Location Strategy Analyst - UK

JD Sports- Head Office, Warwick House, Bury, Bury, United Kingdom

Posted Monday 2 March 2026 at 01:00

Established in 1981 with a single store in the Northwest of England, the JD Group is a leading omni-channel retailer of Sports Fashion, Outdoors and Gyms with our colleagues working in stores across several retail fascias in many markets around the world.

JD Sports Fashion Plc was listed on the London Stock Exchange in 1996 and has been a FTSE100 publicly quoted company since 2019 and continues to grow in the UK and internationally.

We want to be the leading global omnichannel retailer in the sports and outdoor industry. To be a part of this successful company and help us to achieve this you will have the desire to ingrain our strategic goals of being a people-led, innovative and customer-focused organisation which provides operational excellence whilst identifying new areas of growth as part of our day to day objectives.

The position offers an exciting opportunity to support the expansion of Group's store network across the UK and ROI. Your primary responsibility will be to provide detailed market and performance analysis, to ensure that capital investment is targeted at opportunities that deliver optimum returns. In addition you will also undertake a wide range of location and consumer related project work.

• Support the development and implementation of the Group's UK & ROI property strategy.
• Prepare the business case (including catchment, demographic, competition, site visit, and detailed sales forecasts) for all store investment opportunities across the JD and Outdoor facias.
• Work with the Data team to maintain, enhance and analyse key spatial databases (ie. loyalty card/mobile/survey, footfall, in-house Retail Venue rankings, analogue models) to identify key drivers of store performance.
• Explore and support the development of sales forecasting techniques.
• Undertake post investment analysis to refine store network plan and future assessments.
• Track and report on retailer activity, providing insights to the wider business.
• Travel to gain in-depth, on the ground knowledge of the store estate and retail hierarchy.
• Support the Location Strategy team with ad hoc fieldwork, market research and analysis across all existing and target territories.
• Respond to requests for spatial, geo-demographic and performance analysis across business functions.

• Strong passion for data, spatial analysis, customer behaviour, retail, site selection and/or sales forecasting.
• Graduate in relevant degree such as Geography, GIS, Business, Economics, Data Analysis, or 1-2 years experience of working within a Retail or Consultancy location planning team.
• Awareness of location planning techniques and geo-demographics.
• Good knowledge of Excel.
• Demonstrate application of spatial analytical tools such as GIS (Ie. ARC, QGIS) and Alteryx.
• Evidence of spatial and analytical skills, with strong attention to detail.
• High level of self motivation, with ability to work within a team and independently.
• Willingness to travel.

For this role you would need a full driving license and a valid Passport.

We know our colleagues work tirelessly to make JD Sports the success it is today and in turn, we offer them some amazing benefits including staff Discount On JD Group and other brands within the organisation and personal development opportunities to learn and develop at work.

JD Sports- Head Office, Warwick House, Bury, Bury, United Kingdom