THE PEOPLE OF LTD
Dec 01, 2022
Full time
The People Of: Marketing is looking for a CRO Specialist to join a leading global retailer. As a CRO Specialist, you will join a talented team that is driven by digital channel growth and its overall importance to the company's future. It is a great opportunity to work for a highly reputable company that has seen remarkable growth online over the past year. This role is hybrid working either from London or Manchester. Great things about this opportunity: Work with an innovative retail business that are changing the face of retail Lots of opportunities for career progression Autonomous role and a working environment that promotes innovation and collaboration Hybrid working to get the best of both worlds Have full ownership of the channel As a CRO Specialist, you will : Provide an end-to-end strategy for optimisation of conversion rates Implement optimisation strategies across all brands of our clients in collaboration with the Senior CRO Manager. Plan, develop, and implement a multi-website testing and personalization roadmap Improve conversions for our clients' broad brand portfolio by developing and/or identifying opportunities. As a CRO Specialist, you will have: A minimum of 2+ years' experience in conversion rate optimization using relevant personalisation tools (Optimizely, AB Tasty, Monetate, Dynamic Yield etc.). Experience and knowledge of key elements that influence conversations, such as customer journey management, website personalization, online merchandising, A/B and multitesting, customer segmentation, competitor benchmarking, etc. The ability to plan, run and deliver optimization projects. Advanced analytical skills and a working knowledge in analytics packages e.g., Google Analytics etc Excellent time-management , multitasking, and organisational skills A capability to analyze user testing results in order to drive product improvements and decision making. A particular focus on effectively calculating statistical significance. Previous experience in the eCommerce industry (desirable) Experience using HTML, JavaScript and CSS is a plus. Valid working rights for the EMEA Latest Digital roles CRO Jobs Analyst Jobs The People of