Senior Communications Officer - Public Health (campaigns and marketing)
- LONDON BOROUGH OF HOUNSLOW
- Dec 20, 2022
Full time
Sales & Marketing
Job Description
Job description
Would you like to be a part of The London Borough of Hounslow, whose diverse workforce are committed to making a positive difference for our residents and visitors by ensuring the quality of our services are maintained to a high standard?
Hounslow Council is an outstanding council serving an outstanding borough. With brilliant, visionary leadership, a dynamic Cabinet and a can-do culture, we've built strong partnerships across the borough which have transformed how we serve one of London's most diverse boroughs. Hounslow is the world in one place, full of potential, but a borough hit hard -socially and economically -by Covid-19. We have stepped up for our residents and businesses like never before.
About the Role
The primary purpose of this role is to contribute to the leadership, management and provision of a professional corporate communications function. The role has specific responsibility for managing and delivering the Council's Public Health (and associated) campaigns, public affairs and engagement, marketing and publications.
The role requires creative and innovative behaviours and work within teams and assessing delivery against outcomes both during and at the completion of campaigns daily weekly and monthly.
To manage the development and delivery of first-class, and purposeful Public Health (and associated) communications activity for the council internally and externally, including creative and innovative campaigns, publications and publicity materials which deliver outcomes, support the authority in delivering its priorities, explain the council's actions and plans, and encourage involvement and behaviour change amongst target audiences.
Key Responsibilities
1. To deliver a Public Health strategy, working as part of the broader Communications team.
2. To develop and ensure effective working relationships with officers, elected members and partners - particularly in the Public Health Directorate - to encourage collaborative working, and ensure their positive contribution and engagement with delivering council communications activity.
3. To develop and deliver effective cross-Council Public Health (and associated) campaigns to achieve outcomes, using the OASIS campaigns framework to drive awareness, support engagement and behaviour change to benefit residents, improve the operational effectiveness of council and public services.
4. To use outstanding Public Health (and associated) communications campaigns to encourage behaviour change, improve outcomes in those areas and promote, enhance, maintain and protect the reputation of Council and Borough and explain and promote Council policies and programmes.
Your Skills
1. Track record of managing the delivery of communications through campaigns and marketing in a large complex organisation.
2. Experience of giving professional advice to, collaborating with and building effective and productive working relationships with people at all levels.
3. Experience of running successful campaigns that are based on evidence and deploy the full range of interactive marketing, communications, digital, and public relations techniques to achieve desirable outcomes.
4. Proven experience of working under pressure, meeting tight deadlines and working flexibly in response to changing circumstances and priorities.
Professional Qualifications
1. Educated to degree level or relevant experience and professional qualifications such as CIM/CIPR
2. Evidence of continuous professional development/an interest in ongoing learning.
We Harness the Mix
We value diversity in its broadest sense. We're committed to creating an inclusive culture where everyone is able to be themselves, give of their best and reach their full potential. We believe that a diverse workforce helps us to better understand our communities and deliver the best services for our residents.
We want to receive applications from all regardless of age, gender identity, disability, marriage or civil partnership, pregnancy or maternity, religion or belief, race or ethnic origin, sex, sexual orientation, transgender status or social economic background. We want to harness the mix and ensure that everybody can apply and be part of our recruitment processes. We will therefore make reasonable adjustments to accommodate our candidates.
This post is considered by the authority to be a customer-facing position; as such it falls within scope of the Code of Practice on English language requirement for public sector workers. The council therefore has a statutory duty under Part 7 of the Immigration Act 2016 to ensure that post holders have a command of spoken English sufficient for the effective performance of the job requirements.
If this sounds like you - we'd love to hear from you.
To apply, please submit a CV and cover letter detailing why you're a strong candidate for the role to:
Your cover letter should be no longer than four sides of A4.
Interviews will be held during week commencing 16th January 2023
Internal Candidates - please seek your line manager's approval before applying for the role as a secondment.
Would you like to be a part of The London Borough of Hounslow, whose diverse workforce are committed to making a positive difference for our residents and visitors by ensuring the quality of our services are maintained to a high standard?
Hounslow Council is an outstanding council serving an outstanding borough. With brilliant, visionary leadership, a dynamic Cabinet and a can-do culture, we've built strong partnerships across the borough which have transformed how we serve one of London's most diverse boroughs. Hounslow is the world in one place, full of potential, but a borough hit hard -socially and economically -by Covid-19. We have stepped up for our residents and businesses like never before.
About the Role
The primary purpose of this role is to contribute to the leadership, management and provision of a professional corporate communications function. The role has specific responsibility for managing and delivering the Council's Public Health (and associated) campaigns, public affairs and engagement, marketing and publications.
The role requires creative and innovative behaviours and work within teams and assessing delivery against outcomes both during and at the completion of campaigns daily weekly and monthly.
To manage the development and delivery of first-class, and purposeful Public Health (and associated) communications activity for the council internally and externally, including creative and innovative campaigns, publications and publicity materials which deliver outcomes, support the authority in delivering its priorities, explain the council's actions and plans, and encourage involvement and behaviour change amongst target audiences.
Key Responsibilities
1. To deliver a Public Health strategy, working as part of the broader Communications team.
2. To develop and ensure effective working relationships with officers, elected members and partners - particularly in the Public Health Directorate - to encourage collaborative working, and ensure their positive contribution and engagement with delivering council communications activity.
3. To develop and deliver effective cross-Council Public Health (and associated) campaigns to achieve outcomes, using the OASIS campaigns framework to drive awareness, support engagement and behaviour change to benefit residents, improve the operational effectiveness of council and public services.
4. To use outstanding Public Health (and associated) communications campaigns to encourage behaviour change, improve outcomes in those areas and promote, enhance, maintain and protect the reputation of Council and Borough and explain and promote Council policies and programmes.
Your Skills
1. Track record of managing the delivery of communications through campaigns and marketing in a large complex organisation.
2. Experience of giving professional advice to, collaborating with and building effective and productive working relationships with people at all levels.
3. Experience of running successful campaigns that are based on evidence and deploy the full range of interactive marketing, communications, digital, and public relations techniques to achieve desirable outcomes.
4. Proven experience of working under pressure, meeting tight deadlines and working flexibly in response to changing circumstances and priorities.
Professional Qualifications
1. Educated to degree level or relevant experience and professional qualifications such as CIM/CIPR
2. Evidence of continuous professional development/an interest in ongoing learning.
We Harness the Mix
We value diversity in its broadest sense. We're committed to creating an inclusive culture where everyone is able to be themselves, give of their best and reach their full potential. We believe that a diverse workforce helps us to better understand our communities and deliver the best services for our residents.
We want to receive applications from all regardless of age, gender identity, disability, marriage or civil partnership, pregnancy or maternity, religion or belief, race or ethnic origin, sex, sexual orientation, transgender status or social economic background. We want to harness the mix and ensure that everybody can apply and be part of our recruitment processes. We will therefore make reasonable adjustments to accommodate our candidates.
This post is considered by the authority to be a customer-facing position; as such it falls within scope of the Code of Practice on English language requirement for public sector workers. The council therefore has a statutory duty under Part 7 of the Immigration Act 2016 to ensure that post holders have a command of spoken English sufficient for the effective performance of the job requirements.
If this sounds like you - we'd love to hear from you.
To apply, please submit a CV and cover letter detailing why you're a strong candidate for the role to:
Your cover letter should be no longer than four sides of A4.
Interviews will be held during week commencing 16th January 2023
Internal Candidates - please seek your line manager's approval before applying for the role as a secondment.
About LONDON BOROUGH OF HOUNSLOW