Alzheimer's Research UK

Direct Marketing Acquisition Manager (Direct Response) You will develop and oversee a specialist area of direct response marketing, taking responsibility for paid media activity resulting in giving and prize-led support, and the associated programme and products. You will ensure the highest standard of quality and compliance, across a diverse programme mix. You ll manage significant income and expenditure budgets and deliver exceptional fundraising campaigns to drive an ambitious growth plan, accelerating progress towards a cure. Collaborating with different teams across the charity, you ll be planning, managing and delivering the direct marketing programme across a range of media including digital, TV, telephone, and print. Activities in the acquisition portfolio are diverse; from delivering an established, successful core programme to playing an important role in exciting cross-organisational projects. You ll work with a team of three across a range of channels, media and projects at the charity; speaking to range of audiences with one theme in common compelling people to stand with us for a cure. Key Responsibilities: Programme and campaign management Lead the development and delivery of the direct marketing acquisition programme and strategy, with a particular focus on the direct response elements. To be responsible for reviewing and developing our Weekly Lottery Strategy to maximize income. Oversee the delivery of the direct response acquisition campaigns; ensuring they are in market on time, on budget and on brand. Deliver consistent, structured testing to ensure continuous improvement. Where appropriate and worthwhile, ensure testing is applied to all activity and reviewed with recommendations acted upon. Involvement in charity-wide projects and groups; putting supporters at the heart of what we do, as well as playing a key role in the delivery of our Fundraising & Marketing Strategy. Management of all key acquisition suppliers including routine reviews, briefing, optimisation and general relationship management. Annual planning of acquisition direct marketing; including input to operational planning and development of relevant marketing plans. Ensure the campaign planning and delivery cycle is adhered to across the team, and all stakeholders are well managed. Ensure routine end of campaign reviews and analysis (with suppliers as well as your own), with proactive adaptation of plans to optimise results. Ensure contingency plans and activities are in place to close any expected income gaps. People management Management and development of a team of three, with two direct reports. Empowering team members to succeed and grow with clear, SMART goals and development plans in place. Complete routine 1-1 meetings and annual appraisals with direct reports. Developing a high performing team who work collaboratively across the charity. Agency relationship management across a variety of partners and suppliers, from building relationships and negotiating, to contract and routine performance reviews. Working closely with the Supporter Care and Data teams to ensure the acquisition activity and processes are well understood and that they can support the team as best possible. Budget management and reporting Annual budgeting of direct marketing programmes and campaigns. Regular forecasting in line with the annual cycle, making recommendations around budget allocation and managing expectations throughout. KPI tracking, trend analysis and interrogation of results at all levels. Regular financial performance reporting. Programme optimisation to ensure contribution targets are met and contingency planning as required. Detailed reporting geared towards a longer-term view of performance, covering long-term & ROI modelling, lifetime value and considering supporter experience and engagement. What we are looking for: Budget management experience preferably across expenditure and income Campaign management specifically direct marketing campaigns Media planning experience across a range of media types Agency management including creative and professional acquisition fundraising agencies as well as others such as printers and market researchers Demonstrable people management experience Ability to understand complex data sets and compile meaningful reports and analysis Excellent attention to detail Strategic and critical thinking Getting the best out of people and agencies Understanding of compliance in direct marketing Additional Information: Ways of working: As part of our Agile ways of working you will be required to work approximately 2 days a week from the office, which is subject to the requirements of the role and the business needs. Flexibility on where you work can be split between working from home and our office. Roles that are classed as part of the Agile ways of working are not able to claim any costs for Mileage/Travel on Public Transport, Accommodation and/or Meals. This includes when attending the office for various meetings/events. Our Office : Our office is at 3 Riverside, Granta Park, Great Abington, Cambridge, CB21 6AD. Salary : Circa £44,000 per annum, plus benefits. Please download the Vacancy Pack on our website for more information. The closing date for applications is the 4th January 2026 , with interviews being arrange once shortlisting has been completed. Please indicate in your covering letter if you are unable to attend an interview on a certain date. We would encourage you to submit your application at the earliest opportunity, as on occasion we may have to bring forward the interview date and/or the closing date based on the needs of the business. Although a possibility, this will only happen in exceptional circumstances. Please indicate in your covering letter if you are unable to attend an interview on a certain date.

The Sporting Events Team at Alzheimer s Research UK (ARUK) is responsible for securing income from individuals taking on sporting challenges and effectively managing relationships to maximise income. As Sporting Events Administrator, you will play a significant part in contributing to a high-performing fundraising team. You will work closely with the Sporting Event Managers (SEM) and Sporting Event Officers (SEO) to drive the continued growth of the charity s sporting event fundraising income. You will also be required to show excellent organisation and relationship-building skills to support supporters. Please note, when applying for the role this role will be known internally as Sporting Events Executive. This is a 12-month fixed term contract to cover a secondment period. Key Responsibilities: Provide excellent customer service to Sporting Event fundraisers, to acknowledge support and increase long-term loyalty. Ensure fundraisers and volunteers have all necessary materials for fundraising initiatives. Keep up to date with fundraising legislation and codes of practice to be able to provide relevant advice to fundraisers. Effective management of administrative support for team, including accurate recording of sporting fundraising data in the Salesforce database. Event and Supporter Management Support the team in managing the sporting events as agreed with the Sporting Events Manager (SEM). Including recruitment of sporting places, recruitment of volunteers, communications plans, event marketing and event attendance. Working alongside the SEM and the SEO to manage the stewardship of all supporters. Build and manage relationships with prospective and current sporting fundraising supporters through prompt, helpful, professional and friendly contact. Taking the opportunity to maximise income and long-term support with every fundraising supporter, suggesting ARUK fundraising products where appropriate. Schedule and deliver stewardship good luck calls for all portfolio sporting eventers. Drafting prompt, professional thank you letters and certificates to fundraising supporters. Fundraising data management includes adding new constituents to the fundraising database (Salesforce), ensuring details are accurately recorded and maintained and that supporters are appropriately thanked. Managing emails sent to sporting events inbox. Events Support Support in the effective delivery of sporting fundraising events for ARUK. May include relationship management with suppliers and logistics companies. Attendance of weekend events where necessary. What we are looking for: Experience of working in a customer service role Use of CRM or database systems Confident working with computers good knowledge of Word, Excel, Outlook and databases Excellent, enthusiastic telephone manner Ability to build rapport and establish relationships with our supporters quickly and effectively Excellent written and verbal communication skills Excellent organisational skills Excellent attention to detail A professional and hard-working team player Flexibility to work occasional unsociable hours and willingness to travel independently Contagious enthusiasm to inspire supporters Additional Information: Ways of working: As part of our Agile ways of working you will be required to work approximately 2 days a week from the office, which is subject to the requirements of the role and the business needs. Flexibility on where you work can be split between working from home and our office. Roles that are classed as part of the Agile ways of working are not able to claim any costs for Mileage/Travel on Public Transport, Accommodation and/or Meals. This includes when attending the office for various meetings/events. Our Office : Our office is at 3 Riverside, Granta Park, Great Abington, Cambridge, CB21 6AD. Salary : Circa £24,000 per annum, plus benefits. Please download the Vacancy Pack on our website for more information. The closing date for applications is the 4th January 2026 , with interviews being arrange once shortlisting has been completed. Please indicate in your covering letter if you are unable to attend an interview on a certain date. We would encourage you to submit your application at the earliest opportunity, as on occasion we may have to bring forward the interview date and/or the closing date based on the needs of the business. Although a possibility, this will only happen in exceptional circumstances. Please indicate in your covering letter if you are unable to attend an interview on a certain date. We value diversity and are committed to creating an inclusive culture where everyone can be themselves and reach their full potential. We actively encourage applications from people of all backgrounds and cultures, in particular those from ethnic minority backgrounds who are currently under-represented. Any offer of employment is however subject to you having the right to work in the UK. As part of our commitment to being an inclusive employer and ensuring fairness and consistency in our selection process, we will handle your CV and application with the utmost confidentiality. While we strive to anonymise your CV where possible, there are certain sections, such as the application question, that cannot be fully anonymised. We kindly ask that you remove any personal information, including your name, when answering the application question. The hiring panel will not have access to your personal details, such as your name and address, until you are invited for an interview. Should you require any adjustments at either the application or interview stage, please contact us via our website. How to apply: Please create an online account using our Online Recruitment Platform which can be accessed through our Job Vacancies page. You will be able to attach your CV to your application and track the status of your application. About Alzheimer s Research UK: Alzheimer's Research UK is the UK's leading dementia research charity. Our mission is to accelerate progress towards a cure. Today 1 in 2 people will be impacted by dementia, either through caring for a loved one, developing it themselves or tragically both. But there is hope.