An innovative and fast-growing eCommerce brand based in Fareham is seeking a Digital Marketing Manager to lead its digital marketing function. This is a pivotal role within a successful business known for its high-quality products, sold via Amazon, eBay, Shopify, and its own website. You will lead a team of six and shape the digital strategy to drive traffic, engagement, and sales across all platforms.
Main Duties
- Manage and mentor a growing team, including campaign executives, PPC specialists, ecommerce administrators, and content creators
- Plan and execute data-driven digital marketing strategies across paid search, SEO, content marketing, and social media
- Oversee the full digital advertising budget, ensuring spend is tracked, analysed, and optimised for performance
- Lead go-to-market campaigns for new product launches across marketplaces including Amazon, eBay, and Shopify
- Work with the senior leadership team to ensure digital marketing goals align with commercial targets
- Report on KPIs and campaign performance, driving continuous improvement in ROI
Skills and Knowledge
- Strong track record managing digital marketing teams within an eCommerce setting
- Expert-level knowledge of Google Ads, Meta campaigns, SEO, and marketplace advertising (e.g. Amazon & eBay)
- Budget ownership experience, with proven results optimising spend and scaling campaigns
- Confident in launching and promoting products across eCommerce platforms
- Strategic mindset with the ability to get hands-on when needed
- Strong communication and reporting skills
Salary and Benefits
- £45-50K
- 25 days holiday plus bank holidays
- Mon-Fri 9am 5.00pm or slight variations, some work from home available
- Casual dress code
- Pension
- On site parking