Sr. Staff Product Marketing Manager, Competitive Intelligence and Response

Sr. Staff Product Marketing Manager, Competitive Intelligence and Response

Apply locations: England - Cambridge Time type: Full time Posted on: Posted 2 Days Ago Job requisition id: 40516-JOB

At Illumina, we are expanding access to genomic technology to realize health equity for billions of people around the world. Our efforts enable life-changing discoveries that are transforming human health through the early detection and diagnosis of diseases and new treatment options for patients. Working at Illumina means being part of something bigger than yourself. Every person, in every role, has the opportunity to make a difference. Surrounded by extraordinary people, inspiring leaders, and world-changing projects, you will do more and become more than you ever thought possible.

Role: Sr Staff Product Marketing Manager - Competitive Intelligence and Response

Location: Europe - Remote (UK, France, Germany, Italy, Spain)

The Role

The Sr. Staff Product Marketing Manager, Competitive Intelligence and Response will define and execute strategies to drive adoption of our platforms and position our products against competitors. We seek a seasoned professional with strong domain knowledge, customer insight, and technical acumen to develop compelling positioning and lead cross-functional programs to meet business goals.

Our employee benefits include flexible time off, private medical insurance, compassion and care time off, leisure travel insurance, pension, employee stock purchase plan, volunteer time off, and more!

Key Responsibilities:

• Competitive Analysis & Monitoring: Conduct competitor analysis, including products, positioning, pricing, and go-to-market tactics. Identify strengths, weaknesses, opportunities, and threats to inform our strategy.

• Market Research: Stay informed on market trends, customer preferences, and industry developments to identify differentiation opportunities.

• Positioning and Response Strategy: Collaborate across teams to develop and refine product positioning strategies aligned with business goals and customer needs.

• Messaging Development: Create compelling messaging and value propositions to articulate product benefits and differentiate from competitors, tailored to target audiences.

• Content Creation: Develop sales enablement materials, presentations, and case studies to support product awareness and adoption.

• Sales Enablement: Provide tools, training, and ongoing support to the sales team to communicate our competitive advantages effectively.

Preferred Qualifications:

• Experience in technical marketing and collaboration with Commercial teams.
• Deep knowledge of genomics, NGS, and molecular biology products.
• Ability to develop strategy and execute details effectively.
• Strong analytical skills to connect detailed analysis with strategic decisions.
• Problem-solving skills based on robust data analysis.
• Influence and stakeholder management within a global, matrixed organization.
• Excellent communication skills.
• Sound judgment and project management abilities.

We are committed to diversity and inclusion, offering equal employment opportunities regardless of gender, ethnicity, race, or other protected characteristics. We conduct background checks and do not sponsor visas for this role. If you need accommodations during the application process, contact .

At Illumina, we are leading genomics innovation to change the world. Our technology empowers global researchers and clinicians to improve treatments, fight diseases, and address environmental and food security challenges. Join us to make genomics useful for all.