ROLE OVERVIEW Croud is a global, full service digital marketing agency with a unique business model that helps businesses drive sustainable growth in the new world of marketing. Croud was recently named a Sunday Times Best Place to Work for the second year in a row, and was named Performance Marketing Employer of the Year by PMW. At Croud, we unlock potential by elevating our people, clients, and communities within a rapidly advancing and complex economy. We operate as a unique scaled network of Intelligent, Creative Specialists, enabling us to deliver superior brand outcomes and unlock potential for our people, our clients and our communities. Our culture is strategically driven and inspired by a shared long-term vision. It is collaborative and connected, with a focus on continuous learning and mutual support. We are energised by future thinking, driving innovation to achieve better outcomes. We are instinctively generous, actively including and empowering our people. Above all, we are purpose-driven, committed to positively impacting our people, the planet, and our global communities. As Paid Media Account Director you will be the central strategic and operational lead for key clients across Paid Social and Paid Search. We are specifically seeking a leader whose expertise leans strongly towards Paid Search, but who is eager to embrace and drive a cross-functional role and team. You will be responsible for translating complex client objectives into innovative and effective paid media strategies, overseeing their flawless execution, and demonstrating clear ROI. This role requires a strong understanding of the client's business, a proactive approach to identifying growth opportunities, and the ability to nurture a talented team. You will be a trusted advisor to your clients and a critical link between their needs and our internal delivery capabilities, playing a vital role in the long-term success and expansion of this significant partnership. RESPONSIBILITIES Strategic Account Leadership & Proposition Application Lead paid media strategy across accounts, ensuring alignment with client business goals. Apply Croud's paid media proposition in a tailored, results-driven way. Identify growth opportunities through new channels, innovations, and platform updates. Collaborate with SEO, Creative, Analytics, and wider teams to ensure integrated marketing. Client Relationship Management & Account Growth Build strong, senior client relationships and act as their strategic advisor. Lead strategic planning, performance reviews, and growth conversations. Proactively identify and pitch organic growth opportunities that deliver client value. Anticipate challenges and manage expectations with clarity and professionalism. Team Leadership & Development Manage, mentor, and empower a team of paid media specialists. Set clear goals, delegate effectively, and support team development. Encourage continuous learning and knowledge sharing across platforms and clients. Operational Excellence & Innovation Implementation Ensure smooth execution, optimization, and reporting of all campaigns. Manage budgets with accuracy and accountability to drive ROI. Champion the use of Croud's tools, automation, and proprietary tech for efficiency Drive quality control across setup, tracking, and data integrity. Performance & Commercial Accountability Set and track KPIs that align with client objectives and commercial outcomes. Translate data into clear insights and impactful client recommendations. Manage forecasting, billing, and profitability for accounts. Build strong media partner relationships (e.g., Google, Meta) and contribute to new business pitches. PERSON SPECIFICATION Degree level education or relevant equivalent experience In-depth demonstrable experience in PPC advertising Excellent communication, organisation, and presentation skills A mathematical and analytical mind Excellent Microsoft Office skills which must include Excel, Word and PowerPoint Proven track record of working to deadlines The ability to autonomously identify opportunities, generate ideas and formulate strategies Extensive line management experience, mentoring & training Proven experience in client expectation management roles and situations, able to manage and direct client expectations COMPANY BENEFITS Croud operates a hybrid working model with a minimum of 3 days a week based in ourLondonoffice and the remaining days from home if you wish. Croud offers a clear path to progression for all members of staff. We are committed to offering development opportunities alongside a support system of regular performance reviews. The opportunities are endless! On completion of the three-month probation period, every employee is eligible for the benefits listed on our careers site which include: Sabbatical: Paid sabbatical at 7 years with an option to take it unpaid at 5 years 25 days holiday a year Discretionary annual performance based incentive Sale commission Recruitment referrals bonus Health & Wellbeing contribution 2 Recharge Days each holiday year Ride to Work scheme Railcard Season Ticket loan Home office chair and home office screen Free fruit, breakfast cereals, snacks and tea & coffee in the office Enhanced Primary and Secondary family leave as well as extended Parental Leave and Shared Family Leave Life insurance and income protection Medical Cash Plan Pension Curated 3rd party learning platform as well as access to Croud Campus (our bespoke learning and development platform) IPA Membership Peer to peer recognition scheme 'bonusly' Team off-sites/regular socials Year-round holiday parties Flexible working options Day to make a difference Standard hours are from 9.00am to 5.30pm, there's flexibility if agreed in advance with your line managers (it may also be necessary on occasions to work outside of these hours). Croud is an equal opportunity employer and does not discriminate on the grounds of a person's gender, marital status, race, religion, colour, age, disability or sexual orientation. All candidates will be assessed based on merit, qualifications and their ability to perform the requirements of the role. OUR VALUES At Croud, our vision centres around the idea of unlocking potential. We do this by elevating everyone in an inclusive and progressive culture, empowering individuals to deliver their best work. This means we build better brand outcomes, and unlock potential for our people, our clients and our communities. We live and breathe five core values that foster a culture where everyone can thrive. Our commitment to elevating each other is fundamental to both our cultural and business success. The ideal candidate will excel in and demonstrate the following: In it together - our value on integration, collaboration and outcomes Eye on the future - our value on futurism, creativity and passion Generous in spirit - our value on people, development and inclusion Do what you say - our value on integrity and accountability Make a difference - our value on purpose and impact
Dec 09, 2025
Full time
ROLE OVERVIEW Croud is a global, full service digital marketing agency with a unique business model that helps businesses drive sustainable growth in the new world of marketing. Croud was recently named a Sunday Times Best Place to Work for the second year in a row, and was named Performance Marketing Employer of the Year by PMW. At Croud, we unlock potential by elevating our people, clients, and communities within a rapidly advancing and complex economy. We operate as a unique scaled network of Intelligent, Creative Specialists, enabling us to deliver superior brand outcomes and unlock potential for our people, our clients and our communities. Our culture is strategically driven and inspired by a shared long-term vision. It is collaborative and connected, with a focus on continuous learning and mutual support. We are energised by future thinking, driving innovation to achieve better outcomes. We are instinctively generous, actively including and empowering our people. Above all, we are purpose-driven, committed to positively impacting our people, the planet, and our global communities. As Paid Media Account Director you will be the central strategic and operational lead for key clients across Paid Social and Paid Search. We are specifically seeking a leader whose expertise leans strongly towards Paid Search, but who is eager to embrace and drive a cross-functional role and team. You will be responsible for translating complex client objectives into innovative and effective paid media strategies, overseeing their flawless execution, and demonstrating clear ROI. This role requires a strong understanding of the client's business, a proactive approach to identifying growth opportunities, and the ability to nurture a talented team. You will be a trusted advisor to your clients and a critical link between their needs and our internal delivery capabilities, playing a vital role in the long-term success and expansion of this significant partnership. RESPONSIBILITIES Strategic Account Leadership & Proposition Application Lead paid media strategy across accounts, ensuring alignment with client business goals. Apply Croud's paid media proposition in a tailored, results-driven way. Identify growth opportunities through new channels, innovations, and platform updates. Collaborate with SEO, Creative, Analytics, and wider teams to ensure integrated marketing. Client Relationship Management & Account Growth Build strong, senior client relationships and act as their strategic advisor. Lead strategic planning, performance reviews, and growth conversations. Proactively identify and pitch organic growth opportunities that deliver client value. Anticipate challenges and manage expectations with clarity and professionalism. Team Leadership & Development Manage, mentor, and empower a team of paid media specialists. Set clear goals, delegate effectively, and support team development. Encourage continuous learning and knowledge sharing across platforms and clients. Operational Excellence & Innovation Implementation Ensure smooth execution, optimization, and reporting of all campaigns. Manage budgets with accuracy and accountability to drive ROI. Champion the use of Croud's tools, automation, and proprietary tech for efficiency Drive quality control across setup, tracking, and data integrity. Performance & Commercial Accountability Set and track KPIs that align with client objectives and commercial outcomes. Translate data into clear insights and impactful client recommendations. Manage forecasting, billing, and profitability for accounts. Build strong media partner relationships (e.g., Google, Meta) and contribute to new business pitches. PERSON SPECIFICATION Degree level education or relevant equivalent experience In-depth demonstrable experience in PPC advertising Excellent communication, organisation, and presentation skills A mathematical and analytical mind Excellent Microsoft Office skills which must include Excel, Word and PowerPoint Proven track record of working to deadlines The ability to autonomously identify opportunities, generate ideas and formulate strategies Extensive line management experience, mentoring & training Proven experience in client expectation management roles and situations, able to manage and direct client expectations COMPANY BENEFITS Croud operates a hybrid working model with a minimum of 3 days a week based in ourLondonoffice and the remaining days from home if you wish. Croud offers a clear path to progression for all members of staff. We are committed to offering development opportunities alongside a support system of regular performance reviews. The opportunities are endless! On completion of the three-month probation period, every employee is eligible for the benefits listed on our careers site which include: Sabbatical: Paid sabbatical at 7 years with an option to take it unpaid at 5 years 25 days holiday a year Discretionary annual performance based incentive Sale commission Recruitment referrals bonus Health & Wellbeing contribution 2 Recharge Days each holiday year Ride to Work scheme Railcard Season Ticket loan Home office chair and home office screen Free fruit, breakfast cereals, snacks and tea & coffee in the office Enhanced Primary and Secondary family leave as well as extended Parental Leave and Shared Family Leave Life insurance and income protection Medical Cash Plan Pension Curated 3rd party learning platform as well as access to Croud Campus (our bespoke learning and development platform) IPA Membership Peer to peer recognition scheme 'bonusly' Team off-sites/regular socials Year-round holiday parties Flexible working options Day to make a difference Standard hours are from 9.00am to 5.30pm, there's flexibility if agreed in advance with your line managers (it may also be necessary on occasions to work outside of these hours). Croud is an equal opportunity employer and does not discriminate on the grounds of a person's gender, marital status, race, religion, colour, age, disability or sexual orientation. All candidates will be assessed based on merit, qualifications and their ability to perform the requirements of the role. OUR VALUES At Croud, our vision centres around the idea of unlocking potential. We do this by elevating everyone in an inclusive and progressive culture, empowering individuals to deliver their best work. This means we build better brand outcomes, and unlock potential for our people, our clients and our communities. We live and breathe five core values that foster a culture where everyone can thrive. Our commitment to elevating each other is fundamental to both our cultural and business success. The ideal candidate will excel in and demonstrate the following: In it together - our value on integration, collaboration and outcomes Eye on the future - our value on futurism, creativity and passion Generous in spirit - our value on people, development and inclusion Do what you say - our value on integrity and accountability Make a difference - our value on purpose and impact
Head of FanReach (Programmatic Lead) - Better Collective is a leading iGaming media group that improves the sports betting & gaming experience for bettors across the world. Through innovative technologies, trusted platforms, and data-driven products, we create a transparent and safe environment for users and a high-value environment for advertisers. We are now seeking a Head of FanReach / Programmatic Lead to drive the continued growth of our programmatic business and lead the commercial expansion of FanReach - Better Collective's first-party audience proposition and specialist sports media agency. This role is suited for a senior programmatic professional (8+ years) with deep agency experience, who can combine executional expertise with product development, client leadership, and commercial growth. THE ROLE Reporting to the Director of Performance (Agency & Paid Media), you will lead the execution of Better Collective's paid media strategy, managing programmatic buying, supply-side optimisations, and campaign performance. You will also lead FanReach, our dual offering: FanReach Audiences: A first-party sports fan data product, available as off-the-shelf, custom, and contextual segments across leading DSPs and resellers. FanReach Agency: an internal agency helping sports and sports betting clients activate smarter campaigns across programmatic, CTV, social, PPC, and BetSense dynamic creative. Programmatic Media (Core Remit) Develop and execute programmatic strategies to drive performance for advertisers. Manage end-to-end campaign setup, optimisations, and reporting across DSPs. Translate client objectives into trading goals; deliver actionable insights from campaign data. Troubleshoot delivery issues, ensure smooth execution, and generate ROI analysis. Collaborate internally to improve workflows and identify growth opportunities. Define and package audiences using Better Collective's publisher O&O first-party data. Build and maintain taxonomy of off-the-shelf segments and bespoke custom audiences. Set pricing strategies and optimise yield across data resellers (LiveRamp, Experian, clean rooms). Support sales teams with enablement materials (decks, case studies, pricing) for data monetisation. Provide product feedback to enhance FanReach's positioning as the leading sports-specific data set. Lead agency operations including media planning, trafficking, optimisations, and client reporting. Run omni-channel campaigns across programmatic, social, CTV, DOOH, audio, and PPC. Lead client servicing: onboarding, campaign reviews, and performance calls. Partner with sales to design proposals and present FanReach solutions to sports and operator brands. Ensure campaigns deliver on both performance and brand-building KPIs. Smart upselling of campaigns based on performance data and hitting KPIs. Job requirements 8+ years' experience in programmatic/media, ideally agency-side or publisher trading desks. Hands-on DSP experience (TTD, DV360, Yahoo, etc.) and strong knowledge of measurement and attribution. Proven ability to monetise first-party data and manage reseller/distribution partnerships. Experience with agency operations: ways of working, client leadership, media planning, campaign execution. Strategic thinker with commercial acumen, able to package and position new products in-market. Excellent communication skills; confident in presenting to C-level stakeholders. Familiarity with iGaming, sports, or entertainment sectors is a plus. An interest in sports betting would be useful. Knowledge of ad fraud, viewability and brand safety and how these are measured, managed and fit into the programmatic advertising landscape would be useful. LOCATION Location preference is to be within one of Better Collective's Europe Offices (with an ideal candidate being in London). Location can be flexible for the right candidate. Working hours mean evenings are sometimes required working with a US and international market. THE BUSINESS Better Collective is an international growth company working to give customers a better and more secure iGaming experience. Through our products, we will create a more transparent and honest business. Our ambition is that quality and innovation must also apply to the iGaming industry and we are determined to set new standards and to take the lead in the market. We are a dynamic, energetic and diverse workplace encouraging an open and informal tone, strong unity and high ambitions. EQUAL OPPORTUNITY EMPLOYER We are an equal opportunity employer and we take pride in being our true, unconventional selves and treat each other with respect, just as we would with friends. We know that every person matters and that diverse teams help us make better products for our users. We hire for cultural growth and welcome people of all ages, stories, nationalities, religions, backgrounds, ways of thought, etc.
Dec 09, 2025
Full time
Head of FanReach (Programmatic Lead) - Better Collective is a leading iGaming media group that improves the sports betting & gaming experience for bettors across the world. Through innovative technologies, trusted platforms, and data-driven products, we create a transparent and safe environment for users and a high-value environment for advertisers. We are now seeking a Head of FanReach / Programmatic Lead to drive the continued growth of our programmatic business and lead the commercial expansion of FanReach - Better Collective's first-party audience proposition and specialist sports media agency. This role is suited for a senior programmatic professional (8+ years) with deep agency experience, who can combine executional expertise with product development, client leadership, and commercial growth. THE ROLE Reporting to the Director of Performance (Agency & Paid Media), you will lead the execution of Better Collective's paid media strategy, managing programmatic buying, supply-side optimisations, and campaign performance. You will also lead FanReach, our dual offering: FanReach Audiences: A first-party sports fan data product, available as off-the-shelf, custom, and contextual segments across leading DSPs and resellers. FanReach Agency: an internal agency helping sports and sports betting clients activate smarter campaigns across programmatic, CTV, social, PPC, and BetSense dynamic creative. Programmatic Media (Core Remit) Develop and execute programmatic strategies to drive performance for advertisers. Manage end-to-end campaign setup, optimisations, and reporting across DSPs. Translate client objectives into trading goals; deliver actionable insights from campaign data. Troubleshoot delivery issues, ensure smooth execution, and generate ROI analysis. Collaborate internally to improve workflows and identify growth opportunities. Define and package audiences using Better Collective's publisher O&O first-party data. Build and maintain taxonomy of off-the-shelf segments and bespoke custom audiences. Set pricing strategies and optimise yield across data resellers (LiveRamp, Experian, clean rooms). Support sales teams with enablement materials (decks, case studies, pricing) for data monetisation. Provide product feedback to enhance FanReach's positioning as the leading sports-specific data set. Lead agency operations including media planning, trafficking, optimisations, and client reporting. Run omni-channel campaigns across programmatic, social, CTV, DOOH, audio, and PPC. Lead client servicing: onboarding, campaign reviews, and performance calls. Partner with sales to design proposals and present FanReach solutions to sports and operator brands. Ensure campaigns deliver on both performance and brand-building KPIs. Smart upselling of campaigns based on performance data and hitting KPIs. Job requirements 8+ years' experience in programmatic/media, ideally agency-side or publisher trading desks. Hands-on DSP experience (TTD, DV360, Yahoo, etc.) and strong knowledge of measurement and attribution. Proven ability to monetise first-party data and manage reseller/distribution partnerships. Experience with agency operations: ways of working, client leadership, media planning, campaign execution. Strategic thinker with commercial acumen, able to package and position new products in-market. Excellent communication skills; confident in presenting to C-level stakeholders. Familiarity with iGaming, sports, or entertainment sectors is a plus. An interest in sports betting would be useful. Knowledge of ad fraud, viewability and brand safety and how these are measured, managed and fit into the programmatic advertising landscape would be useful. LOCATION Location preference is to be within one of Better Collective's Europe Offices (with an ideal candidate being in London). Location can be flexible for the right candidate. Working hours mean evenings are sometimes required working with a US and international market. THE BUSINESS Better Collective is an international growth company working to give customers a better and more secure iGaming experience. Through our products, we will create a more transparent and honest business. Our ambition is that quality and innovation must also apply to the iGaming industry and we are determined to set new standards and to take the lead in the market. We are a dynamic, energetic and diverse workplace encouraging an open and informal tone, strong unity and high ambitions. EQUAL OPPORTUNITY EMPLOYER We are an equal opportunity employer and we take pride in being our true, unconventional selves and treat each other with respect, just as we would with friends. We know that every person matters and that diverse teams help us make better products for our users. We hire for cultural growth and welcome people of all ages, stories, nationalities, religions, backgrounds, ways of thought, etc.
Overview Better Collective is a leading iGaming media group that improves the sports betting & gaming experience for bettors across the world. Through innovative technologies, trusted platforms, and data-driven products, we create a transparent and safe environment for users and a high-value environment for advertisers. We are now seeking a Head of FanReach / Programmatic Lead to drive the continued growth of our programmatic business and lead the commercial expansion of FanReach - Better Collective's first-party audience proposition and specialist sports media agency. This role is suited for a senior programmatic professional (8+ years) with deep agency experience, who can combine executional expertise with product development, client leadership, and commercial growth. The Role Reporting to the Director of Performance (Agency & Paid Media), you will lead the execution of Better Collective's paid media strategy, managing programmatic buying, supply-side optimisations, and campaign performance. You will also lead FanReach, our dual offering: FanReach Audiences: A first-party sports fan data product, available as off-the-shelf, custom, and contextual segments across leading DSPs and resellers. FanReach Agency: an internal agency helping sports and sports betting clients activate smarter campaigns across programmatic, CTV, social, PPC, and BetSense dynamic creative. Key Responsibilities Programmatic Media (Core Remit) Develop and execute programmatic strategies to drive performance for advertisers. Manage end-to-end campaign setup, optimisations, and reporting across DSPs. Translate client objectives into trading goals; deliver actionable insights from campaign data. Troubleshoot delivery issues, ensure smooth execution, and generate ROI analysis. Collaborate internally to improve workflows and identify growth opportunities. FanReach Audiences (Data Proposition) Define and package audiences using Better Collective's publisher O&O first-party data. Build and maintain taxonomy of off-the-shelf segments and bespoke custom audiences. Set pricing strategies and optimise yield across data resellers (LiveRamp, Experian, clean rooms). Support sales teams with enablement materials (decks, case studies, pricing) for data monetisation. Provide product feedback to enhance FanReach's positioning as the leading sports-specific data set. FanReach Agency Lead agency operations including media planning, trafficking, optimisations, and client reporting. Run omni-channel campaigns across programmatic, social, CTV, DOOH, audio, and PPC. Lead client servicing: onboarding, campaign reviews, and performance calls. Partner with sales to design proposals and present FanReach solutions to sports and operator brands. Ensure campaigns deliver on both performance and brand-building KPIs. Smart upselling of campaigns based on performance data and hitting KPIs. 8+ years' experience in programmatic/media, ideally agency-side or publisher trading desks. Hands-on DSP experience (TTD, DV360, Yahoo, etc.) and strong knowledge of measurement and attribution. Proven ability to monetise first-party data and manage reseller/distribution partnerships. Experience with agency operations: ways of working, client leadership, media planning, campaign execution. Strategic thinker with commercial acumen, able to package and position new products in-market. Excellent communication skills; confident in presenting to C-level stakeholders. Familiarity with iGaming, sports, or entertainment sectors is a plus. Other An interest in sports betting would be useful. Knowledge of ad fraud, viewability and brand safety and how these are measured, managed and fit into the programmatic advertising landscape would be useful. Location Location preference is to be within one of Better Collective's Europe Offices (with an ideal candidate being in London). Location can be flexible for the right candidate. Working hours mean evenings are sometimes required working with a US and international market. Application Deadline We are looking forward to hearing from you as soon as possible. Start date: As soon as possible. Questions If you have any questions about the position, you are welcome to write to the Director of Operations (Paid Media), Ryan Barnett at . Please do not send CV and cover letters to this address, inquiries only. The Business Better Collective is an international growth company working to give customers a better and more secure iGaming experience. Through our products, we will create a more transparent and honest business. Our ambition is that quality and innovation must also apply to the iGaming industry and we are determined to set new standards and to take the lead in the market. We are a dynamic, energetic and diverse workplace encouraging an open and informal tone, strong unity and high ambitions. EQUAL OPPORTUNITY EMPLOYER We are an equal opportunity employer and we take pride in being our true, unconventional selves and treat each other with respect, just as we would with friends. We know that every person matters and that diverse teams help us make better products for our users. We hire for cultural growth and welcome people of all ages, stories, nationalities, religions, backgrounds, ways of thought, etc.
Dec 09, 2025
Full time
Overview Better Collective is a leading iGaming media group that improves the sports betting & gaming experience for bettors across the world. Through innovative technologies, trusted platforms, and data-driven products, we create a transparent and safe environment for users and a high-value environment for advertisers. We are now seeking a Head of FanReach / Programmatic Lead to drive the continued growth of our programmatic business and lead the commercial expansion of FanReach - Better Collective's first-party audience proposition and specialist sports media agency. This role is suited for a senior programmatic professional (8+ years) with deep agency experience, who can combine executional expertise with product development, client leadership, and commercial growth. The Role Reporting to the Director of Performance (Agency & Paid Media), you will lead the execution of Better Collective's paid media strategy, managing programmatic buying, supply-side optimisations, and campaign performance. You will also lead FanReach, our dual offering: FanReach Audiences: A first-party sports fan data product, available as off-the-shelf, custom, and contextual segments across leading DSPs and resellers. FanReach Agency: an internal agency helping sports and sports betting clients activate smarter campaigns across programmatic, CTV, social, PPC, and BetSense dynamic creative. Key Responsibilities Programmatic Media (Core Remit) Develop and execute programmatic strategies to drive performance for advertisers. Manage end-to-end campaign setup, optimisations, and reporting across DSPs. Translate client objectives into trading goals; deliver actionable insights from campaign data. Troubleshoot delivery issues, ensure smooth execution, and generate ROI analysis. Collaborate internally to improve workflows and identify growth opportunities. FanReach Audiences (Data Proposition) Define and package audiences using Better Collective's publisher O&O first-party data. Build and maintain taxonomy of off-the-shelf segments and bespoke custom audiences. Set pricing strategies and optimise yield across data resellers (LiveRamp, Experian, clean rooms). Support sales teams with enablement materials (decks, case studies, pricing) for data monetisation. Provide product feedback to enhance FanReach's positioning as the leading sports-specific data set. FanReach Agency Lead agency operations including media planning, trafficking, optimisations, and client reporting. Run omni-channel campaigns across programmatic, social, CTV, DOOH, audio, and PPC. Lead client servicing: onboarding, campaign reviews, and performance calls. Partner with sales to design proposals and present FanReach solutions to sports and operator brands. Ensure campaigns deliver on both performance and brand-building KPIs. Smart upselling of campaigns based on performance data and hitting KPIs. 8+ years' experience in programmatic/media, ideally agency-side or publisher trading desks. Hands-on DSP experience (TTD, DV360, Yahoo, etc.) and strong knowledge of measurement and attribution. Proven ability to monetise first-party data and manage reseller/distribution partnerships. Experience with agency operations: ways of working, client leadership, media planning, campaign execution. Strategic thinker with commercial acumen, able to package and position new products in-market. Excellent communication skills; confident in presenting to C-level stakeholders. Familiarity with iGaming, sports, or entertainment sectors is a plus. Other An interest in sports betting would be useful. Knowledge of ad fraud, viewability and brand safety and how these are measured, managed and fit into the programmatic advertising landscape would be useful. Location Location preference is to be within one of Better Collective's Europe Offices (with an ideal candidate being in London). Location can be flexible for the right candidate. Working hours mean evenings are sometimes required working with a US and international market. Application Deadline We are looking forward to hearing from you as soon as possible. Start date: As soon as possible. Questions If you have any questions about the position, you are welcome to write to the Director of Operations (Paid Media), Ryan Barnett at . Please do not send CV and cover letters to this address, inquiries only. The Business Better Collective is an international growth company working to give customers a better and more secure iGaming experience. Through our products, we will create a more transparent and honest business. Our ambition is that quality and innovation must also apply to the iGaming industry and we are determined to set new standards and to take the lead in the market. We are a dynamic, energetic and diverse workplace encouraging an open and informal tone, strong unity and high ambitions. EQUAL OPPORTUNITY EMPLOYER We are an equal opportunity employer and we take pride in being our true, unconventional selves and treat each other with respect, just as we would with friends. We know that every person matters and that diverse teams help us make better products for our users. We hire for cultural growth and welcome people of all ages, stories, nationalities, religions, backgrounds, ways of thought, etc.
Event Marketing Manager - B2B Events Central London Hybrid (3 days in-office) + Travel Salary up to £45,000 + Profit Share + Bonus + Benefits Are you a strategic, hands-on marketer who thrives on creating impactful B2B campaigns and driving real business results? We're looking for an Event Marketing Manager to join a fast-paced, ambitious team delivering high-profile events for senior professionals in financial services sectors. This role offers full ownership of multi-channel marketing campaigns, digital engagement, and audience growth - perfect for someone who enjoys contributing ideas, and making an immediate impact in a collaborative, results-focused environment. Why This Role Stands Out Creative Freedom & Impact: Shape and deliver marketing campaigns from strategy through execution, influencing how events are promoted and experienced. Your ideas matter. Fast-Paced, Ambitious Team: Work in a dynamic, collaborative environment where autonomy is rewarded and initiative is encouraged. Data-Driven & Results-Focused: Measure, optimise, and report on campaign performance, using insights to improve reach, engagement, and conversions. What You'll Be Doing Plan, execute, and optimise multi-channel marketing campaigns to attract, engage, and nurture event audiences. Collaborate with content, sales, and design teams to create compelling copy, messaging, and marketing collateral. Manage digital marketing, social media, websites, SEO, PPC, and email campaigns. Track KPIs, analyse results, and deliver actionable insights to improve campaign performance. Work with designers and videographers to produce visual and video assets for campaigns. Maintain and segment audience data for targeted campaigns and lead generation. Build and maintain relationships with stakeholders, partners, and media to maximise reach. Support and mentor junior team members. Attend events and provide on-site marketing support. Who You Are Proven work experience as a Senior Marketing Executive or Marketing Manager within B2B events industry. Skilled in digital, social, email, and direct marketing campaigns, with a strong understanding of best practices. Data-driven, comfortable using analytics to optimise campaigns and demonstrate ROI. Proactive, organised, and able to manage multiple projects under tight deadlines. Confident working independently while collaborating effectively across teams. Experienced with marketing technology tools, platforms, and reporting. What's on Offer A high-energy, ambitious team with scope to shape strategy and influence growth. Opportunity to run innovative, data-driven campaigns and see the direct impact of your work. Experience across multi-channel marketing, B2B audience engagement, and event campaigns in a fast-moving sector. Hybrid working, competitive salary, profit share, bonuses, and career development opportunities. If you're an ambitious B2B marketer who thrives on fast-moving environments, creative campaigns, and data-driven results, and wants full ownership of high-profile events, this is the role for you. Interested? Apply now or contact in confidence for an initial discussion about this Event Marketing Manager position. Visit the Jackson Barnes Recruitment website to learn more about how we connect top commercial talent with world-class media and events organisations. About Jackson Barnes Recruitment Jackson Barnes Recruitment delivers international recruitment solutions within the events, media, and publishing sectors. Jackson Barnes recruits Graduate to MD level in the following positions: Researcher Conference Producer Event Marketing Sales - Delegate sales, Sponsorship Sales and Business Development Event Manager We recruit for organisations in the UK and overseas, with success in London, Dubai, New York, Singapore and Australia.
Dec 09, 2025
Full time
Event Marketing Manager - B2B Events Central London Hybrid (3 days in-office) + Travel Salary up to £45,000 + Profit Share + Bonus + Benefits Are you a strategic, hands-on marketer who thrives on creating impactful B2B campaigns and driving real business results? We're looking for an Event Marketing Manager to join a fast-paced, ambitious team delivering high-profile events for senior professionals in financial services sectors. This role offers full ownership of multi-channel marketing campaigns, digital engagement, and audience growth - perfect for someone who enjoys contributing ideas, and making an immediate impact in a collaborative, results-focused environment. Why This Role Stands Out Creative Freedom & Impact: Shape and deliver marketing campaigns from strategy through execution, influencing how events are promoted and experienced. Your ideas matter. Fast-Paced, Ambitious Team: Work in a dynamic, collaborative environment where autonomy is rewarded and initiative is encouraged. Data-Driven & Results-Focused: Measure, optimise, and report on campaign performance, using insights to improve reach, engagement, and conversions. What You'll Be Doing Plan, execute, and optimise multi-channel marketing campaigns to attract, engage, and nurture event audiences. Collaborate with content, sales, and design teams to create compelling copy, messaging, and marketing collateral. Manage digital marketing, social media, websites, SEO, PPC, and email campaigns. Track KPIs, analyse results, and deliver actionable insights to improve campaign performance. Work with designers and videographers to produce visual and video assets for campaigns. Maintain and segment audience data for targeted campaigns and lead generation. Build and maintain relationships with stakeholders, partners, and media to maximise reach. Support and mentor junior team members. Attend events and provide on-site marketing support. Who You Are Proven work experience as a Senior Marketing Executive or Marketing Manager within B2B events industry. Skilled in digital, social, email, and direct marketing campaigns, with a strong understanding of best practices. Data-driven, comfortable using analytics to optimise campaigns and demonstrate ROI. Proactive, organised, and able to manage multiple projects under tight deadlines. Confident working independently while collaborating effectively across teams. Experienced with marketing technology tools, platforms, and reporting. What's on Offer A high-energy, ambitious team with scope to shape strategy and influence growth. Opportunity to run innovative, data-driven campaigns and see the direct impact of your work. Experience across multi-channel marketing, B2B audience engagement, and event campaigns in a fast-moving sector. Hybrid working, competitive salary, profit share, bonuses, and career development opportunities. If you're an ambitious B2B marketer who thrives on fast-moving environments, creative campaigns, and data-driven results, and wants full ownership of high-profile events, this is the role for you. Interested? Apply now or contact in confidence for an initial discussion about this Event Marketing Manager position. Visit the Jackson Barnes Recruitment website to learn more about how we connect top commercial talent with world-class media and events organisations. About Jackson Barnes Recruitment Jackson Barnes Recruitment delivers international recruitment solutions within the events, media, and publishing sectors. Jackson Barnes recruits Graduate to MD level in the following positions: Researcher Conference Producer Event Marketing Sales - Delegate sales, Sponsorship Sales and Business Development Event Manager We recruit for organisations in the UK and overseas, with success in London, Dubai, New York, Singapore and Australia.
