The Rodial Group was founded by London-based entrepreneur, speaker and best-selling author Maria Hatzistefanis in 1999. She has been creating bestselling skincare for over 25 years for skincare sister brands Rodial and Nip + Fab.
Rodial, with its hi-tech, innovative and iconic skincare and complexion products, is loved and used by customers and high-profile names around the world, while Nip + Fab's mission is simple: to provide customers with luxury, science-based skincare formulations at high-street prices and empower them with ingredient knowledge.
We are a female-led and founded independent group and live by our values. We champion each other and encourage ourselves and our customers to aim high through our products, events, engagements, publications and high-profile partnerships.
Today, both Rodial and Nip + Fab products are available worldwide in 30+ countries, in both prestigious luxury department stores and multiple high-street retailers and pharmacies.
The PositionThe Head of Ecommerce Nip+Fab is responsible for leading and planning the execution of all global stores for to meet revenue, gross and net profitability targets within budget requirements. You will be responsible for leading the strategy for digital growth in our number one channel and utilising first party data to influence brand strategy. Your ultimate goal is to define the brand's lifetime journey with a customer from their first purchase at and onwards, both within and outside of platform as part of our cyclical omnichannel approach.
You will create a clear plan for short and long-term growth with a profitability focus both within your own P&L and in the wider business P&L as we review our 3 strategic pillars. You will increase traffic, revenue, conversion rate, AOV and improve overall user experience, whilst optimising customer lifetime value and minimising customer returns. Your goal is to create a home for the brand which can be monetised to enable continuous cash investment into the wider brand awareness strategy supporting all channels.
As Nip+Fab capitalises on its exceptional DTC UK growth curve over the last 18 months, you will begin to implement learnings as we relaunch our US and Australia DTC strategies in line with the brand elevated repositioning achieved in the UK over the last 5 years. You will work alongside the newly appointed Head of Marketing to strategise and implement a plan written and budgeted by yourselves to bring our accessible efficacy positioning to life in markets which have not seen this from us before.
A dynamic, hands on leader, you will lead the Ecommerce team, setting the strategy and executing with accuracy and passion for the brand, ensuring a consistent brand identity across all touch points. Responsible for the development of the Senior Ecommerce Manager and the Assistant Ecommerce Trading Manager, you will lead the team and business with a DTC first mindset, holding the respect and authority of the wider team through optimal data analysis, a hands on approach and continuous innovation.
DTC growth is Nip+Fab's number one priority to enable a self funded and independent scaling of the business globally. You will be expected to be at the forefront of rapid change and always looking for new opportunities within our varied customer profile, building a third party data bank over the next 3 years to commercially justify the future brand investment plan to the Managing Director, creating your own opportunity for brand and personal growth.
Please note this role is 4 days a week in the office in W11, and 1 day from home.
Key Responsibilities