B2C Senior Marketing Executive - Mat Cover

B2C Senior Marketing Executive - Mat Cover - 40,000 pro-rata - 7 months - London
THE COMPANY
Our client is a leading property management company who are recognised as one of the UKs top employers. Their brand covers both B2B and B2C.
THE ROLE
As Senior Marketing Executive you will: - Deliver the CRM program using Campaign Monitor and Marketing Cloud - Deliver database activation email campaigns to drive adoption of the online account - Engage with colleagues across the business, including customer services, operations and finance, to 1) improve customer-facing communications, and 2) ensure customer initiatives are successfully adopted, deployed and maintained - Improve the assets and communications at key touchpoints in the customer journey - Act as a role model to champion the voice of the customer across the business - Create a new suite of marketing and communications templates and toolkits for operational colleagues to use - Improve the approach to content marketing and social media for B2C activity - Ensure measurability of activities and improve reporting of B2C marketing activity
YOU
- CRM experience in Salesforce Marketing Cloud and \/ or Campaign Monitor - CMS experience in Wordpress or similar digital environment - Previous B2C marketing experience in a services organisation - Proven track record managing and refining marketing campaigns, reporting results and ROI Apply now!

B2C Senior Marketing Executive - Mat Cover - 40,000 pro-rata - 7 months - London

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