HEAD OF MARKETING

Head of Marketing B2B Technology

Location Ferndown, Dorset

Hours 37 hours a week, Monday - Friday between 8:30am & 5:30pm

Salary Up to 65,000 per annum (depending on experience)

Are you a seasoned marketing leader ready to drive the digital presence of a dynamic B2B technology provider? We're seeking an exceptional Head of Marketing to spearhead online outreach, elevate brand status, and mentor a talented team in a rapidly evolving industry.

This is a fantastic opportunity for a Senior Marketing Manager or current Head of Marketing who thrives on maximising online engagement and shaping cutting-edge marketing strategies. If you're passionate about solidifying market leadership and accelerating business growth through innovative campaigns, this role is for you.

About the Opportunity:

Our client is a leading B2B technology provider, delivering essential IT solutions across cyber security, cloud services, productivity, connectivity, and data management. Operating in an industry defined by constant innovation, they are committed to pushing boundaries and empowering their partners.

As Head of Marketing, you'll be instrumental in cementing their position as a market leader. You'll not only devise and execute impactful marketing strategies but also lead by example, ensuring meticulous attention to detail and unwavering consistency across all initiatives. This role is about taking the marketing function to the next level, driving significant business sales growth, and shaping the future of their brand.

What You'll Be Doing:

• Strategise & Deliver: Develop and implement high-quality content strategies specifically tailored for the B2B market.
• Content Creation: Produce compelling case studies, engaging blog posts, dynamic social media content, and other key marketing collateral.
• Brand Guardian: Uphold and maintain a strong brand image and ethos across all media channels and campaigns.
• Data-Driven Decisions: Analyse performance data, identify trends, and leverage insights to continuously optimise marketing strategies.
• Team Leadership: Lead, mentor, and inspire the marketing team, fostering their growth and unlocking the department's full potential to support sales objectives.
• Excellence & Accuracy: Maintain a meticulous eye for detail, ensuring the highest standards of quality and accuracy in all marketing output.
• Market Presence: Represent the business at trade events, building brand awareness, generating leads, and identifying new sales opportunities.
• Digital Mastery: Oversee and manage all digital marketing activities, including SEO, email marketing campaigns, webinars, and social media engagement.

We're Looking For:

• Proven experience in a similar senior marketing position, ideally within a Managed Service Provider (MSP) setting.
• Exceptional communication skills, with the ability to collaborate effectively with stakeholders at all levels and build strong working relationships.
• Proficiency with Adobe Creative Suite and a natural flair for creative design.
• A demonstrable track record of successfully leading and managing a high-performing marketing team.
• Strong commercial acumen and a deep understanding of market dynamics.

Benefits You'll Enjoy:

Our client believes in rewarding hard work and dedication, offering a comprehensive benefits package designed to support your professional and personal well-being:

• Flexible and hybrid working options (once established)
• Significant investment in industry-led training and development
• Tailored professional development opportunities
• Generous holiday allowance
• Private medical insurance
• Financial health services
• Enhanced matched company pension scheme
• Mental health support from trained Mental Health First Aiders
• Regular social events, including annual summer and winter parties
• Sustainable travel schemes
• Significant annual sponsorship through their Community Fund

To hear more apply now!