Demand Generation Strategist

Our award-winning client is embarking on their stage of growth which means they are seeking a Demand Generation Strategist to join their team on a permanent basis. The successful Demand Generation Strategist will lead strategy for B2B and SaaS clients. Driving measurable growth through integrated organic, paid media, creative, and content strategies.

Key Responsibilities:

• Develop and execute demand generation strategies for enterprise B2B SaaS clients.
• Own full-funnel marketing performance, driving improvements in pipeline generation, CAC, and revenue outcomes.
• Serve as strategic advisor to C-level stakeholders, translating business goals into scalable marketing strategies and identifying upsell opportunities.
• Drive innovation through experimentation, advanced data analysis, and testing frameworks to continuously optimize performance.
• Stay ahead of industry trends, with a focus on AI's impact on B2B buying behaviour and maintaining a competitive edge.

Key Skills/Experience:

• The Demand Generation Strategist will be a results-driven leader with excellent communication for C-level engagement.
• Over 5 years of B2B demand generation experience managing large budgets.
• Proven success with Enterprise and SaaS clients across diverse markets and languages.
• Advanced proficiency in LinkedIn Ads, Google Ads, HubSpot, Salesforce, and marketing automation tools.

Benefits

• 10% quarterly bonus
• Pension
• 25 days holiday plus BHs
• Coaching session every month
• Wellness days
• Birthday day off
• Monthly socials
• Client networking events

FS1 Recruitment is a UK-based recruitment agency providing solutions within the Sales, Marketing and Creative fields for permanent, freelance and contract positions please contact us to discuss one of our many positions.