ShelterBox

Salary: £47,606 per annum Grade: 2 Position type: Fixed term contract for 12 months (Maternity Cover) Full time, 37.5 hours a week (Flex hours considered) Ideally to start in September/early October. Responsible to: Global Head of Communications & Digital Direct reports: Social Media & Paid Ad Manager, Email Marketing Officer, Website Manager Location: Truro, Cornwall (hybrid - mixture of office and home working) or remote working (UK only with travel to Truro 2x per year). Role purpose: This role manages the UK digital team, driving our digital presence, supporting fundraising and leveraging new digital opportunities. You will also be part of a project to scale digital advertising and performance marketing. The role is focused on optimising the ShelterBox UK digital channels, including website, social media, email marketing and digital advertising, to reach new target audiences, grow engagement, and increase digital income. You will drive a high-quality and consistent online experience that responds to the values, needs and behaviours of warm and new supporters - ensuring all our digital content is well planned, cohesive and on-brand. As part of the Communications & Digital team, you will work collaboratively with colleagues across the Fundraising and Communications department to deliver digital activity and supporter journeys that support fundraising campaigns and appeals, performance marketing, as well as awareness and educating audiences on the issues faced by people after disaster. You will line manage a Social Media & Paid Ad Manager, an Email Marketing Officer and the Website Manager. We are hoping to ensure a two-week handover period with the current post holder. Who are we looking for? ShelterBox is looking for someone with experience managing a digital team, with an up-to-date understanding of digital channels and delivering digital campaigns and advertising. You are passionate about creating and growing high-quality online experiences. Paid media is an area of strategic growth, so experience of managing digital ads and always on advertising is essential, as well as experience of working with agencies. You are experienced in taking a data and evidence-based approach, testing, gathering insights and driving improvements that improve user experience and conversion rates. This role is full of variety, working collaboratively with other teams to deliver a range of digital projects. You will join a friendly and vibrant Fundraising & Communications department in our mission to make ShelterBox a household name and raise money to fund emergency shelter after disaster. Job Description Duties will include but not be limited to: Digital marketing and strategy Oversee the delivery of the digital strategy. Alongside fundraising colleagues, the Social & Paid Advertising Manager, and an external agency, play an active role in the strategic priority project to upscale digital ads and performance marketing to drive income. Oversee the social media for organic reach and engagement and developing fresh approaches as algorithms change. Oversee the delivery of our email marketing, increasing email engagement, boosting income, and improving retention. Oversee the website, ensuring all web pages are written for digital audiences and fully optimised for search. Oversee planning for cohesive integrated campaigns that roll out across our channels. Provide analysis and monitoring of digital activity, using data and analytics to inform future campaigns and content strategy. Ensure budget is allocated efficiently and delivering value. Ensure your team are reviewing new technologies and platforms, keeping the department informed of developments in digital marketing, and encourage the digital team to seek out and identify new trends. Sharing knowledge and best practice Play an active role in the growth of paid digital marketing. Provide quality control across web, email and social - coaching your team on copy, tone of voice and visual aspects of our digital work. Manage relationships with third-party digital agencies and suppliers. Build positive, collaborative relationships with stakeholders across FundComms department. Educate and encourage other staff members on the use of digital best practice and promote its use within the charity. Team management Three direct reports: an Email Marketing Officer and Social Media & Paid Advertising Manager and Website Manager - to deliver quality digital activities and channels. Manage and coach team to produce high quality digital content that's on-brand designed to increase reach and engagement with target audiences. Develop direct reports through reviews, setting objectives and identifying training where needed. Motivate team members to deliver excellence in everything they do. Other duties Any other duties as deemed necessary to support the Comms & Digital team.

Role purpose: This is an exciting time at ShelterBox and we have ambitious targets of sheltering more and more families each year. Monitoring and Evaluation processes are at the heart of evidence based strategic growth and ensure that responses are delivered in-line with humanitarian best-practice. Developing and implementing use-orientated tools enables Response Teams and partners to learn and improve and ensures that our supporters understand the impact of their contribution. Who are we looking for? We are looking for people with a passion for supporting and driving evidence-based decision-making. The contexts in which we work can be changeable and challenging. Developing monitoring and evaluation systems that work for our Response Teams and partners is critical to success. The right person will have an interest in qualitative and/or quantitative data collection and analysis, coupled with the interpersonal skills to work with operational teams and partner organisations throughout humanitarian responses. Duties will include but not be limited to: Collect, analyse and report on monitoring and evaluation information relating to operational activities, outputs and outcomes for accountability and learning. Support the continued development of monitoring and evaluation tools and process to ensure data collection is rigorous, robust, ethical, situation-appropriate and purposeful. Ensure all activities support the Accountability and Learning strategy. Implement monitoring and evaluation tools that help ensure operational activities comply with sector best practice for accountable humanitarian project management. Use an evidenced based approach to produce lessons indicated and recommendations for change for current and future projects. Write and/or contribute to Monitoring and Evaluation Plans and Terms of Reference Disseminate monitoring and evaluation information and findings in written, oral and visual forms, and in a manner suitable to the audience. Work closely with International Programmes members and partner organisations to coordinate the planning, delivery and reporting of monitoring and evaluation to ensure accountability and learning. Work closely with Communications colleagues to maximise support for their activities. Work closely with Fundraising colleagues to maximise support for their activities, providing regular and ad-hoc reporting on project outputs, outcomes and learning. Work with grant managers to agree and deliver an appropriate level of reporting in line with monitoring and evaluation activities and donor requirements. Supervise response team members (staff and volunteers) carrying out monitoring and evaluation activities, both in country and remotely. Deliver training and develop resources to support staff, volunteers and partners in undertaking monitoring and evaluation activities. Keep up-to-date with sector techniques and trends, providing advice and guidance on processes, methods and best practice in MEAL and provide support and guidance to colleagues. Deploy in a specialist capacity; travel in the UK and abroad, unlikely to exceed four weeks at any one time. Keep within the charity's aims and objectives, strategic plans and values.