Communications Officer

Connect2Luton are excited to recruit a Communications Officer on behalf of Luton Borough Council.

Main purpose of position:

Communications officers work as part of the Communications and Marketing team in small teams, supporting either the people, place or corporate portfolio. This role is responsible for the communications and marketing of the people portfolio, delivering well planned and evaluated communications campaigns and projects that change perceptions, attitudes and behaviours. The work of this portfolio covers both internal and external communication and supports education, children's services, adult social care, health and wellbeing.

You will be responsible to:

Engage with other professionals in the communications and marketing team 30 to co-develop campaigns and to ensure that the right communications channels are used to achieve campaign objectives.

Develop and deliver marketing, communications and social media campaigns in collaboration with other members of the teams and any service-based staff involved in communications and marketing activity.

Write content for a range of audiences using a range of channels, consistent with the narrative for the people portfolio.

Build good, productive relationships with key people in departments to ensure that the communications service understands service needs and is influential in determining and delivering new ways of meeting those needs.

Develop and deliver a portfolio of detailed communications campaign plans to deliver specific service objectives and putting in place effective evaluation of these campaigns.

Manage, develop and deliver the public information strategy for the people portfolio, ensuring targeted information is in the right place at the right time.

Support the delivery of schools and other service level agreements.

Keep up to date with the latest communications, marketing, social media and digital developments and strive for continuous improvement. Provide expert knowledge and reports to directors, politicians, CLMT, cabinet, partners and stakeholders.

Skills and Experience:

• Demonstrable track record of delivering effective marketing communications projects, using research and evidence to inform approach
• Experience of implementing and developing successful communications strategies and activities
• Ability to negotiate, consult and influence key stakeholders and senior staff, securing support and commitment to a course of action or different way of thinking
• Ability to use well developed communication skills to present complex/sensitive information in an understandable way, to a range of audiences
• Ability to develop, manage and deliver complex campaigns and projects, supported by research and data, to meet service requirements and to ensure the best outcomes for both customers and the Council
• Ability to produce and analyse internal service and management information to contribute to the development of new communications campaigns and innovative working practices
• Ability to deal with high levels of work-related issues and legislation
• Ability to deal with high levels of work-related pressure, for example from deadlines, interruptions or conflicting demands
• Qualified to degree level in marketing or communications (or equivalent relevant workplace experience)
• Recognised professional qualification in Media, Marketing, Public Relations and/or equivalent

About Us

Luton Borough Council have partnered with Kent County Council to create Connect2Luton, a recruitment managed service for all contingent temporary agency, contract, and interim roles at the Council.

Our heritage and being local government owned which means we have a wealth of knowledge and expertise within the public sector, with many of our employees having previously worked for the Council or have supplied previously into the Council, for several years.

We are an equal opportunities employment agency and business that positively encourages applications from all suitably qualified and eligible candidates.

Connect2Luton is a trading style of Luton & Kent Commercial Services LLP - A joint venture between Luton Borough Council & Commercial Services Kent Ltd. Connect2Luton is an equal opportunities Employment Agency & Business. It positively encourages applications from all suitably qualified and eligible candidates.