Strategy Associate Director (12m FTC)

Company Description

"If you can dream it, you can do it" - Walt Disney. Publicis Imagine is a bespoke team dedicated to Disney, aiming to be Disney's most valuable partner in creating the next era of entertainment. This new organization operates under Publicis Media, leveraging capabilities across the Publicis Groupe, including Epsilon. We focus on Disney's four lines of business:

• Disney+
• Studios
• Media networks
• Disneyland Parks and Walt Disney World

Our goal is to deliver excellence, innovation, and creativity, with data at the core of our offerings, powered by Epsilon's data ecosystem. We aim to uncover insights that inform marketing, creative messaging, and media decisions, connecting all aspects of Disney's business to unlock growth.

Publicis Imagine is a global initiative, with a hub in White City, London, supporting Disney's regional teams across 27 markets in EMEA. Our team comprises talent from various disciplines, working in agile squads to deliver exceptional results for Disney.

We are excited to build something new at Publicis and invite talented individuals to join us. We believe that if you can dream it, you can do it. We are Publicis Imagine. Dreaming. Doing.

Our Commitment

Publicis Imagine is committed to fostering a diverse workforce and encourages applications from underrepresented groups. We are dedicated to equality of opportunity and welcome applicants from all backgrounds.

Overview The Client

"If you can dream it, you can do it" - Walt Disney

Publicis Imagine is our "Power of One" team dedicated to Disney, created to be Disney's most valuable partner in shaping the future of entertainment. We are organized into Disney Entertainment (Disney+, Studios, Networks) and Disney Experiences (Parks, Cruises, Consumer Products, Games).

Our London-based team of approximately 100 people supports Disney's business across EMEA, with additional support from local teams in 27 markets.

The Role We are seeking an Associate Director (maternity cover, 12-month FTC) to work with Disney's Experiences UK & EMEA, specifically Parks and Cruises. Reporting to a Business Director, you will oversee media activities for Disney Parks and Cruises in the UK and EMEA markets. Responsibilities

• Support the Business Lead with planning and account management tasks.
• Coordinate with Investment, Audience & Insights, Offline, and Digital teams to plan and activate campaigns across UK and EMEA.
• Supervise and direct the team in competitive analysis, reporting, and using data to inform insights and recommendations.
• Utilize research tools to support strategic campaign responses.
• Work with your manager and senior colleagues on client briefs, plan reviews, and presentations.

Ensure timely delivery of projects such as Media Guidelines, Monthly Reports, Demand reports, and ad-hoc requests.

• Be an effective storyteller; craft compelling responses and present confidently to Disney stakeholders.
• Contribute to team building and agency culture through participation in meetings and knowledge sharing.

Qualifications

• Experience in a media agency, either in local planning or regional/EMEA roles.
• Strong UK cross-channel media planning experience, focusing on AV, TV, and digital.
• Collaborative approach and mindset.
• Enthusiastic, energetic, capable of managing multiple projects in a fast-paced environment.
• Confident in presenting to internal teams and clients.
• Innovative thinker with the ability to bring new ideas and impact the business.
• Excellent media planning skills and strong communication abilities.
• Critical thinking skills and confidence in challenging assumptions.
• Proficiency in Excel and PowerPoint.
• Ability to nurture and develop team members as a line manager.

Additional Information

Publicis Imagine offers excellent benefits, including pension, life assurance, private medical, income protection, and more. Additional perks include:

• Work Your World: Opportunity to work anywhere in the world with a Publicis office, for up to 6 weeks annually.
• Reflection Days: Two paid days for well-being and self-care.
• Benefits: 24/7 helpline, remote GPs, mental health support, and lifestyle coaching.
• Family Policies: 26 weeks of full pay for maternity, adoption, surrogacy, and shared parental leave.
• Flexible Working & Birthday Day Off: Additional day off for your birthday and flexible working arrangements.
• Local Discounts: Membership discounts with local restaurants, retailers, and entertainment venues.

Publicis operates a hybrid working model, with three days in the office. We support all candidates and are committed to fair assessment processes. Please disclose any circumstances that may require adjustments during the application process. For more details, visit the Publicis Career Page and our Employee Action Groups (EAGs).