Senior Conversion and Recruitment Officer Department: International Recruitment Location: Joseph Priestley Building Salary: £35,331 to £39,002 per annum Post Type: Full Time, Permanent Release Date: 06 March 2026 Closing Date: 23.59 hours BST on Sunday 05 April 2026 Reference: M126009 BCU is a diverse and inclusive learning community of over 30,000 students from more than 100 countries. We are committed to providing a transformational educational experience, supporting world class research and fostering a collaborative and supportive working environment. Role Summary We are seeking an experienced and highly motivated International Conversion and Recruitment Officer to support the delivery of Birmingham City University's international recruitment and conversion strategy. This is an important operational role within the Marketing, Recruitment and Communications (MRC) Directorate. Reporting to the International Conversion Manager, you will support the delivery of targeted recruitment, marketing and conversion activity across international markets. You will play a key role in developing engaging content and personalised communications that enhance the applicant journey, using data and insight to inform decision making and improve conversion outcomes. Working collaboratively with colleagues across MRC and wider University teams, including specialist UK based and overseas colleagues, you will help shape how BCU attracts, supports and welcomes students from around the world. The role includes international travel and occasional weekend working. Key Responsibilities and Qualifications Deliver targeted regional and global conversion campaigns across email, telephone, WhatsApp, webinars and digital platforms to improve applicant engagement and enrolment outcomes. Support operational conversion activity across all stages of the recruitment funnel (enquiry through to enrolment), ensuring timely, personalised and proactive communication. Act as a key point of contact for prospective students and education agents, providing clear and accurate advice on admissions processes, CAS issuance, visa requirements and enrolment procedures, escalating complex cases where appropriate. Assist in planning and delivering virtual and programme specific conversion activities in collaboration with academic teams, ensuring measurable impact and effective follow up. Contribute to the development and distribution of tailored, market specific messaging and digital content in partnership with Marketing, Recruitment and Communications colleagues. Record and manage applicant interactions accurately within CRM systems, supporting data integrity, campaign tracking and performance reporting. Work closely with Admissions, UKVI/CAS, Enquiries and International Recruitment colleagues to ensure a seamless, compliant and student focused recruitment journey. Maintain awareness of key international markets and applicant behaviours, supporting recruitment events and identifying opportunities to enhance engagement and conversion performance. Educated to degree level and/or holding a relevant professional qualification. Experience of international student recruitment within the higher education sector. Good knowledge of marketing, customer relationship management, customer service or a related discipline. Experience of developing, delivering and evaluating multi channel segmented CRM nurture and conversion campaigns. Strong working knowledge of CRM systems and marketing automation platforms (preferably Microsoft Dynamics), data capture tools and analytics. Understanding of the international recruitment journey and student application lifecycle. Excellent written and verbal communication skills, with the ability to explain complex processes clearly to different audiences. Strong analytical skills with the ability to interpret data and use insight to inform activity. Knowledge of UK data protection regulations and their application to CRM data management. Experience of building and maintaining effective working relationships and professional networks. Experience working with overseas recruitment teams and education agents. Experience supporting virtual events, webinars or digital engagement activity. Experience of using AI tools or automation to enhance applicant engagement and operational efficiency. For an informal discussion about the role, please contact Yusuff Kaffo, Associate Director International Recruitment, at . Further Information If you want to be part of a team shaping the future of international recruitment at BCU, we'd love to hear from you. The appointed candidate will normally be employed through our subsidiary company BCU Support Services Limited, a wholly owned subsidiary of Birmingham City University. Appointees with prior LGPS membership who wish to enter the LGPS scheme will be able to do so and will be employed by Birmingham City University directly. Please note that this post may be eligible for sponsorship under the Skilled Worker visa route if your individual circumstances enable this in accordance with the Skilled Worker visa rules. For more information on how the Skilled Worker visa rules may apply to you please visit: Equality, Diversity & Inclusion We are committed to equality, diversity and inclusion and to an environment that supports lawful free speech and academic freedom. We will continuously review and improve our policies, practices, and procedures to ensure that we are promoting these in all aspects of our operations. We believe that by working together, combining our many different backgrounds and life experiences, we will empower each other to reach our full potential.
Mar 17, 2026
Full time
Senior Conversion and Recruitment Officer Department: International Recruitment Location: Joseph Priestley Building Salary: £35,331 to £39,002 per annum Post Type: Full Time, Permanent Release Date: 06 March 2026 Closing Date: 23.59 hours BST on Sunday 05 April 2026 Reference: M126009 BCU is a diverse and inclusive learning community of over 30,000 students from more than 100 countries. We are committed to providing a transformational educational experience, supporting world class research and fostering a collaborative and supportive working environment. Role Summary We are seeking an experienced and highly motivated International Conversion and Recruitment Officer to support the delivery of Birmingham City University's international recruitment and conversion strategy. This is an important operational role within the Marketing, Recruitment and Communications (MRC) Directorate. Reporting to the International Conversion Manager, you will support the delivery of targeted recruitment, marketing and conversion activity across international markets. You will play a key role in developing engaging content and personalised communications that enhance the applicant journey, using data and insight to inform decision making and improve conversion outcomes. Working collaboratively with colleagues across MRC and wider University teams, including specialist UK based and overseas colleagues, you will help shape how BCU attracts, supports and welcomes students from around the world. The role includes international travel and occasional weekend working. Key Responsibilities and Qualifications Deliver targeted regional and global conversion campaigns across email, telephone, WhatsApp, webinars and digital platforms to improve applicant engagement and enrolment outcomes. Support operational conversion activity across all stages of the recruitment funnel (enquiry through to enrolment), ensuring timely, personalised and proactive communication. Act as a key point of contact for prospective students and education agents, providing clear and accurate advice on admissions processes, CAS issuance, visa requirements and enrolment procedures, escalating complex cases where appropriate. Assist in planning and delivering virtual and programme specific conversion activities in collaboration with academic teams, ensuring measurable impact and effective follow up. Contribute to the development and distribution of tailored, market specific messaging and digital content in partnership with Marketing, Recruitment and Communications colleagues. Record and manage applicant interactions accurately within CRM systems, supporting data integrity, campaign tracking and performance reporting. Work closely with Admissions, UKVI/CAS, Enquiries and International Recruitment colleagues to ensure a seamless, compliant and student focused recruitment journey. Maintain awareness of key international markets and applicant behaviours, supporting recruitment events and identifying opportunities to enhance engagement and conversion performance. Educated to degree level and/or holding a relevant professional qualification. Experience of international student recruitment within the higher education sector. Good knowledge of marketing, customer relationship management, customer service or a related discipline. Experience of developing, delivering and evaluating multi channel segmented CRM nurture and conversion campaigns. Strong working knowledge of CRM systems and marketing automation platforms (preferably Microsoft Dynamics), data capture tools and analytics. Understanding of the international recruitment journey and student application lifecycle. Excellent written and verbal communication skills, with the ability to explain complex processes clearly to different audiences. Strong analytical skills with the ability to interpret data and use insight to inform activity. Knowledge of UK data protection regulations and their application to CRM data management. Experience of building and maintaining effective working relationships and professional networks. Experience working with overseas recruitment teams and education agents. Experience supporting virtual events, webinars or digital engagement activity. Experience of using AI tools or automation to enhance applicant engagement and operational efficiency. For an informal discussion about the role, please contact Yusuff Kaffo, Associate Director International Recruitment, at . Further Information If you want to be part of a team shaping the future of international recruitment at BCU, we'd love to hear from you. The appointed candidate will normally be employed through our subsidiary company BCU Support Services Limited, a wholly owned subsidiary of Birmingham City University. Appointees with prior LGPS membership who wish to enter the LGPS scheme will be able to do so and will be employed by Birmingham City University directly. Please note that this post may be eligible for sponsorship under the Skilled Worker visa route if your individual circumstances enable this in accordance with the Skilled Worker visa rules. For more information on how the Skilled Worker visa rules may apply to you please visit: Equality, Diversity & Inclusion We are committed to equality, diversity and inclusion and to an environment that supports lawful free speech and academic freedom. We will continuously review and improve our policies, practices, and procedures to ensure that we are promoting these in all aspects of our operations. We believe that by working together, combining our many different backgrounds and life experiences, we will empower each other to reach our full potential.
Title: Head of Events and Communications Accountable to: Executive Director Salary: £50,000 - £55,000 (dependent on experience) Direct Reports: Events officer, Marketing and Stakeholder Manager Contract type: Fixed term, maternity cover. Starting ASAP and for between 9-12 months. Application process: Apply by sending a CV and cover letter to Belinda Eaton by an email via the button below by midnight, UK time, on 22 March. First round interviews (online): 7 April. Face-to-face interviews: 14 & 15 April. Scope of the Role The Head of Events and Communications is a senior role within a highly regarded organisation, working with a focused and motivated team. The Head of Events and Communications is responsible for overseeing the marketing, communications, branding and events of the Institute of Masters of Wine. This involves working with a diverse group of global stakeholders including Members, students, Supporters and other sponsors, press, and industry partners. In addition to overseeing the IMW's global programme of events and trips, this role will be responsible for organising the IMW's 11th International Symposium which will take place in Adelaide in April 2027. The programme will be comprised of a series of inspiring talks, debates and tastings. With 500 delegates expected from 50 countries the symposium is a pinnacle of the wine calendar bringing together leading decision makers, influencers and thought leaders from the international trade, Masters of Wine, Masters of Wine students, presenters, sponsors and media. Key responsibilities: Team - Lead a high performing Marketing and Events team. Symposium - Project manage the end-to-end delivery of the IMW's 11th International Symposium. Marketing and Communications - Working closely with the Events officer and Marketing and Stakeholder Manager to oversee all internal and external communications and marketing strategy. Brand - Ensure that a consistent brand image is maintained throughout all aspects of the Institute's activities. Digital - Oversee all the Institute's content and activities in the digital space. Media relations - Act as the main conduit between the organisation and all key internal and external audiences including the media and PR world. Events and trips - Oversee the IMW's global programme of events and trips, and leverage them for PR. Recruitment of students - Working closely with the Head of Study Programme and Marketing and Stakeholder Manager to drive the recruitment process for candidates globally. 11th International Symposium: End-to-end operational oversight of the event. Develop and deliver against a comprehensive project plan covering the operational activities needed to successfully execute the event (pre-event planning, event week and post-event). Alongside the Head of Finance and Resources develop and maintain the event budget including expenses related to the event, ensuring that all costs are tracked and reported in a timely and accurate manner Development and implementation of risk management plan. Oversight of symposium staff and key liaison between external planning groups and suppliers. Oversight of all event contracts and deliverables. Oversight of venue management and key supplier bookings. Development of wine logistics processes for the event. Including receival/delivery of all wine to Adelaide and sorting and handling of wine processes for event week. Oversight of event branding. Oversight of all event communications and press arrangements in collaboration with the Marketing and Stakeholder Manager. Post-event evaluation and reporting. Person specification: Experience in delivering large-scale conferences / events. Experience in overseeing brand, communication and marketing strategy. Excellent organisation skills, including experience in managing complex projects. Strong stakeholder management skills and experience working with a diverse range of stakeholders of different seniority levels. Experienced communicator, demonstrative experience across all key marketing channels. A problem solver, who works well under pressure. Line management experience and of working across different teams and environments. Experience managing a large budget. A keen interest in wine is desirable.
Mar 11, 2026
Seasonal
Title: Head of Events and Communications Accountable to: Executive Director Salary: £50,000 - £55,000 (dependent on experience) Direct Reports: Events officer, Marketing and Stakeholder Manager Contract type: Fixed term, maternity cover. Starting ASAP and for between 9-12 months. Application process: Apply by sending a CV and cover letter to Belinda Eaton by an email via the button below by midnight, UK time, on 22 March. First round interviews (online): 7 April. Face-to-face interviews: 14 & 15 April. Scope of the Role The Head of Events and Communications is a senior role within a highly regarded organisation, working with a focused and motivated team. The Head of Events and Communications is responsible for overseeing the marketing, communications, branding and events of the Institute of Masters of Wine. This involves working with a diverse group of global stakeholders including Members, students, Supporters and other sponsors, press, and industry partners. In addition to overseeing the IMW's global programme of events and trips, this role will be responsible for organising the IMW's 11th International Symposium which will take place in Adelaide in April 2027. The programme will be comprised of a series of inspiring talks, debates and tastings. With 500 delegates expected from 50 countries the symposium is a pinnacle of the wine calendar bringing together leading decision makers, influencers and thought leaders from the international trade, Masters of Wine, Masters of Wine students, presenters, sponsors and media. Key responsibilities: Team - Lead a high performing Marketing and Events team. Symposium - Project manage the end-to-end delivery of the IMW's 11th International Symposium. Marketing and Communications - Working closely with the Events officer and Marketing and Stakeholder Manager to oversee all internal and external communications and marketing strategy. Brand - Ensure that a consistent brand image is maintained throughout all aspects of the Institute's activities. Digital - Oversee all the Institute's content and activities in the digital space. Media relations - Act as the main conduit between the organisation and all key internal and external audiences including the media and PR world. Events and trips - Oversee the IMW's global programme of events and trips, and leverage them for PR. Recruitment of students - Working closely with the Head of Study Programme and Marketing and Stakeholder Manager to drive the recruitment process for candidates globally. 11th International Symposium: End-to-end operational oversight of the event. Develop and deliver against a comprehensive project plan covering the operational activities needed to successfully execute the event (pre-event planning, event week and post-event). Alongside the Head of Finance and Resources develop and maintain the event budget including expenses related to the event, ensuring that all costs are tracked and reported in a timely and accurate manner Development and implementation of risk management plan. Oversight of symposium staff and key liaison between external planning groups and suppliers. Oversight of all event contracts and deliverables. Oversight of venue management and key supplier bookings. Development of wine logistics processes for the event. Including receival/delivery of all wine to Adelaide and sorting and handling of wine processes for event week. Oversight of event branding. Oversight of all event communications and press arrangements in collaboration with the Marketing and Stakeholder Manager. Post-event evaluation and reporting. Person specification: Experience in delivering large-scale conferences / events. Experience in overseeing brand, communication and marketing strategy. Excellent organisation skills, including experience in managing complex projects. Strong stakeholder management skills and experience working with a diverse range of stakeholders of different seniority levels. Experienced communicator, demonstrative experience across all key marketing channels. A problem solver, who works well under pressure. Line management experience and of working across different teams and environments. Experience managing a large budget. A keen interest in wine is desirable.
University of Northampton
Northampton, Northamptonshire
We have been transforming lives for decades. What began as Northampton Technical College, more than 100 years ago, has evolved into one of the country's youngest universities, where we have now been degree-awarding for over 20 years. As the only seat of Higher Education in our county, our place as the University for Northamptonshire is critical, where we contribute more than £300m annually to the local economy, supporting thousands of jobs and helping to drive sustainable growth. Our beautiful waterside campus, which opened in 2018, is home to more than 14,000 students and 2,600 colleagues. Our Strategic Plan sets a transformative agenda that will shape the next chapter of our development with people at the heart. Created through extensive consultation with our staff and students, the plan outlines four strategic priorities that guide all that we do: our staff, student experience, teaching and learning, and research - all underpinned by a purpose to deliver Social Impact. These priorities reflect our role as a modern, values-driven university committed to delivering benefit locally, nationally, and globally. Proud of our roots and history, we are now looking forward with confidence and purpose, and the role of Director of Marketing, External Affairs and Student Recruitment is critical to our success. As a key member of the University's Leadership Team and reporting to the Deputy Vice Chancellor and Chief Operating Officer, this pivotal role shapes how we present ourselves to the world, how we communicate and engage with our stakeholder communities, how we pique the interest of prospective students at home and abroad: maintaining and growing our student pipeline, and how we maximise the potential of our transnational education partnerships; all of which is essential to the University delivering on its strategic ambitions. This role is responsible for optimising the University's brand, marketing, strategic communications, external relations activities, plus driving forward our critical income streams of home and international student recruitment, and our international partnerships, leveraging the strengths and assets of the University to grow our profile regionally, nationally and internationally, and effectively engaging with our communities and stakeholders. We are looking for a strategic, imaginative and emotionally intelligent leader with a strong track record in delivering impactful marketing and communications activities and sustained business growth, in complex organisations and highly competitive sectors. You will bring board-level and international experience of brand development, communications, engagement and public affairs, multi-channel campaign delivery, along with a deep understanding of the student psyche and journey. Equally important is being a great colleague to your leadership team peers, and demonstrating a commitment to the mission, values and spirit of the University of Northampton, and everything we stand for. Joining us at this time, offers the chance to be part of a forward-thinking and student-centred institution, where you will help shape the external face of a university that is redefining what it means to be a critical and influential part of Northamptonshire's civic fabric. We really look forward to hearing from you! To learn more about this opportunity, please visit our microsite . To find out more about this role, including details of how to apply, please visit quoting reference 7990/1. For informal enquiries, please contact Thomas Cameron on . The closing date for applications is 09:00 GMT on Monday 6 th April 2026. Protecting your personal data is of the utmost importance to Perrett Laver and we take this responsibility very seriously. Any information obtained by our trading divisions is held and processed in accordance with the relevant data protection legislation. The data you provide us with is securely stored on our computerised database and transferred to our clients for the purposes of presenting you as a candidate and/or considering your suitability for a role you have registered interest in. As defined under the General Data Protection Regulation (GDPR) Perrett Laver is a Data Controller and a Data Processor, and our legal basis for processing your personal data is 'Legitimate Interests'. You have the right to object to us processing your data in this way. For more information about this, your rights, and our approach to Data Protection and Privacy, please visit our website
Mar 10, 2026
Full time
We have been transforming lives for decades. What began as Northampton Technical College, more than 100 years ago, has evolved into one of the country's youngest universities, where we have now been degree-awarding for over 20 years. As the only seat of Higher Education in our county, our place as the University for Northamptonshire is critical, where we contribute more than £300m annually to the local economy, supporting thousands of jobs and helping to drive sustainable growth. Our beautiful waterside campus, which opened in 2018, is home to more than 14,000 students and 2,600 colleagues. Our Strategic Plan sets a transformative agenda that will shape the next chapter of our development with people at the heart. Created through extensive consultation with our staff and students, the plan outlines four strategic priorities that guide all that we do: our staff, student experience, teaching and learning, and research - all underpinned by a purpose to deliver Social Impact. These priorities reflect our role as a modern, values-driven university committed to delivering benefit locally, nationally, and globally. Proud of our roots and history, we are now looking forward with confidence and purpose, and the role of Director of Marketing, External Affairs and Student Recruitment is critical to our success. As a key member of the University's Leadership Team and reporting to the Deputy Vice Chancellor and Chief Operating Officer, this pivotal role shapes how we present ourselves to the world, how we communicate and engage with our stakeholder communities, how we pique the interest of prospective students at home and abroad: maintaining and growing our student pipeline, and how we maximise the potential of our transnational education partnerships; all of which is essential to the University delivering on its strategic ambitions. This role is responsible for optimising the University's brand, marketing, strategic communications, external relations activities, plus driving forward our critical income streams of home and international student recruitment, and our international partnerships, leveraging the strengths and assets of the University to grow our profile regionally, nationally and internationally, and effectively engaging with our communities and stakeholders. We are looking for a strategic, imaginative and emotionally intelligent leader with a strong track record in delivering impactful marketing and communications activities and sustained business growth, in complex organisations and highly competitive sectors. You will bring board-level and international experience of brand development, communications, engagement and public affairs, multi-channel campaign delivery, along with a deep understanding of the student psyche and journey. Equally important is being a great colleague to your leadership team peers, and demonstrating a commitment to the mission, values and spirit of the University of Northampton, and everything we stand for. Joining us at this time, offers the chance to be part of a forward-thinking and student-centred institution, where you will help shape the external face of a university that is redefining what it means to be a critical and influential part of Northamptonshire's civic fabric. We really look forward to hearing from you! To learn more about this opportunity, please visit our microsite . To find out more about this role, including details of how to apply, please visit quoting reference 7990/1. For informal enquiries, please contact Thomas Cameron on . The closing date for applications is 09:00 GMT on Monday 6 th April 2026. Protecting your personal data is of the utmost importance to Perrett Laver and we take this responsibility very seriously. Any information obtained by our trading divisions is held and processed in accordance with the relevant data protection legislation. The data you provide us with is securely stored on our computerised database and transferred to our clients for the purposes of presenting you as a candidate and/or considering your suitability for a role you have registered interest in. As defined under the General Data Protection Regulation (GDPR) Perrett Laver is a Data Controller and a Data Processor, and our legal basis for processing your personal data is 'Legitimate Interests'. You have the right to object to us processing your data in this way. For more information about this, your rights, and our approach to Data Protection and Privacy, please visit our website
University of Northampton
Northampton, Northamptonshire
About the Job This vacancy and application process is managed by executive search firm: Perrett Laver. To find out more about this role, including details of how to apply, please visit quoting reference 7990/1. Proud of our roots and history, we are now looking forward with confidence and purpose, and this role is critical to our success. As a key member of the University's Leadership Team and reporting to the Deputy Vice Chancellor and Chief Operating Officer, this pivotal role shapes how we present ourselves to the world, how we communicate and engage with our stakeholder communities, how we pique the interest of prospective students at home and abroad: maintaining and growing our student pipeline, and how we maximise the potential of our transnational education partnerships; all of which is essential to the University delivering on its strategic ambitions. This role is responsible for optimising the University's brand, marketing, strategic communications, external relations activities, and driving forward our critical income streams of home and international student recruitment, and our international partnerships, leveraging the strengths and assets of the University to grow our profile regionally, nationally and internationally, and effectively engaging with our communities and stakeholders. About You We are looking for a strategic, imaginative and emotionally intelligent leader, with a strong track record in delivering impactful marketing and communications activities, and sustained business growth, in complex organisations and highly competitive sectors. You will bring board level and international experience of brand development, communications, engagement and public affairs, multi channel campaign delivery, along with a deep understanding of the student psyche and journey. Equally important is being a great colleague to your leadership team peers, and demonstrating a commitment to the mission, values and spirit of the University of Northampton, and everything we stand for. Joining us at this time, offers the chance to be part of a forward thinking and student centred institution, where you will help shape the external face of a university that is redefining what it means to be a critical and influential part of Northamptonshire's civic fabric. Click here to read our strategy, take a virtual campus tour and learn more about us.
Feb 28, 2026
Full time
About the Job This vacancy and application process is managed by executive search firm: Perrett Laver. To find out more about this role, including details of how to apply, please visit quoting reference 7990/1. Proud of our roots and history, we are now looking forward with confidence and purpose, and this role is critical to our success. As a key member of the University's Leadership Team and reporting to the Deputy Vice Chancellor and Chief Operating Officer, this pivotal role shapes how we present ourselves to the world, how we communicate and engage with our stakeholder communities, how we pique the interest of prospective students at home and abroad: maintaining and growing our student pipeline, and how we maximise the potential of our transnational education partnerships; all of which is essential to the University delivering on its strategic ambitions. This role is responsible for optimising the University's brand, marketing, strategic communications, external relations activities, and driving forward our critical income streams of home and international student recruitment, and our international partnerships, leveraging the strengths and assets of the University to grow our profile regionally, nationally and internationally, and effectively engaging with our communities and stakeholders. About You We are looking for a strategic, imaginative and emotionally intelligent leader, with a strong track record in delivering impactful marketing and communications activities, and sustained business growth, in complex organisations and highly competitive sectors. You will bring board level and international experience of brand development, communications, engagement and public affairs, multi channel campaign delivery, along with a deep understanding of the student psyche and journey. Equally important is being a great colleague to your leadership team peers, and demonstrating a commitment to the mission, values and spirit of the University of Northampton, and everything we stand for. Joining us at this time, offers the chance to be part of a forward thinking and student centred institution, where you will help shape the external face of a university that is redefining what it means to be a critical and influential part of Northamptonshire's civic fabric. Click here to read our strategy, take a virtual campus tour and learn more about us.
