Business Development Consultant
Application Deadline: 4 May 2026
Department: Sales and Commercial
Employment Type: Permanent
Location: Bradford
Reporting To: Sarah Charlesworth
Compensation: £30,000 - £32,000 / year
Description
At LOCALiQ, part of the Newsquest Media Group, we're passionate about helping local businesses grow through smart, data driven digital marketing. As a Business Development Consultant, you'll play a key role in that mission - working closely with SMEs across West Yorkshire, Bradford, and the surrounding areas to elevate their digital presence and connect them with the audiences that matter most.
This is a hybrid role, combining home working with face to face client meetings and regular time in your local office to support your development, performance, and earning potential. You'll be responsible for building strong relationships, understanding customer goals, and recommending tailored digital solutions from our diverse portfolio, including paid social, digital display, video, and website solutions.
You'll be trusted to manage your own territory, grow your customer base, and act as a true digital partner to local businesses - combining commercial confidence with consultative selling.
Key Responsibilities
- Drive B2B new business sales through a blend of telephone, video, and face to face meetings across your territory
- Take a consultative approach to selling by identifying customer needs through effective questioning and discovery
- Recommend and present digitally led marketing solutions aligned to each client's business goals
- Conduct thorough research into client businesses and industry sectors to deliver tailored proposals
- Maximise marketing spend within your territory by identifying and converting new and lapsed customers
- Build and maintain strong, long term customer relationships through high quality account management
- Grow your own customer base through strategic territory planning and competitor awareness
- Source opportunities through inbound leads, referrals, and self generated prospects
- Consistently meet or exceed agreed KPIs, including call activity, quality conversations, appointments booked, and follow ups
Skills, Knowledge and Expertise
- Proven experience in B2B sales, ideally within a consultative or solution led environment
- Strong understanding of digital marketing products, such as paid social, digital display, video, and websites
- Demonstrated success in outbound prospecting and cold calling
- Confident, credible, and persuasive communicator via phone, video, and face to face meetings
- Ability to develop and grow client accounts, driving long term value and retention
- Customer focused with a proactive, service led mindset
- Knowledge of multimedia or digital advertising is advantageous, though not essential
- Passionate about local businesses and motivated by helping customers succeed
- Organised, commercially minded, and comfortable managing your own territory
- Able to travel across West Yorkshire, attend the local office regularly, and attend client meetings
- Holds a full UK driving licence and has access to a vehicle for business use
Benefits and D&I Statement
- Competitive salary + uncapped commission
- 25 days holiday + bank holidays + your birthday off
- Holiday buy scheme for extra flexibility
- Structured career progression & ongoing training
- Pension plan
- Employee Helpline counselling and advice
- Perks & discounts including:
- Gym membership
- Cycle to Work scheme
- Eye care
- Retail discounts
- Team building days & annual volunteer charity day
Newsquest Media Group is an equal opportunities employer and welcomes applications from all community sections regardless of age, disability, gender reassignment, marriage/civil partnership status, pregnancy and maternity, race, religion or belief, sex, or sexual orientation. Our recruitment process will consist of various stages and activities. As part of our commitment to fairness to all applicants, we will take into account any adjustments that could help you.