Group Director of Marketing & Admissions

Based at Bridgwater College

Join Our Team as the Director of Marketing & Admissions

Are you an inspiring leader passionate about marketing excellence and innovative student recruitment strategies? Do you thrive in dynamic educational environments and want to be part of a team committed to transforming lives through education? If so, we'd love to hear from you!

This is an exciting opportunity to join the University Centre Somerset College Group (UCSCG) - a new institution formed by the merger of Bridgwater & Taunton College (BTC) and Strode College. With a projected turnover of £80 million, the College Group aims to be one of the highest-performing College Groups in the country.

We are a values-based organisation, and our vision - "Transforming lives and communities through learning & partnerships" - sits at the heart of everything we do. As Director of Marketing & Student Recruitment, your decisions and leadership should reflect these values and a commitment to delivering the best possible outcomes for our students and communities.

This is a demanding by deeply rewarding role. We're seeking a dynamic, visionary leader with the drive, ambition and influence to shape our brand, lead with integrity, and make a lasting impact on learners, staff and the broader Somerset community.

What is the University Centre Somerset College Group (UCSCG)?

The University Centre Somerset College Group (UCSCG) is a newly formed educational institution created through the merger of Bridgwater & Taunton College (BTC) and Strode College. It unites four campuses - Bridgwater College, Taunton College, Cannington College & Strode College - under a single mission: to deliver outstanding further & higher education across Somerset.

At the heart of UCSCG's higher education provision is University Centre Somerset (UCS), which delivers real-word, career-focussed degrees under the motto "Degrees for Real Life"

What Makes UCSCG Unique?

• Integrated Learning Journey: Seamlessly connects vocational training with higher education.
• Community & Employer Partnerships: Strong relationships with industry t ensure curriculum relevance and student employability.
• Commercial and Cultural Assets include:
• The Quantock Restaurant
• The Walled Gardens of Cannington
• Cannington Golf Club
• The McMillan Theatre
• Construction Skills and Innovation Centre (CSIC)

About the Role:

As the Director of Marketing & Admissions, you will lead UCSCG's strategic approach to marketing, student recruitment, and brand development. This is a pivotal leadership role with influence across both operational and strategic levels of the organisation.

Key Responsibilities:

• Strategic Marketing: Lead the design and implementation of innovative marketing strategies aligned with UCSCG's growth objectives. Use data and insights to respond to market trends and audience behaviours.
• Student Recruitment: Foster a culture of continuous improvement across the recruitment cycle. Oversee applicant engagement, school and college liaison activity, strategic partnerships, and high-impact events.
• Admissions: Ensure a responsive and data-informed admissions process that upholds high service standards across all applicant touchpoints.
• Brand Stewardship: Act as a strategic brand ambassador, working closely with senior leaders across the colleges and the wider Group to ensure clear, consistent and engaging brand communications.
• Compliance: Provide strategic oversight of the Student Visa Compliance, maintaining rigorous standards and regulatory alignment.

What We Offer:

• A competitive salary and benefits package.
• A generous pension scheme.
• Substantial annual leave entitlement, including wellbeing days and a 2-week Christmas closure.
• A collaborative and innovative work culture.
• Opportunities CPD opportunities with dedicated development days.
• The chance to make a real difference in the lives of students and our communities.

Join Us:

If you're ready to shape the future of marketing and student recruitment within a forward-thinking and collaborative college group, we'd love to hear from you!

Apply now and take the next step in your leadership journey.