Rerooters Limited t/a Certus Recruitment

Digital Marketing Executive Reading area (Hybrid) Excellent package + comprehensive benefits Full-time, permanent Looking to elevate your digital marketing career? This is a fantastic opportunity to join a forward-thinking technology organisation and play a central role in expanding its digital footprint across global B2B audiences. Working closely with the Marketing Manager, you ll help deliver multi-channel campaigns, strengthen brand visibility and drive high-quality lead generation. Ideal for someone who understands complex buyer journeys, enjoys hands-on digital execution, and thrives in a data-led environment. The Role As Digital Marketing Executive, you ll work across paid media, SEO, website optimisation, content creation, email automation and analytics. You ll support end-to-end digital activity, helping shape campaigns that engage IT-sector audiences and convert interest into measurable results. What You ll Be Doing Paid Media Run and optimise PPC and paid social campaigns, delivering regular performance insights. SEO Support technical updates, keyword research and on/off-page optimisation to improve visibility and authority. Website & CMS Publish content, build landing pages and assist with site enhancements. Content Create compelling copy for social, blogs and campaigns, plus simple graphics and visual assets. Social Media Manage posting schedules, engagement and thought-leadership content across B2B channels. Email & Automation Build email campaigns and nurture flows while supporting segmentation and tracking. Analytics Monitor digital KPIs and provide data-driven recommendations. Collaboration Work with marketing, product and technical teams, coordinating external partners when required. What You ll Bring Essential Experience in B2B digital marketing (ideally tech, SaaS or professional services) Hands-on PPC experience (Google & Microsoft) Strong SEO skills across technical, on-page and off-page Experience using a CMS Excellent B2B copywriting skills Confident using GA4 and performance reporting Ability to produce simple visual assets Strong organisation and project-management capability Desirable Experience with Pardot or Salesforce Understanding of CRO and B2B funnel stages Ability to produce short-form video content Basic HTML/CSS skills Familiarity with generative AI tools What s On Offer Competitive salary Hybrid working and an open, supportive culture Rapid progression opportunities 25 days annual leave (plus bank holidays) Pension scheme Private medical cover Life assurance (4x annual salary) Certus Recruitment Group is a well-established and experienced specialist consultancy providing sales, marketing, and IT recruitment services. We serve the technology sector across the UK, Europe, North America, and Australia.