This role plays a key part in executing the charity's fundraising and marketing strategies and provides essential support to ensure smooth operations across digital communications, donor engagement, and campaign performance tracking.
The successful applicant will:
- Plan, create, and execute engaging email marketing campaigns using Mailchimp in line with brand and tone guidelines.
- Manage donor communication journeys and ensure consistency across touchpoints.
- Maintain and segment contact data within Salesforce CRM.
- Optimise Mailchimp-Salesforce integration for real-time syncing and automated workflows.
- Build and manage automated email journeys based on donor behaviour and lifecycle stage.
- Analyse campaign performance data to inform strategy and improve engagement.
- Support the development and maintenance of donor relationship management processes.
- Provide regular reports on email performance, donor engagement, and fundraising KPIs.
Salary: £26,000-£29,000 pa pro rata (dependent on experience)