Job Description
Who We Are
Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation-inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom-line impact.
To succeed, organizations must blend digital and human capabilities. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives to spark change. BCG delivers solutions through leading-edge management consulting along with technology and design, corporate and digital ventures-and business purpose. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, generating results that allow our clients to thrive.
What You'll Do
Overview
As the Global AI Campaign multimedia storyteller, you join our small but mighty team in the Activation and Orchestration group driving marketing for the organization's thriving AI business.
This is a multimedia focused role aimed at driving a cohesive AI narrative across a range of formats - including articles, reports, video scripts, and podcast storylines. You'll collaborate with senior stakeholders, subject matter experts, and creative teams to discover and explain the technical aspects of our business through engaging AI stories across multiple channels to a C-Suite audience. You'll continuously explore new storytelling modalities and technologies that have the capacity to enrich our narrative, ensuring our content is resonant for a global audience.
Day-to-Day
- Deploy exemplary project management skills to pursue projects to a swift, high quality conclusion.
- Maintain a strategic multi-channel editorial calendar that maximizes impact across a range of content types and topic areas.
- Partner with teams across the Marketing & Communications function to determine optimal audience engagement opportunities early in the creative process.
- Partner cross-functionally to create net new content across a range of formats-including articles, scripts, podcast storylines, and more.
- Drive scalable practices for content creation, publication, and governance, ensuring consistency and quality across all media.
- Analyse content performance through dashboards, feedback, and usage metrics-turning insights into continuous improvements.
- Experiment with new channels and formats to grow and diversify audiences.
What You'll Bring
- 8+ years of experience in multimedia content strategy, digital storytelling, or journalism.
- Deep subject matter expertise on the topic of AI and adjacent tech ecosystem.
- Proven expertise developing engaging, high-quality content in written, audio, video, and interactive formats.
- Strong storytelling skills-capable of shaping ideas into compelling narratives for a C-suite audience.
- Demonstrated leadership in cross-functional project management and creative coaching.
- Deep understanding of b2b customer behaviour, digital ecosystems, and best practices for engagement in enterprise settings.
- Strategic thinking and a natural intellectual curiosity.
- Outstanding communication and stakeholder engagement skills.
Helpful Background
- A strong background in journalism, PR, marketing or media with an emphasis on data-driven content creation across a range of formats.
- Exposure to and understanding of AI and tech trends and how the story is evolving.
- Experience partnering with subject matter experts to distil complex insights to achieve maximum impact.
- Experience managing an editorial calendar with a data-driven content pipeline.
- An ability to prioritize a variety of projects across various media types and functions.
Boston Consulting Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under national, provincial, or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.
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