contingent temporary agency, contract, and interim roles at the Council. Our heritage and being local government owned which means we have a wealth of knowledge and expertise within the public sector, with many of our employees having previously worked for the Council or have supplied previously into the Council, for several years. We are an equal opportunities employment agency and business that positively encourages applications from all suitably qualified and eligible candidates. Connect2Luton is a trading style of Luton & Kent Commercial Services LLP - A joint venture between Luton Borough Council & Commercial Services Kent Ltd. Connect2Luton is an equal opportunities Employment Agency & Business. It positively encourages applications from all suitably qualified and eligible candidates.
Jun 11, 2025
Contractor
Communications and Marketing Manager Connect2Luton are excited to recruit a Communications and Marketing Manager on behalf of Luton Borough council. Purpose of position: Communications and Marketing managers are exciting roles operating at the centre of a busy Communications and Marketing Team, with responsibility for managing a portfolio of clients and holding key relationships with senior and middle managers across the organisation and with partner organisations. This role leads an annual work programme for the corporate portfolio - supporting transformation, housing, corporate services and central services - delivering well planned and evaluated internal and external communications campaigns and projects that change perceptions, attitudes and behaviours. Principal Responsibilities: Lead and develop and deliver a comprehensive media plan, ensuring proactive management with local, national and trade media, and the efficient management of enquiries. Build and manage the relationships with local, national, trade and social media - digital, print and broadcast - and provide expert support and advice to spokespeople in the delivery of the council's key messages Lead the council's media activity for emergency and crisis situations and lead the development of the crisis communications plan for the council Manage the development and production of 'all-resident' communications - digital and print - including the council's electronic newsletter, e-Luton. Lead, develop and deliver an internal and change communications programme to deliver corporate transformation objectives, ensuring staff are informed and engaged. Support the Strategic Communications and Marketing Manager in working with service areas to identify priority business needs and to co-develop appropriate campaigns and communications projects to deliver business objectives. Building good, productive relationships with key people in directorates to ensure that the communications service understands service needs, and is influential in determining and delivering new ways of meeting those needs. Leadership of project teams in terms of managing resources allocated to the project and responsibility for achieving agreed objectives. Support the Strategic Communications and Marketing Manager to ensure that the team meets its objectives and targets, and taking the right action if needed to deal with poor performance. Engaging with other professionals in the communications and digital services team to co-develop campaigns and to ensure that the right communications channels are used to achieve campaign objectives. Hands-on delivery of key elements of communications campaigns in collaboration with other members of the account management team and any service-based staff involved in communications and marketing activity. Challenge existing activity and service delivery standards to strive for continuous improvement. Contribute as a team member to the work of the Communications and Marketing Service, keeping abreast of new developments in the field and making recommendations and provide expert knowledge and reports to directors, politicians, CLMT, cabinet, partners and stakeholders. Deputise for the service manager as appropriate. Develop and deliver contractual agreements for the delivery of communications on behalf of external customers. Negotiate tenders and contracts on behalf of the council with suppliers to achieve the successful implementation of marketing campaigns. Management of the team's systems and processes to record activity and measure outcomes and impact. Skills and Experiences: Ability to use well developed communication skills to present complex/sensitive information in an understandable way, to a range of audiences. Ability to develop, manage and deliver complex campaigns and projects, to meet service requirements and to ensure the best outcomes for both customers and the Council. Ability to produce and analyse internal service and management information to contribute to the development of new communications and digital campaigns and innovative working practices. Ability to work independently within clear guidelines and regularly use initiative to make decisions, referring to more senior officers for advice on policy/resource issues. Ability to take responsibility for line managing others, providing direction, monitoring progress and empowering them to achieve objectives. Ability to deal with high levels of work-related pressure, for example from deadlines, interruptions or conflicting demands. Ability to influence others' behaviour through effective relationship building. Ability to plan and organise a range of complex activities and priorities within a focused area of service. Demonstrable knowledge and understanding of equality issues and legislation - able to integrate equalities policies into communication and marketing work plan, campaigns and projects and in the management of the team. In-depth current knowledge of marketing and communications theory and best practice. In-depth current knowledge of legislative requirements in the context of trading opportunities, marketing, PR and media relations, copywriting and publishing. Qualified to degree level in marketing or communications (or equivalent relevant workplace experience). Recognised professional qualification in Media, Marketing, Public Relations and/or equivalent verifiable experience or training. Able to adjust working hours, if the need arises, to meet the requirements of the service. Able to travel to locations inside and outside the Borough on average 2-3 times per week. About Us Luton Borough Council have partnered with Kent County Council to create Connect2Luton, a recruitment managed service for all contingent temporary agency, contract, and interim roles at the Council. Our heritage and being local government owned which means we have a wealth of knowledge and expertise within the public sector, with many of our employees having previously worked for the Council or have supplied previously into the Council, for several years. We are an equal opportunities employment agency and business that positively encourages applications from all suitably qualified and eligible candidates. Connect2Luton is a trading style of Luton & Kent Commercial Services LLP - A joint venture between Luton Borough Council & Commercial Services Kent Ltd. Connect2Luton is an equal opportunities Employment Agency & Business. It positively encourages applications from all suitably qualified and eligible candidates.
Overview How You'll Make an Impact As a Strategic Account Manager at Epsilon, you will lead the tactical and creative development for a portfolio of top brands, driving their growth and retention by providing exceptional digital marketing solutions. You'll partner with internal Epsilon specialists and key client stakeholders to design and implement personalised digital strategies, ensuring seamless integration onto the Epsilon platform. This role is highly collaborative, working with 12 different cross teams internally plus working alongside your client to deliver the best-in-class objective-based solutions. Join a company that is transforming the marketing and advertising technology landscape. Epsilon's unique combination of data-driven insights and cutting-edge technology offers a compelling opportunity to work on industry-leading projects that redefine how brands connect with consumers. You will directly contribute to Epsilon's growth and evolution, helping shape the future of the industry. This is a hybrid role requiring you to be in our London office 2/3 days per week. What You'll Achieve In this role, you'll have the opportunity to develop expertise in digital MarTech strategy, revenue growth, project management, and client services while leading cross-functional teams. Epsilon offers continuous learning opportunities, positioning you for career advancement and leadership roles within a dynamic and evolving industry. Who You Are What you'll bring with you: 2-4 years of client management or commercial experience in the digital marketing landscape, either agency or client-side. Excellent interpersonal and communication skills at all levels Demonstrate a proven ability to achieve revenue targets. Strong organisational and project management experience. Creative and strategic thinking with a focus on continuous improvement. Solid commercial insight, with the ability to identify and manage growth opportunities and support business success across a wide portfolio of clients Why you might stand out from other talent: Experience in mentoring and training junior team members. Substantial experience in managing six-figure budgets. A deep understanding of the digital industry and a passion for its evolving nature. Ability to work closely with product owners and become a solutions specialist. A growth-oriented mindset, continually seeking ways to enhance skills and stay ahead in a fast-changing industry. This role is perfect for someone eager to be part of a dynamic, growing business at the cutting edge of digital marketing and technology, with ample opportunities to make a significant impact. Additional Information When You Join Us, We'll Create Something EPIC Together Epsilon is a global data, technology and services company that powers the marketing and advertising ecosystem. For decades, we've provided marketers from the world's leading brands the data, technology and services they need to engage consumers with 1 View, 1 Vision and 1 Voice. 1 View of their universe of potential buyers. 1 Vision for engaging each individual. And 1 Voice to harmonize engagement across paid, owned and earned channels. Epsilon's comprehensive portfolio of capabilities across our suite of digital media, messaging and loyalty solutions bridge the divide between marketing and advertising technology. We process 400+ billion consumer actions each day using advanced AI and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Epsilon is a global company with more than 9,000 employees around the world. Epsilon has a core set of 5 values that define our culture and guide us to create value for our clients, our people and consumers. We are seeking candidates that align with our company values, demonstrate them and make them meaningful in their day-to-day work: Act with integrity. We are transparent and have the courage to do the right thing. Work together to win together. We believe collaboration is the catalyst that unlocks our full potential. Innovate with purpose. We shape the market with big ideas that drive big outcomes. Respect all voices. We embrace differences and foster a culture of connection and belonging. Empower with accountability. We trust each other to own and deliver on common goals. Because You Matter We know that we have some of the brightest and most talented employees in the world, and we believe in rewarding them accordingly. If you work here, expect competitive compensation, a great benefits package and endless opportunities to advance your career. We offer hybrid working opportunities, with our office space located in the Iconic Television Centre, White City. As part of our dedication to enhance our inclusive and diverse workforce , Epsilon is committed to equal access to opportunity for people without regard to race, age, sex, disability, neurodiversity, sexual orientation, gender identity, pregnancy and maternity, marriage and civil partnership or religion or belief. We are committed to providing reasonable adjustments for candidates in our application process.
Feb 19, 2025
Full time
Overview How You'll Make an Impact As a Strategic Account Manager at Epsilon, you will lead the tactical and creative development for a portfolio of top brands, driving their growth and retention by providing exceptional digital marketing solutions. You'll partner with internal Epsilon specialists and key client stakeholders to design and implement personalised digital strategies, ensuring seamless integration onto the Epsilon platform. This role is highly collaborative, working with 12 different cross teams internally plus working alongside your client to deliver the best-in-class objective-based solutions. Join a company that is transforming the marketing and advertising technology landscape. Epsilon's unique combination of data-driven insights and cutting-edge technology offers a compelling opportunity to work on industry-leading projects that redefine how brands connect with consumers. You will directly contribute to Epsilon's growth and evolution, helping shape the future of the industry. This is a hybrid role requiring you to be in our London office 2/3 days per week. What You'll Achieve In this role, you'll have the opportunity to develop expertise in digital MarTech strategy, revenue growth, project management, and client services while leading cross-functional teams. Epsilon offers continuous learning opportunities, positioning you for career advancement and leadership roles within a dynamic and evolving industry. Who You Are What you'll bring with you: 2-4 years of client management or commercial experience in the digital marketing landscape, either agency or client-side. Excellent interpersonal and communication skills at all levels Demonstrate a proven ability to achieve revenue targets. Strong organisational and project management experience. Creative and strategic thinking with a focus on continuous improvement. Solid commercial insight, with the ability to identify and manage growth opportunities and support business success across a wide portfolio of clients Why you might stand out from other talent: Experience in mentoring and training junior team members. Substantial experience in managing six-figure budgets. A deep understanding of the digital industry and a passion for its evolving nature. Ability to work closely with product owners and become a solutions specialist. A growth-oriented mindset, continually seeking ways to enhance skills and stay ahead in a fast-changing industry. This role is perfect for someone eager to be part of a dynamic, growing business at the cutting edge of digital marketing and technology, with ample opportunities to make a significant impact. Additional Information When You Join Us, We'll Create Something EPIC Together Epsilon is a global data, technology and services company that powers the marketing and advertising ecosystem. For decades, we've provided marketers from the world's leading brands the data, technology and services they need to engage consumers with 1 View, 1 Vision and 1 Voice. 1 View of their universe of potential buyers. 1 Vision for engaging each individual. And 1 Voice to harmonize engagement across paid, owned and earned channels. Epsilon's comprehensive portfolio of capabilities across our suite of digital media, messaging and loyalty solutions bridge the divide between marketing and advertising technology. We process 400+ billion consumer actions each day using advanced AI and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Epsilon is a global company with more than 9,000 employees around the world. Epsilon has a core set of 5 values that define our culture and guide us to create value for our clients, our people and consumers. We are seeking candidates that align with our company values, demonstrate them and make them meaningful in their day-to-day work: Act with integrity. We are transparent and have the courage to do the right thing. Work together to win together. We believe collaboration is the catalyst that unlocks our full potential. Innovate with purpose. We shape the market with big ideas that drive big outcomes. Respect all voices. We embrace differences and foster a culture of connection and belonging. Empower with accountability. We trust each other to own and deliver on common goals. Because You Matter We know that we have some of the brightest and most talented employees in the world, and we believe in rewarding them accordingly. If you work here, expect competitive compensation, a great benefits package and endless opportunities to advance your career. We offer hybrid working opportunities, with our office space located in the Iconic Television Centre, White City. As part of our dedication to enhance our inclusive and diverse workforce , Epsilon is committed to equal access to opportunity for people without regard to race, age, sex, disability, neurodiversity, sexual orientation, gender identity, pregnancy and maternity, marriage and civil partnership or religion or belief. We are committed to providing reasonable adjustments for candidates in our application process.
Overview How You'll Make an Impact As a Senior Account Manager at Epsilon, you will be the driving force behind client success, managing a diverse portfolio of high-profile brands. Reporting to senior leadership and collaborating with 12 cross-functional teams, you will deliver innovative digital marketing strategies that maximise client revenue and align with omnichannel KPIs. You'll be at the forefront of shaping client strategies, leveraging Epsilon's advanced digital marketing and MarTech solutions to create measurable value and foster client retention and growth. You'll mentor and coach a team, ensuring they reach their full potential while contributing to client success. The role is highly collaborative, working with various internal and external stakeholders to integrate and deliver objective-based solutions. We are offer you an opportunity to join a company that is transforming the marketing and advertising technology landscape. Epsilon's unique combination of data-driven insights and cutting-edge technology offers a compelling opportunity to work on industry-leading projects that redefine how brands connect with consumers. You will directly contribute to Epsilon's growth and evolution, helping shape the future of the industry. This is a hybrid role requiring you to be in our London office 2/3 days per week. What You'll Achieve You'll have significant opportunities for career growth, including the potential for upward mobility within Epsilon and Publicis Groupe. In this role you will hone your leadership, digital marketing, and strategic thinking skills, making you a key player in driving Epsilon's success in the EMEA market. Who You Are What you'll bring with you: 3-5 years' experience in digital marketing, MarTech, and project management. Strong organisational, time management, and communication skills. Analytical thinking with a knack for interpreting data to tell compelling stories. Ability to manage and develop a high-performing team, driving both client and employee success. Strong commercial acumen with the ability to identify growth opportunities and drive profitability. Why you might stand out from other talent: Passion for big data, technology, and solving complex problems. A consultative approach to client management, growth and strategy development. Experience in leading cross-functional teams and driving innovative solutions. A proactive mindset focused on process improvement and automation. A growth mindset, always seeking to learn, adapt, and improve in a fast-evolving industry. This role is perfect for someone eager to be part of a dynamic, growing business at the cutting edge of digital marketing and technology, with ample opportunities to make a significant impact. Additional Information When You Join Us, We'll Create Something EPIC Together Epsilon is a global data, technology and services company that powers the marketing and advertising ecosystem. For decades, we've provided marketers from the world's leading brands the data, technology and services they need to engage consumers with 1 View, 1 Vision and 1 Voice. 1 View of their universe of potential buyers. 1 Vision for engaging each individual. And 1 Voice to harmonize engagement across paid, owned and earned channels. Epsilon's comprehensive portfolio of capabilities across our suite of digital media, messaging and loyalty solutions bridge the divide between marketing and advertising technology. We process 400+ billion consumer actions each day using advanced AI and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Epsilon is a global company with more than 9,000 employees around the world. Epsilon has a core set of 5 values that define our culture and guide us to create value for our clients, our people and consumers. We are seeking candidates that align with our company values, demonstrate them and make them meaningful in their day-to-day work: Act with integrity. We are transparent and have the courage to do the right thing. Work together to win together. We believe collaboration is the catalyst that unlocks our full potential. Innovate with purpose. We shape the market with big ideas that drive big outcomes. Respect all voices. We embrace differences and foster a culture of connection and belonging. Empower with accountability. We trust each other to own and deliver on common goals. Because You Matter We know that we have some of the brightest and most talented employees in the world, and we believe in rewarding them accordingly. If you work here, expect competitive compensation, a great benefits package and endless opportunities to advance your career. We offer hybrid working opportunities, with our office space located in the Iconic Television Centre, White City. As part of our dedication to enhance our inclusive and diverse workforce , Epsilon is committed to equal access to opportunity for people without regard to race, age, sex, disability, neurodiversity, sexual orientation, gender identity, pregnancy and maternity, marriage and civil partnership or religion or belief. We are committed to providing reasonable adjustments for candidates in our application process.
Feb 18, 2025
Full time
Overview How You'll Make an Impact As a Senior Account Manager at Epsilon, you will be the driving force behind client success, managing a diverse portfolio of high-profile brands. Reporting to senior leadership and collaborating with 12 cross-functional teams, you will deliver innovative digital marketing strategies that maximise client revenue and align with omnichannel KPIs. You'll be at the forefront of shaping client strategies, leveraging Epsilon's advanced digital marketing and MarTech solutions to create measurable value and foster client retention and growth. You'll mentor and coach a team, ensuring they reach their full potential while contributing to client success. The role is highly collaborative, working with various internal and external stakeholders to integrate and deliver objective-based solutions. We are offer you an opportunity to join a company that is transforming the marketing and advertising technology landscape. Epsilon's unique combination of data-driven insights and cutting-edge technology offers a compelling opportunity to work on industry-leading projects that redefine how brands connect with consumers. You will directly contribute to Epsilon's growth and evolution, helping shape the future of the industry. This is a hybrid role requiring you to be in our London office 2/3 days per week. What You'll Achieve You'll have significant opportunities for career growth, including the potential for upward mobility within Epsilon and Publicis Groupe. In this role you will hone your leadership, digital marketing, and strategic thinking skills, making you a key player in driving Epsilon's success in the EMEA market. Who You Are What you'll bring with you: 3-5 years' experience in digital marketing, MarTech, and project management. Strong organisational, time management, and communication skills. Analytical thinking with a knack for interpreting data to tell compelling stories. Ability to manage and develop a high-performing team, driving both client and employee success. Strong commercial acumen with the ability to identify growth opportunities and drive profitability. Why you might stand out from other talent: Passion for big data, technology, and solving complex problems. A consultative approach to client management, growth and strategy development. Experience in leading cross-functional teams and driving innovative solutions. A proactive mindset focused on process improvement and automation. A growth mindset, always seeking to learn, adapt, and improve in a fast-evolving industry. This role is perfect for someone eager to be part of a dynamic, growing business at the cutting edge of digital marketing and technology, with ample opportunities to make a significant impact. Additional Information When You Join Us, We'll Create Something EPIC Together Epsilon is a global data, technology and services company that powers the marketing and advertising ecosystem. For decades, we've provided marketers from the world's leading brands the data, technology and services they need to engage consumers with 1 View, 1 Vision and 1 Voice. 1 View of their universe of potential buyers. 1 Vision for engaging each individual. And 1 Voice to harmonize engagement across paid, owned and earned channels. Epsilon's comprehensive portfolio of capabilities across our suite of digital media, messaging and loyalty solutions bridge the divide between marketing and advertising technology. We process 400+ billion consumer actions each day using advanced AI and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Epsilon is a global company with more than 9,000 employees around the world. Epsilon has a core set of 5 values that define our culture and guide us to create value for our clients, our people and consumers. We are seeking candidates that align with our company values, demonstrate them and make them meaningful in their day-to-day work: Act with integrity. We are transparent and have the courage to do the right thing. Work together to win together. We believe collaboration is the catalyst that unlocks our full potential. Innovate with purpose. We shape the market with big ideas that drive big outcomes. Respect all voices. We embrace differences and foster a culture of connection and belonging. Empower with accountability. We trust each other to own and deliver on common goals. Because You Matter We know that we have some of the brightest and most talented employees in the world, and we believe in rewarding them accordingly. If you work here, expect competitive compensation, a great benefits package and endless opportunities to advance your career. We offer hybrid working opportunities, with our office space located in the Iconic Television Centre, White City. As part of our dedication to enhance our inclusive and diverse workforce , Epsilon is committed to equal access to opportunity for people without regard to race, age, sex, disability, neurodiversity, sexual orientation, gender identity, pregnancy and maternity, marriage and civil partnership or religion or belief. We are committed to providing reasonable adjustments for candidates in our application process.
Description Position at Wavemaker Paid Social Director About Wavemaker We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology. The Wavemaker way is globally consistent. Fuelled by the world s most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales. Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We do our best work for brave brands and people who want to be challenged to go further and faster. We know it s not easy, but if it s in you, we will get it out of you. Our 7,600 people across 90 markets provoke growth for some of the world s leading brands and businesses. Our attitude of Positive Provocation is enabled by: deep knowledge we have of our clients business confidence to challenge what s gone before the support to go further than we thought possible We are a part of GroupM, WPP s global media investment management company. Discover more on , Twitter and LinkedIn Department Worldwide Hub London - Nexus Job Title Paid Social Director - Audible Account (Amazon company) Reporting to: Precision Client Lead - WW Entertainment Hub JOB DESCRIPTION: This role will be part of our Nexus team that sit within Wavemaker Worldwide Activation About GroupM Nexus: GroupM Nexus UK is a community of more than 1,000 specialists comprised of Search, Social, Programmatic & Display, and Ad Tech Ops teams from across the GroupM agencies. GroupM Nexus is designed to help accelerate our clients businesses by leveraging the power and capabilities of GroupM and its agencies, through partnerships with the world s leading digital platforms, advanced accreditations for digital practitioners or continued development and deployment of industry leading benchmarks. Wavemaker Worldwide Activation : Wavemaker Worldwide Activation is the digital specialist arm of the worldwide hub. It powers the digital thinking for Wavemakers largest global clients and acts as a central planning and buying team for clients who buy multimarket digital campaigns from one location. Our digital thinking brings together media, data and technology to drive business results for our clients and is directly connected to our most senior global management team offering increased opportunity for senior level exposure. Agency Context: Our clients in Worldwide Activation are split into 4 specialist category hubs, this role will sit within the Entertainment category hub ( ents hub includes clients : Paramount, Viacom, Bungie Games, Riot , Sky). The client for this role is our newly acquired and Wavemaker worldwide s largest client, Audible . The set up of each team is specific to the client s needs but is largely dependent on the scope of media channels. Client Context: Audible is Wavemaker Worldwide s largest client and one of the world s favourite platforms for audio content, from podcasts to audio books to Audible Originals . Audible have ambitious growth targets that we will help them achieve through both branding and performance campaigns across four major markets: France, Italy, Germany and Spain giving the applicate an opportunity to work across market and understand how different markets behaviour and respond to media. Role Context: We are looking for a paid social specialist to continue their career as Account Director. This person will assume day-to-day responsibility for the paid social planning, activation and general output of a busy client account ( / accounts) . They will help oversee a team of more junior staff responsible for the everyday running of the account and ensure our strategic audience first approach to performance to made reality . This person will also be required to develop strong relationships with clients, suppliers, and our counterparts in the US, Germany and APAC region to becom e a trusted voice for all things paid social. As such the ideal candidate is someone with extensive knowledge of paid advertising across all of the key social channels (Facebook, Instagram, Twitter, Snap, TikTok etc ) who has a deep understanding of best approaches and practices to performance both direct to site and app downloads (MAI - app installs ). Key Responsibilities: Account Directors are charged with responsibility for the day-to-day paid social output of one (or more) client accounts, with several key areas of focus. These include: Campaign Management Overseeing the production of comprehensive paid social media plans (+ supporting material) that align with client s objectives and KPIs. Able to clearly articulate the rationale for proposed campaign tactics (channels, budget, audience, formats etc.) and present these back, both to internal and external stakeholders. Managing both the paid social brand and performance campaigns (web sign ups and Monthly app installs) , with the ability to manage a set of highly knowledgeable Social clients . Overseeing a hybrid team (made up of both local and Global Hub employees) responsible for the end-to-end setup of paid social campaigns across all the relevant social platforms. Comfortable troubleshooting and helping train junior team members to use advanced features such as bid rules and 3rd party optimisation/creative/measurement tools. Responsible for maintaining the standard of regular quality assurance (QA) checks undertaken by those working on the account to ensure campaigns are set up to defined best practice standards (and helping to evolve these best-practices as necessary). Working with team to ensure the standard and accuracy of weekly/monthly campaign performance reports. Leading client calls on a regular basis and supporting the wider team to present results as necessary. Ensuring all performance commentary delivers valuable insight and recommendations to clients. Working with the team to identify trends and recommend actions on-platform to capitalise/mitigate these trends as necessary. Ensuring the standard of end-of-campaign reporting and quarterly/annual reviews. Leading standalone research projects as required by the client. Client & Partner Management Responsible for delivering on the over-arching paid social strategy across the account(s) and ensuring this ties in with the wider digital and comms strategy. Become thought leaders on Paid social for audible the 4 markets, DE, FR, IT, ES. Driving change and advanced. Acting as a key social point-of-contact for your client(s) ensuring their continuing confidence in the quality of the team and agency s social output. Demonstrating a deep understanding of the media and technology developments that influence your client s business. Able to identify opportunities to test and innovate in the paid social space, presenting these opportunities to stakeholders and securing client backing. Managing internal and external stakeholders to ensure multiple projects can be delivered simultaneously and to the required standard. Building and maintaining relationships with the key media partners including Meta, Twitter, Snap, TikTok , Pinterest and others. People Management Ensuring the effective management of both the local team (de, fr , it, es) and Global Hub employees, ensuring workloads are sufficiently monitored & prioritised to ensure deadlines are met. Establish and continue to foster relationships with Wavemaker offices across the globe. US, EU, APAC. Working your Account Manager and the team leadership to help train and develop entry level team members. Leading by example to motivate and encourage all those with less experience on the team. Communicate clearly and in a timely manner with internal and external stakeholders as required across email, chat, video and in-person. Leading presentations where necessary. Attend and lead regular internal meetings and training sessions in order to actively contribute to a collaborative and friendly paid social community. Leading the recruitment process for your immediate team and working with the head of department to assist with wider team recruitment as needed. This will involve leading interviews, making staffing decisions and acting as an ambassador for the team to potential candidates. Operational Excellence Identify opportunities to test and innovate in the paid social space. Presenting these opportunities to stakeholders and securing client backing. Developing these into initiatives that can be used to further evolve the standard & efficiency of paid social buying across the wider team. Developing tailored testing/learning agendas for clients that drive clear and actionable insight on each social platform. Working closely with planning team + other channel specialists to ensure paid social activity compliments and enhances the wider marketing mix. Collaborating on thought-leadership pieces and POVs for the agency and GMS social community. Responsible for the accurate and effective management of agency finance processes. Ensuring the immediate team fulfil the mandatory finance process in a timely and accurate manner to ensure prompt payment/invoicing and minimise finance queries. ABOUT YOU: ..... click apply for full job details
Aug 03, 2022
Full time
Description Position at Wavemaker Paid Social Director About Wavemaker We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology. The Wavemaker way is globally consistent. Fuelled by the world s most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales. Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We do our best work for brave brands and people who want to be challenged to go further and faster. We know it s not easy, but if it s in you, we will get it out of you. Our 7,600 people across 90 markets provoke growth for some of the world s leading brands and businesses. Our attitude of Positive Provocation is enabled by: deep knowledge we have of our clients business confidence to challenge what s gone before the support to go further than we thought possible We are a part of GroupM, WPP s global media investment management company. Discover more on , Twitter and LinkedIn Department Worldwide Hub London - Nexus Job Title Paid Social Director - Audible Account (Amazon company) Reporting to: Precision Client Lead - WW Entertainment Hub JOB DESCRIPTION: This role will be part of our Nexus team that sit within Wavemaker Worldwide Activation About GroupM Nexus: GroupM Nexus UK is a community of more than 1,000 specialists comprised of Search, Social, Programmatic & Display, and Ad Tech Ops teams from across the GroupM agencies. GroupM Nexus is designed to help accelerate our clients businesses by leveraging the power and capabilities of GroupM and its agencies, through partnerships with the world s leading digital platforms, advanced accreditations for digital practitioners or continued development and deployment of industry leading benchmarks. Wavemaker Worldwide Activation : Wavemaker Worldwide Activation is the digital specialist arm of the worldwide hub. It powers the digital thinking for Wavemakers largest global clients and acts as a central planning and buying team for clients who buy multimarket digital campaigns from one location. Our digital thinking brings together media, data and technology to drive business results for our clients and is directly connected to our most senior global management team offering increased opportunity for senior level exposure. Agency Context: Our clients in Worldwide Activation are split into 4 specialist category hubs, this role will sit within the Entertainment category hub ( ents hub includes clients : Paramount, Viacom, Bungie Games, Riot , Sky). The client for this role is our newly acquired and Wavemaker worldwide s largest client, Audible . The set up of each team is specific to the client s needs but is largely dependent on the scope of media channels. Client Context: Audible is Wavemaker Worldwide s largest client and one of the world s favourite platforms for audio content, from podcasts to audio books to Audible Originals . Audible have ambitious growth targets that we will help them achieve through both branding and performance campaigns across four major markets: France, Italy, Germany and Spain giving the applicate an opportunity to work across market and understand how different markets behaviour and respond to media. Role Context: We are looking for a paid social specialist to continue their career as Account Director. This person will assume day-to-day responsibility for the paid social planning, activation and general output of a busy client account ( / accounts) . They will help oversee a team of more junior staff responsible for the everyday running of the account and ensure our strategic audience first approach to performance to made reality . This person will also be required to develop strong relationships with clients, suppliers, and our counterparts in the US, Germany and APAC region to becom e a trusted voice for all things paid social. As such the ideal candidate is someone with extensive knowledge of paid advertising across all of the key social channels (Facebook, Instagram, Twitter, Snap, TikTok etc ) who has a deep understanding of best approaches and practices to performance both direct to site and app downloads (MAI - app installs ). Key Responsibilities: Account Directors are charged with responsibility for the day-to-day paid social output of one (or more) client accounts, with several key areas of focus. These include: Campaign Management Overseeing the production of comprehensive paid social media plans (+ supporting material) that align with client s objectives and KPIs. Able to clearly articulate the rationale for proposed campaign tactics (channels, budget, audience, formats etc.) and present these back, both to internal and external stakeholders. Managing both the paid social brand and performance campaigns (web sign ups and Monthly app installs) , with the ability to manage a set of highly knowledgeable Social clients . Overseeing a hybrid team (made up of both local and Global Hub employees) responsible for the end-to-end setup of paid social campaigns across all the relevant social platforms. Comfortable troubleshooting and helping train junior team members to use advanced features such as bid rules and 3rd party optimisation/creative/measurement tools. Responsible for maintaining the standard of regular quality assurance (QA) checks undertaken by those working on the account to ensure campaigns are set up to defined best practice standards (and helping to evolve these best-practices as necessary). Working with team to ensure the standard and accuracy of weekly/monthly campaign performance reports. Leading client calls on a regular basis and supporting the wider team to present results as necessary. Ensuring all performance commentary delivers valuable insight and recommendations to clients. Working with the team to identify trends and recommend actions on-platform to capitalise/mitigate these trends as necessary. Ensuring the standard of end-of-campaign reporting and quarterly/annual reviews. Leading standalone research projects as required by the client. Client & Partner Management Responsible for delivering on the over-arching paid social strategy across the account(s) and ensuring this ties in with the wider digital and comms strategy. Become thought leaders on Paid social for audible the 4 markets, DE, FR, IT, ES. Driving change and advanced. Acting as a key social point-of-contact for your client(s) ensuring their continuing confidence in the quality of the team and agency s social output. Demonstrating a deep understanding of the media and technology developments that influence your client s business. Able to identify opportunities to test and innovate in the paid social space, presenting these opportunities to stakeholders and securing client backing. Managing internal and external stakeholders to ensure multiple projects can be delivered simultaneously and to the required standard. Building and maintaining relationships with the key media partners including Meta, Twitter, Snap, TikTok , Pinterest and others. People Management Ensuring the effective management of both the local team (de, fr , it, es) and Global Hub employees, ensuring workloads are sufficiently monitored & prioritised to ensure deadlines are met. Establish and continue to foster relationships with Wavemaker offices across the globe. US, EU, APAC. Working your Account Manager and the team leadership to help train and develop entry level team members. Leading by example to motivate and encourage all those with less experience on the team. Communicate clearly and in a timely manner with internal and external stakeholders as required across email, chat, video and in-person. Leading presentations where necessary. Attend and lead regular internal meetings and training sessions in order to actively contribute to a collaborative and friendly paid social community. Leading the recruitment process for your immediate team and working with the head of department to assist with wider team recruitment as needed. This will involve leading interviews, making staffing decisions and acting as an ambassador for the team to potential candidates. Operational Excellence Identify opportunities to test and innovate in the paid social space. Presenting these opportunities to stakeholders and securing client backing. Developing these into initiatives that can be used to further evolve the standard & efficiency of paid social buying across the wider team. Developing tailored testing/learning agendas for clients that drive clear and actionable insight on each social platform. Working closely with planning team + other channel specialists to ensure paid social activity compliments and enhances the wider marketing mix. Collaborating on thought-leadership pieces and POVs for the agency and GMS social community. Responsible for the accurate and effective management of agency finance processes. Ensuring the immediate team fulfil the mandatory finance process in a timely and accurate manner to ensure prompt payment/invoicing and minimise finance queries. ABOUT YOU: ..... click apply for full job details
