Sales Director

Overview

As the Sales Director, you will be responsible for growing paid content revenues across HBM's Energy & Environment and Medical portfolio, building high-value corporate accounts and maximising the profit of HBM's paid content revenues.

Core to this role is the need to achieve quarterly, half-yearly and annual budgeted subscriptions revenues that fall under the remit of this position. Managing five direct reports, you and your team will generate subscription revenues across Windpower Monthly , ENDS , Hort Week , and our Medical brands. as well as advising HBM's Business Directors on forecasting, budgeting and ongoing paid content trends.

As a key revenue driver for HBM, we have ambitious double digit growth plans for this part of our business. This role requires you to manage the team to deliver the revenue growth outlined in the three-year Strategic Review and to lead from the front, spending 50% of your time generating revenue from customer interactions.

You will be responsible for material improvements across the portfolio in:

• Paid-user volumes
  
• Yields
  
• Usage levels
  
• Market share
  
• Customer experience
  
• Revenues
  

Working with the Group Commercial Director, you will develop a robust three-year corporate subscriptions sales strategy including:

• Identifying upsell and cross-sell opportunities with current corporates and identifying strategies to improve and maintain renewal rates
  
• Achieving new corporate subscription targets by group and/or company. Set achievable and measurable targets in terms of volumes, penetration (by segment) and subscription yields
  
• Develop a robust and consistent corporate pricing strategy where yield is increased over time
  

Working with the appropriate Business Directors, your market insight will help inform future product development across the portfolio in both E&E and Medical.

Reporting

The Sales Director will report to the group Commercial Director but have reporting responsibilities to other department heads and directors:

• Provide the business directors and heads of marketing with accurate reports on performance in the form of:
  

• Monthly sales report listing all completed corporate subscription and other paid content sales e.g WPM corporate renewals and Medical monthly paid content revenues
  
• Monthly and quarterly forecasts based on projected conversion rates for new corporate subscriptions and ongoing renewal/upsell/cross-sell targets for current corporate subscribers
  
• Annual projections, to be developed in conjunction with the head of marketing and business directors, for corporate subscriptions (new/renew), multi-user subscriptions and other paid content products
  

You will also present the performance of sales campaigns to key stakeholders to inform the broader E&E and Medical paid content strategy, where necessary

Your Role

• manage a team to profitably increase the revenues
  
• have a personal revenue target
  
• set (in conjunction with the heads of marketing and business directors) and adhere to key yields, volume targets and performance standards
  
• analyse and prioritise the focus of sales effort and establish and adapt the customer base in line with client and product developments
  
• adhere to company policies and process regarding obtaining, recording and processing bookings
  
• provide accurate and timely forecasts and revenue projections in line with company and the business director requirements
  
• establish clear performance management standards for your direct reports. These are to be used to review the focus of effort, productivity and performance. You will be expected to formally review the performance of your direct reports on a quarterly basis
  
• You are responsible for maximising profitable paid content revenues for E&E and Medical, both personally and via your sales teams
  
• Develop your team via coaching and utilising HBM's L&D team
  
• Take an interest in Haymarket's DE&I network initiatives
  

Keys skills areas

• Exceptional sales leader
  
• Enviable sales and presentation skills
  
• Account management
  
• Able to manage and develop sales people
  
• Experience in developing high-performing sales teams
  
• Sales planning, reporting and forecasting
  
• New business development
  
• Inspirational and motivational skills
  
• Innovative and creative thinker
  
• Ideas generator and able to deliver
  
• An analytical mind - the ability to process data, understand it and know how to apply it
  
• Results driven
  
• The skills to clearly and effectively communicate with peers, business directors, and other senior business stakeholders
  
• Openness and respectfulness in dealing with clients and colleagues
  
• Uncompromising in pursuing excellence
  

Experience required - essential

• Selling across different brands and portfolios
  
• Proven track record in selling - preferably in B2B
  
• Account management of blue-chip organisations
  
• Selling to agencies
  
• Proven track record in selling to large organisations at C-Suite level
  
• Working with editorial teams to develop new products to market
  

About Haymarket

Haymarket is a successful international specialist media company. We have over 60 market-leading brands in the consumer and B2B markets across the UK, US, Asia, India and Germany, connecting people and communities across digital, print, festivals, awards, conferences, and exhibitions.

To find out more check out our website by clicking here .

Why work with us?
People are our greatest asset here at Haymarket Media Group. Haymarket is a media, information and data business, we use our expertise in media and information to inspire, inform and empower our clients, audiences and communities. We are a socially and environmentally responsible business. As we serve our audiences, clients and communities, we are committed to driving the meaningful change necessary to build a better world. The principles of diversity, inclusion, respect, responsibility and sustainability are at the heart of our business.

We're hard-wired to produce remarkable content for our audiences, with over 16,000 companies around the globe turning to us to help their businesses grow. Join us and you will work on market-leading brands to help create powerful and lasting relationships that deliver real results, all while developing your own career.

Our conveniently located Twickenham HQ is home to around 600 employees with a vast array of careers from journalism, video, marketing, sales and events to technology, digital development and product management.

As well as being the home of English rugby, Twickenham has the benefit of being less than 30 minutes from central London but also enjoying its riverside location, proximity to Richmond Park and a buzzing social scene.

With flexible hours, great brands, and a modern open plan environment, we attract great people. There's time for you to get involved in our extra-curricular activities too; from volunteering with our charity partners, going for a lunch-time riverside run, cycling around Richmond Park or after work fun!

Our team culture is friendly, vibrant and sociable. We nurture, support and reward our talent. We offer a market-leading benefits programme, tailored to individual needs and preferences. The range of benefits are vast and include a generous pension plan, life assurance, up to 30 days holiday and a fabulous income protection policy. Oh, and our annual employee party is pretty special too!

Our benefits include:

• Competitive salary
  
• Comprehensive training and career development programme
  
• 25 days holiday per year excluding bank holidays (increasing 1 day per year of service up to 30 days)
  
• Flexible working schedule (core hours from 10-3)
  
• Generous contributory pension scheme
  
• Access to Perkbox
  
• Health Cash Plan
  
• Family friendly policies
  
• Cycle to Work scheme
  
• Employee Assistance Programme
  
• Season ticket loan
  
• Regular individual and team rewards and incentives for outstanding performance
  

We want to support our people to balance their personal and professional lives and we believe our range of benefits encourages this. We feel that nothing beats face-time with our colleagues and we've therefore adopted a blended working model where full time employees can expect to spend 3 days of their week in the office and the other 2 working at a location of their choice.

We are proud to be an equal opportunities employer and are committed to ensuring that all candidates are given the same opportunity to succeed regardless of their sex, sexual orientation, marital status, race, colour, nationality, ethnic or national origin, religion, age or disability.

If you need any reasonable adjustments to enable you to fully participate in the recruitment process, please contact us at .

Come and join us and see for yourself how Haymarket is a rewarding and exciting place to work.