Sales Director, Director, Business Development - Cooling Towers
Location: Houston, TX
We are currently seeking an experienced Sales Director, Director Business Development to join a market-leading manufacturer within the cooling tower industry. This position if focused on coaching and developing a remote sales team, with a view to increasing the quality of top line revenue.
As Sales Director, Director, Business Development you will be a strategic leader, sales mentor and industry expert.
The Role - Business Development Manager
The Regional Sales Manager/Business Development Manager will report directly to senior sales leadership and will be responsible for generating new business across aftermarket products, services, and new cooling tower equipment. The Regional Sales Manager/Business Development Manager will play a critical role in developing long-term customer relationships and maximising order profitability.
Package
Salary: Up to $180,000 + Profit Share.
Key Responsibilities
- Lead, coach, and develop a high-performing remote sales team, strengthening technical sales capability, consultative selling, and revenue outcomes
- Drive revenue growth with a focus on quality, prioritising value-based selling, margin discipline, and long-term customer partnerships
- Define and execute regional market strategy, identifying growth opportunities across power generation, heavy industrial, and process cooling markets
- Expand penetration with utilities, EPCs, industrial end users, and cooling tower service providers, positioning the business as a preferred solutions partner
- Implement and optimise sales processes, CRM discipline, and forecasting methodologies to improve pipeline visibility and sales efficiency
- Partner cross-functionally with engineering, operations, and marketing to align technical solutions with customer requirements
- Maintain strong field presence, visiting key customers, supporting live opportunities, and conducting on-site sales coaching
- Represent the business at industry conferences and events (CTI, PowerGen, ASME, etc.) to strengthen market visibility and relationships
Experience & Background
- 10+ years' experience in business development, sales leadership, or key account management within the cooling tower or related industrial markets
- Strong preference for experience in field-erected cooling towers or large-scale industrial / construction sales environments
- Proven success leading and developing remote, multi-territory sales teams
- Demonstrated track record selling into power plants, refineries, and heavy industrial facilities
- Willing and able to travel 25-40%, including customer visits, industry events, and field support
- Comfortable operating with a high degree of autonomy and accountability
Technical & Commercial Skills
- Deep understanding of cooling tower design, applications, and sales cycles
- Strong technical aptitude with the ability to lead solution-based, value-driven sales discussions
- Ability to expand base project scope into high-margin aftermarket and service opportunities
- Excellent leadership, communication, and negotiation skills
- Data-driven mindset with experience analysing sales performance, forecasting accuracy, and pipeline health
- Comfortable using CRM systems and Microsoft Office tools
Preferred
- Experience working closely with utilities, EPC firms, and industrial end users
- Background in general construction or engineered capital equipment sales
- OSHA 10 certification (or willingness to obtain)
- High potential for future senior leadership or executive progression
- Relentless focus on continuous improvement and best-in-class sales execution