We're hiring a Senior Product Marketing Manager to lead high-impact subscription campaigns targeting global financial professionals in the digital infrastructure space. Own strategy, messaging, and performance in a fast-growing intelligence business. Salary £70k to £80k plus 10% bonus and benefts Role type Perm Location London / Hybrid Our client launched in 2009 with a mission to support the growth of digital infrastructure powering our connected world. They do this by bringing together intelligence, data, and industry leaders to help executives make smarter decisions, faster. Since then, they've built the leading global business intelligence platform for digital infrastructure-connecting dealmakers with the best investment and advisory opportunities worldwide. They are the go-to source for actionable intelligence on M&A, financing, and investment in global digital infrastructure. Their subscribers include investment bankers, investors, and senior executives from telecom, towers, data centres, cloud, fibre, and financial advisory sectors. About the Role: We are looking for a Senior Product Marketing Manager to lead the subscription marketing strategy and campaigns for premium business intelligence products. This is a critical role focused on marketing high-value B2B subscriptions to a financial services audience-including investment banks, M&A advisory firms, private equity, and institutional investors. You'll be a content and campaign expert who thrives in a high-performance environment. You will lead persona-driven, benefits-led marketing strategies that increase acquisition, retention, and engagement across our subscription portfolio. Candidates must have direct experience marketing to financial professionals and promoting high-value B2B subscriptions or intelligence products. Key Responsibilities Lead the strategy and execution of integrated marketing campaigns targeting financial sector decision-makers to deliver new business targets. Build a persona-focused, benefit-led roadmap aligned to subscription acquisition and renewal goals. Collaborate with Product, Sales, and Editorial teams to shape messaging, positioning, and go-to-market strategy. Content & Campaign Execution Develop and deliver content that drives marketing-qualified leads (MQLs) by addressing the core pain points, motivations, and decision criteria of financial services professionals. Create compelling, benefits-led messaging and campaign assets that move prospects through the funnel-from awareness to conversion. Build integrated campaign journeys around gated content, landing pages, and nurture flows to maximise lead generation and engagement. Collaborate with Sales to ensure alignment between content strategy and commercial goals, enabling stronger conversion and pipeline growth. Performance & Optimisation Optimise campaigns in HubSpot and Salesforce with strong attention to segmentation, testing, and conversion. Use analytics to track engagement and conversion across the funnel-reporting on KPIs and driving data-backed improvements. Continuously refine positioning and campaign performance based on prospect and customer feedback. Work closely with Sales and Product teams to align campaign activities with business goals. Manage and mentor a Marketing Manager, supporting execution and professional growth. Required Experience Must-Have: 3-5 years of experience marketing high-value B2B subscription products - preferably intelligence, data, or financial content platforms. Demonstrable track record targeting financial sector professionals - including investment banking, M&A, private equity, or institutional finance. Exceptional campaign planning, content development, and messaging skills. Strong experience with marketing automation and CRM tools (e.g. HubSpot, Salesforce). A portfolio or examples of successful persona-led campaigns and high-performing content. Nice to Have: Experience working with or marketing to M&A professionals. Knowledge of account-based marketing (ABM) for subscriptions. What's On Offer Competitive Compensation: Attractive salary with performance incentives. Leadership Opportunity: Shape the future of B2B subscription marketing in a fast-growing, global business. Strategic Impact: High visibility role working closely with senior leadership on a core revenue growth stream.
Jul 24, 2025
Full time
We're hiring a Senior Product Marketing Manager to lead high-impact subscription campaigns targeting global financial professionals in the digital infrastructure space. Own strategy, messaging, and performance in a fast-growing intelligence business. Salary £70k to £80k plus 10% bonus and benefts Role type Perm Location London / Hybrid Our client launched in 2009 with a mission to support the growth of digital infrastructure powering our connected world. They do this by bringing together intelligence, data, and industry leaders to help executives make smarter decisions, faster. Since then, they've built the leading global business intelligence platform for digital infrastructure-connecting dealmakers with the best investment and advisory opportunities worldwide. They are the go-to source for actionable intelligence on M&A, financing, and investment in global digital infrastructure. Their subscribers include investment bankers, investors, and senior executives from telecom, towers, data centres, cloud, fibre, and financial advisory sectors. About the Role: We are looking for a Senior Product Marketing Manager to lead the subscription marketing strategy and campaigns for premium business intelligence products. This is a critical role focused on marketing high-value B2B subscriptions to a financial services audience-including investment banks, M&A advisory firms, private equity, and institutional investors. You'll be a content and campaign expert who thrives in a high-performance environment. You will lead persona-driven, benefits-led marketing strategies that increase acquisition, retention, and engagement across our subscription portfolio. Candidates must have direct experience marketing to financial professionals and promoting high-value B2B subscriptions or intelligence products. Key Responsibilities Lead the strategy and execution of integrated marketing campaigns targeting financial sector decision-makers to deliver new business targets. Build a persona-focused, benefit-led roadmap aligned to subscription acquisition and renewal goals. Collaborate with Product, Sales, and Editorial teams to shape messaging, positioning, and go-to-market strategy. Content & Campaign Execution Develop and deliver content that drives marketing-qualified leads (MQLs) by addressing the core pain points, motivations, and decision criteria of financial services professionals. Create compelling, benefits-led messaging and campaign assets that move prospects through the funnel-from awareness to conversion. Build integrated campaign journeys around gated content, landing pages, and nurture flows to maximise lead generation and engagement. Collaborate with Sales to ensure alignment between content strategy and commercial goals, enabling stronger conversion and pipeline growth. Performance & Optimisation Optimise campaigns in HubSpot and Salesforce with strong attention to segmentation, testing, and conversion. Use analytics to track engagement and conversion across the funnel-reporting on KPIs and driving data-backed improvements. Continuously refine positioning and campaign performance based on prospect and customer feedback. Work closely with Sales and Product teams to align campaign activities with business goals. Manage and mentor a Marketing Manager, supporting execution and professional growth. Required Experience Must-Have: 3-5 years of experience marketing high-value B2B subscription products - preferably intelligence, data, or financial content platforms. Demonstrable track record targeting financial sector professionals - including investment banking, M&A, private equity, or institutional finance. Exceptional campaign planning, content development, and messaging skills. Strong experience with marketing automation and CRM tools (e.g. HubSpot, Salesforce). A portfolio or examples of successful persona-led campaigns and high-performing content. Nice to Have: Experience working with or marketing to M&A professionals. Knowledge of account-based marketing (ABM) for subscriptions. What's On Offer Competitive Compensation: Attractive salary with performance incentives. Leadership Opportunity: Shape the future of B2B subscription marketing in a fast-growing, global business. Strategic Impact: High visibility role working closely with senior leadership on a core revenue growth stream.
Join a global media leader to shape and execute strategic UK initiatives that engage consumer audiences and respond to fast-moving news cycles with impact. Salary Up to £100k plus bonus and benefits Role type Permanent Location London / Hybrid Our client is a global media and information-services company. With rigorous reporting, in-depth analysis and global perspective, they explain today's most important events and seek to discern the trends that will shape tomorrow The UK Communications Director will be responsible for developing and executing proactive UK communications strategies, targeting key consumer audiences across the UK market. A multi-disciplinary thinker with deep expertise in the UK media landscape, you will work with key counterparts across editorial, marketing and subscriber engagement to creatively advance core editorial and commercial priorities. You will lead on key projects, developing and spearheading communications plans, directing agency partners, and reporting on results. We are seeking a leader with outstanding UK media experience and a proactive approach to seizing opportunities and reaching new audiences. Main Responsibilities: Drive proactive UK communications that harness the power of our client's journalism, products and brand to reach consumer audiences Plan with communications and marketing teams as well as external agencies to generate and execute creative communications strategies with tactics that ultimately drive new subscriptions and grow the influence of our client's journalism Bring together media-relations, influencer-relations, executive communications, and PR disciplines to deliver integrated communications plans that break through and can be measured Work with internal teams and agency partners on product launches that generate buzz and earn recognition with target audiences Leverage UK news cycles, bringing an understanding of fast-moving consumer / digital culture, to cut through with creative campaigns and tactics Collaborate and lead cross-functional project teams to drive coordination, integration and clear impact reports Skilled writer who can craft compelling messages and produce excellent external-facing materials Take on diverse communications priorities from across the Group as needed Experience Required for the Role: More than seven years of in-house or agency experience with progressively senior roles designing, implementing and leading communications campaigns that target consumer UK audiences Track record of delivering sector leading communications results with clearly measurable outcomes Passion for and deep knowledge and understanding of the UK media landscape and industry Exceptional network of media contacts across top tier news and consumer UK media Experience working with outside agencies on complex high stakes projects A strategic thinker that understands how to align work and priorities to overarching business goals Comfortable in a creative and fast-paced environment with multiple priorities while staying responsive to a changing external environment Creative mindset that will bring new ideas to the table, contributing to a culture of innovation and experimentation Comfortable with ambiguity and an ability to navigate internally - experience working with senior leaders at large organizations
Jul 23, 2025
Full time
Join a global media leader to shape and execute strategic UK initiatives that engage consumer audiences and respond to fast-moving news cycles with impact. Salary Up to £100k plus bonus and benefits Role type Permanent Location London / Hybrid Our client is a global media and information-services company. With rigorous reporting, in-depth analysis and global perspective, they explain today's most important events and seek to discern the trends that will shape tomorrow The UK Communications Director will be responsible for developing and executing proactive UK communications strategies, targeting key consumer audiences across the UK market. A multi-disciplinary thinker with deep expertise in the UK media landscape, you will work with key counterparts across editorial, marketing and subscriber engagement to creatively advance core editorial and commercial priorities. You will lead on key projects, developing and spearheading communications plans, directing agency partners, and reporting on results. We are seeking a leader with outstanding UK media experience and a proactive approach to seizing opportunities and reaching new audiences. Main Responsibilities: Drive proactive UK communications that harness the power of our client's journalism, products and brand to reach consumer audiences Plan with communications and marketing teams as well as external agencies to generate and execute creative communications strategies with tactics that ultimately drive new subscriptions and grow the influence of our client's journalism Bring together media-relations, influencer-relations, executive communications, and PR disciplines to deliver integrated communications plans that break through and can be measured Work with internal teams and agency partners on product launches that generate buzz and earn recognition with target audiences Leverage UK news cycles, bringing an understanding of fast-moving consumer / digital culture, to cut through with creative campaigns and tactics Collaborate and lead cross-functional project teams to drive coordination, integration and clear impact reports Skilled writer who can craft compelling messages and produce excellent external-facing materials Take on diverse communications priorities from across the Group as needed Experience Required for the Role: More than seven years of in-house or agency experience with progressively senior roles designing, implementing and leading communications campaigns that target consumer UK audiences Track record of delivering sector leading communications results with clearly measurable outcomes Passion for and deep knowledge and understanding of the UK media landscape and industry Exceptional network of media contacts across top tier news and consumer UK media Experience working with outside agencies on complex high stakes projects A strategic thinker that understands how to align work and priorities to overarching business goals Comfortable in a creative and fast-paced environment with multiple priorities while staying responsive to a changing external environment Creative mindset that will bring new ideas to the table, contributing to a culture of innovation and experimentation Comfortable with ambiguity and an ability to navigate internally - experience working with senior leaders at large organizations
We're hiring a Senior Product Marketing Manager to lead high-impact subscription campaigns targeting global financial professionals in the digital infrastructure space. Own strategy, messaging, and performance in a fast-growing intelligence business. Salary £70k to £80k plus 10% bonus and benefts Role type Perm Location London / Hybrid Our client launched in 2009 with a mission to support the growth of digital infrastructure powering our connected world. They do this by bringing together intelligence, data, and industry leaders to help executives make smarter decisions, faster. Since then, they've built the leading global business intelligence platform for digital infrastructure-connecting dealmakers with the best investment and advisory opportunities worldwide. They are the go-to source for actionable intelligence on M&A, financing, and investment in global digital infrastructure. Their subscribers include investment bankers, investors, and senior executives from telecom, towers, data centres, cloud, fibre, and financial advisory sectors. About the Role: We are looking for a Senior Product Marketing Manager to lead the subscription marketing strategy and campaigns for premium business intelligence products. This is a critical role focused on marketing high-value B2B subscriptions to a financial services audience-including investment banks, M&A advisory firms, private equity, and institutional investors. You'll be a content and campaign expert who thrives in a high-performance environment. You will lead persona-driven, benefits-led marketing strategies that increase acquisition, retention, and engagement across our subscription portfolio. Candidates must have direct experience marketing to financial professionals and promoting high-value B2B subscriptions or intelligence products. Key Responsibilities Lead the strategy and execution of integrated marketing campaigns targeting financial sector decision-makers to deliver new business targets. Build a persona-focused, benefit-led roadmap aligned to subscription acquisition and renewal goals. Collaborate with Product, Sales, and Editorial teams to shape messaging, positioning, and go-to-market strategy. Content & Campaign Execution Develop and deliver content that drives marketing-qualified leads (MQLs) by addressing the core pain points, motivations, and decision criteria of financial services professionals. Create compelling, benefits-led messaging and campaign assets that move prospects through the funnel-from awareness to conversion. Build integrated campaign journeys around gated content, landing pages, and nurture flows to maximise lead generation and engagement. Collaborate with Sales to ensure alignment between content strategy and commercial goals, enabling stronger conversion and pipeline growth. Performance & Optimisation Optimise campaigns in HubSpot and Salesforce with strong attention to segmentation, testing, and conversion. Use analytics to track engagement and conversion across the funnel-reporting on KPIs and driving data-backed improvements. Continuously refine positioning and campaign performance based on prospect and customer feedback. Work closely with Sales and Product teams to align campaign activities with business goals. Manage and mentor a Marketing Manager, supporting execution and professional growth. Required Experience Must-Have: 3-5 years of experience marketing high-value B2B subscription products - preferably intelligence, data, or financial content platforms. Demonstrable track record targeting financial sector professionals - including investment banking, M&A, private equity, or institutional finance. Exceptional campaign planning, content development, and messaging skills. Strong experience with marketing automation and CRM tools (e.g. HubSpot, Salesforce). A portfolio or examples of successful persona-led campaigns and high-performing content. Nice to Have: Experience working with or marketing to M&A professionals. Knowledge of account-based marketing (ABM) for subscriptions. What's On Offer Competitive Compensation: Attractive salary with performance incentives. Leadership Opportunity: Shape the future of B2B subscription marketing in a fast-growing, global business. Strategic Impact: High visibility role working closely with senior leadership on a core revenue growth stream.
Jul 14, 2025
Full time
We're hiring a Senior Product Marketing Manager to lead high-impact subscription campaigns targeting global financial professionals in the digital infrastructure space. Own strategy, messaging, and performance in a fast-growing intelligence business. Salary £70k to £80k plus 10% bonus and benefts Role type Perm Location London / Hybrid Our client launched in 2009 with a mission to support the growth of digital infrastructure powering our connected world. They do this by bringing together intelligence, data, and industry leaders to help executives make smarter decisions, faster. Since then, they've built the leading global business intelligence platform for digital infrastructure-connecting dealmakers with the best investment and advisory opportunities worldwide. They are the go-to source for actionable intelligence on M&A, financing, and investment in global digital infrastructure. Their subscribers include investment bankers, investors, and senior executives from telecom, towers, data centres, cloud, fibre, and financial advisory sectors. About the Role: We are looking for a Senior Product Marketing Manager to lead the subscription marketing strategy and campaigns for premium business intelligence products. This is a critical role focused on marketing high-value B2B subscriptions to a financial services audience-including investment banks, M&A advisory firms, private equity, and institutional investors. You'll be a content and campaign expert who thrives in a high-performance environment. You will lead persona-driven, benefits-led marketing strategies that increase acquisition, retention, and engagement across our subscription portfolio. Candidates must have direct experience marketing to financial professionals and promoting high-value B2B subscriptions or intelligence products. Key Responsibilities Lead the strategy and execution of integrated marketing campaigns targeting financial sector decision-makers to deliver new business targets. Build a persona-focused, benefit-led roadmap aligned to subscription acquisition and renewal goals. Collaborate with Product, Sales, and Editorial teams to shape messaging, positioning, and go-to-market strategy. Content & Campaign Execution Develop and deliver content that drives marketing-qualified leads (MQLs) by addressing the core pain points, motivations, and decision criteria of financial services professionals. Create compelling, benefits-led messaging and campaign assets that move prospects through the funnel-from awareness to conversion. Build integrated campaign journeys around gated content, landing pages, and nurture flows to maximise lead generation and engagement. Collaborate with Sales to ensure alignment between content strategy and commercial goals, enabling stronger conversion and pipeline growth. Performance & Optimisation Optimise campaigns in HubSpot and Salesforce with strong attention to segmentation, testing, and conversion. Use analytics to track engagement and conversion across the funnel-reporting on KPIs and driving data-backed improvements. Continuously refine positioning and campaign performance based on prospect and customer feedback. Work closely with Sales and Product teams to align campaign activities with business goals. Manage and mentor a Marketing Manager, supporting execution and professional growth. Required Experience Must-Have: 3-5 years of experience marketing high-value B2B subscription products - preferably intelligence, data, or financial content platforms. Demonstrable track record targeting financial sector professionals - including investment banking, M&A, private equity, or institutional finance. Exceptional campaign planning, content development, and messaging skills. Strong experience with marketing automation and CRM tools (e.g. HubSpot, Salesforce). A portfolio or examples of successful persona-led campaigns and high-performing content. Nice to Have: Experience working with or marketing to M&A professionals. Knowledge of account-based marketing (ABM) for subscriptions. What's On Offer Competitive Compensation: Attractive salary with performance incentives. Leadership Opportunity: Shape the future of B2B subscription marketing in a fast-growing, global business. Strategic Impact: High visibility role working closely with senior leadership on a core revenue growth stream.