Role Purpose
To drive new client acquisition and contribute to NuServe's growth by actively sourcing, developing, and converting new business opportunities. The Senior BDM plays a critical frontline sales role, focusing on outbound prospecting and full-cycle opportunity management-from discovery through to contract close. This position works in close collaboration with the other BDM's and the Proposal & Content Coordinator, and reports to the CEO, who provides strategic guidance and team leadership. This person will also engage with the company's Bid Writing Consultant & Design Team.
Key Responsibilities
Pipeline Generation & Prospecting
Target contracts with an annual value circa £120K-£1M.
Monitor market triggers such as office moves, FM job postings, and contract changes
Use tools, research sources, and network insights to identify aligned prospects
Build light-touch LinkedIn relationships with Facilities, Workplace, and Sustainability leads in target sectors
Personally, source and qualify new leads via LinkedIn, email outreach, calling, partnerships, events, sector outreach and industry networking.
Respond to inbound and marketing-generated leads as allocated
Maintain accurate pipeline data and opportunity stage tracking in Salesforce
Sales Engagement
Lead discovery meetings with prospective clients to uncover needs and qualify opportunities
Consult with operational SMEs to design commercially sound, client-aligned solutions
Shape the win strategy, messaging, and proposal narrative
Draft or tailor key proposal sections, including client-specific messaging and executive summaries
Collaborate with the Proposal & Content Coordinator to format and finalise submissions
Where needed, work with the Bid Consultant and internal stakeholders to compile responses to complex RFPs
Coordinate with a designer or freelance support on layout and visuals
Present proposals and negotiate terms to secure new contracts
Target Delivery & Performance
Own a personal revenue target of £1.5 million per year
Maintain gross margin in line with targets set by the CEO, and reviewed from time to time
Expected to self-source opportunities and to handle these alongside any inbound leads
Collaboration & Support
Contribute feedback to marketing and growth strategy development
Share insights on buyer objections, trends, and positioning opportunities