Randstad Enterprise

purpose of the job As a Sales Development Representative (SDR), you will play a pivotal role in driving Randstad's growth by identifying, nurturing, and qualifying key contacts from a target account list of circa 100 accounts worth millions in potential business. You will be the first point of contact for prospective clients and will create a "wow factor" customer experience, establishing a strong foundation for future business relationships. Working in close collaboration with our global sales, marketing, and account teams, you will engage HR, Talent and Procurement leaders, leveraging AI-powered tools and personalised outreach strategies. We are seeking tech-driven specialists who will use the latest in AI and sales technologies to craft meaningful, scalable outreach campaigns. This role offers the unique opportunity to make a significant impact, work with global industry leaders, and help Fortune 2000 companies solve their talent challenges. Location: London (hybrid) responsibilities Targeted Prospecting and Lead Generation: Identify and research target accounts, industries, and decision-makers using tools such as LinkedIn Sales Navigator, ZoomInfo, and Salesforce. Proactively engage procurement, talent and HR leadership in Fortune 2000 companies through multi-channel outreach (phone, email, social media). Qualify leads by assessing their business challenges and aligning them with Randstad's RPO, MSP, career coaching, and outplacement services. Conduct Informative & Data- Driven Presentations Nurturing prospective client relationships by leveraging the wealth of content, insights, and analytics Randstad has to offer to build credible relationships Conduct presentations on topics like Talent Trends Reports, In-Demand Skills Dashboards, and Employer Branding Insights. Provide valuable data and insights to engage and educate prospects early in the buying journey, helping to build relationships and generate interest in our solutions AI-Enhanced Engagement and Relationship Building: Leverage AI-driven tools to craft data-backed, personalised, and scalable outreach strategies, ensuring maximum engagement. Establish meaningful relationships with prospects, understanding their talent needs and presenting tailored solutions to address their business objectives. Collaborate with account executives for seamless handoffs of qualified leads. Sales Process and Performance Management: Manage and nurture leads through the sales funnel, ensuring smooth progression and alignment with Randstad's offerings. Consistently meet or exceed key performance indicators (KPIs) such as outreach volume, lead generation, and qualified opportunities. Keep accurate records of all prospecting activities in Salesforce, ensuring transparent and efficient sales reporting. Collaboration and Continuous Improvement: Partner with sales, marketing, and revenue operations teams to improve messaging and increase lead conversion rates. Continuously participate in sales training and stay up to date on industry trends and new technology tools. Provide feedback on sales strategies and outreach processes to contribute to overall team success. key performance indicators Qualified Leads with Strategic Potential: Focus on nurturing long-term relationships by identifying and engaging high-potential prospects who align with Randstad Enterprise's strategic goals. Meaningful Outreach Activities: Prioritise quality over quantity, creating personalised, thoughtful outreach (calls, emails, social touchpoints) that build genuine connections with prospects. Engagement and Nurturing Progress: Track how well you're developing relationships over time, nurturing prospects through tailored communications and strategic follow-ups to keep them engaged. Discovery Meeting Success: Successfully book meetings with prospects that show long-term potential, creating opportunities for the sales team to dive deeper into their needs. Pipeline Growth from Relationship-Building: Contribute to the sales pipeline by bringing in leads that have been nurtured for long-term growth, not just quick wins. CRM Mastery for Relationship Insights: Keep CRM records up to date with insights that reflect the depth of your relationships and progress toward long-term deals. Collaboration for Strategic Wins: Work closely with the sales team across Randstad Enterprise to share valuable insights from your nurturing efforts, helping secure strategic, long-term wins for the business. key stakeholders Other SDRs in your team SDR Manager Sales reps Account Managers Sales Leadership VP of Revenue Operations job requirements 2-3 years of experience in a sales or business development role, preferably in technology, HR services, or professional services sectors. Familiarity with sales tools such as LinkedIn Sales Navigator, Salesforce, and ZoomInfo. Experience using AI-powered tools and CRM systems to drive targeted, scalable outreach. Proven ability to engage senior decision-makers, understand their needs, and deliver compelling value propositions. Self-motivated and goal-oriented, thriving in fast-paced, dynamic environments. Excellent communication and interpersonal skills. Don't miss out on this fantastic opportunity! Apply today and join the Randstad Enterprise team!