Associate Marketing Director

  • McCann Manchester Limited
  • Jan 25, 2024
Full time Sales & Marketing

Job Description

Associate Marketing Director - Permanent

Location: London (Hybrid)

Futurebrand:

We're FutureBrand, the flagship branding agency within the multi-award-winning global advertising agency network McCann Worldgroup.

24 years young with a head full of big brand experience and a gaze fixed firmly on the future, our work over the last two decades has changed the brand landscape today. What we do next will change tomorrow. We're based in some of the most exciting and vibrant cities on the planet, balancing global scale with cultural connection. That means we're on the doorstep of many of the world's biggest brands, and within reach of the very best talent around.

Together, we are a diverse brand, experience and design community who believe that brand is how a company's people, products and services behave wherever and whenever they show up in the world. Our work focuses on measuring and maximizing brand behaviour by connecting corporate purpose with everyday lived experience.

It's through this work that we deliver our purpose: To transform the future of businesses by changing how their brands behave today. And because we believe strongly that the future our brands create must be a future for us all, our shared values - Progressive, Adaptable, Collaborative and Empowering - put difference and diversity at our core.

We're now looking for an experienced Associate Marketing Director to join the team.

Associate Marketing Director role:

This is an exciting opportunity to shape creative marketing and content to help raise awareness, build the agency's profile and put us ahead of the competition. In collaboration with a number of stakeholders from across the business, the Associate Marketing Director will be instrumental in building and supporting a strategic global marketing plan to raise awareness, trust, and authority amongst prospects and clients whilst driving internal engagment.

Specifically the role will involve:

  • Supporting the Global Leadership Team to devise and deliver an ambitious global marketing and communications strategy
  • Helping to devise marketing strategy with input from the CGO and the wider global leadership team
  • Devising and managing the awards submission strategy
  • Managing a robust agenda of thought leadership, speaking engagements and profile-raising opportunities for key talent across the network
  • Generating global case studies to showcase our experience on the website
  • Leading on key internal and external marketing initiatives as required and directed by global leadership team
  • Acting as the point of contact for global teams to find relevant case studies or to provide general company information for proposals
  • Overseeing and activating the company's digital and social media strategy and activity, including leading initiatives to improve online reputation
  • Building connections across all FutureBrand Group offices and MW agencies
  • Fostering a sense of community amongst the inter-office marketing leads
  • Coordinating and facilitating regular community calls
  • Manage the creation of the monthly global newsletter, run the monthly global employee engagement webinars
  • Content creation for newsletters, blog posts, articles, social media channels, digital marketing activity
  • Implement best SEO practices across our websites
  • Ownership of all paid and organic social media channels
  • Manage relationships with external web design and development agencies
  • Produce design assets for digital and social content
  • Managing the agency website and intranet
  • Driving awareness and engagement for the monthly employee engagement webinars
What we're looking for:
  • You're already a senior marketing professional and thrive in a fast-paced environment
  • You understand the challenges brands face and know how to build engagement
  • Experience of working in the marketing services sector (preferably B2B)
  • Business development experience would be a bonus
  • Agile, entrepreneurial and a strong project manager, you are comfortable managing multiple projects through a wide variety of stakeholders
  • A self-starter with plenty of ideas and the ability to draft engaging and relevant content
  • Be experienced in building fantastic relationships in order to deliver projects on deadline by engaging different stakeholders across the business
  • Have excellent verbal and written communication skills
  • Be organised, with a keen eye for detail
  • Be highly experienced in omni-channel digital marketing strategies, including paid social media channels
  • Proficient in Photoshop / Indesign
  • Basic understanding of HTML / CSS is an advantage
The Benefits we offer:
  • Group life assurance
  • Group income protection
  • Private medical insurance
  • Great mental health support
  • Enhanced maternity/ paternity
  • Dedicated team development opportunities
  • Flexible holidays
  • Flexible life cover
  • Critical illness cover
  • Dental insurance cover
  • Personal travel insurance
  • Cycle to work plan
  • Health cash plan
  • Central London location with 24hr access + Dog friendly
  • Monthly all agency lunches
Diversity & Inclusion:

We believe that ideas get better when they are inherently diverse and shared in highly inclusive ways and we want to hear from those who think differently from us. We truly believe in the strength of diversity and the richness it can bring. By bringing different people together great things happen.

FutureBrand is an equal opportunity employer (EEO). We provide equal employment opportunities to all qualified applicants without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.

FutureBrand is a disability-confident committed employer and will guarantee an interview to any disabled candidate who meets the minimum criteria for the role. Exceptions may apply if due to the volume of applications, we are not able to interview all eligible candidates who qualify under the scheme. If you have a disability, we want everyone to feel at ease when going through our recruitment process.

We are working to make our website and processes more accessible, if you encounter any issues and would like this information in an alternative format, or if you need further support with your application, please contact us at for any adjustments you may need to perform at your best.

FutureBrand is a brand-led business transformation company. We believe that brand is behaviour. For too long, brand has been thought of as intangible when in fact, it is a highly pragmatic business tool that ensures products, services, environments, and employees show up in the world in ways that are consistent with their organisation's purpose and ambition. We exist to make brand tangible for our clients by connecting brand to experience and design creativity that in turn connects to marketing and business outcomes. This ensures that our work stands out and endures over time.