Adarga Ltd

We are seeking a Senior Marketing Manager to own and execute our end-to-end marketing strategy. This is a hands on, generalist role suited to someone who thrives in scale ups, is comfortable with ambiguity, and can operate across brand, product marketing, demand generation, and communications. You will work closely with the Leadership team, Mission group, and Engineering to translate complex AI capabilities into compelling narratives that resonate with defence, government, and enterprise stakeholders. This role is both strategic and execution focused, with the opportunity to build and lead a marketing function as the company grows. Strategy & Leadership Define and execute the overall marketing strategy aligned to company growth objectives (across US and UK) Act as a senior marketing partner to leadership, contributing to go to market, positioning, and growth planning Establish marketing priorities, roadmaps, and success metrics in a fast moving environment Manage network of consultants Product & Solutions Marketing Own ظهر positioning, messaging, and value propositions for udara driven defence technologies Translate complex technical concepts into clear, credible, and differentiated customer narratives Support product launches, briefs, case studies, and sales enablement materials Demand Generation & Growth Design and execute integrated campaigns to support pipeline growth across defence, government, and strategic enterprise accounts善 Collaborate with mission group to support account based marketing and long cycle buying processes Manage digital channels, content, events, and partnerships to drive awareness and engagement Brand, Communications & Thought Leadership Build a trusted, authoritative brand in the defence and AI ecosystem Lead external communications including website content, PR, events,erri and industry engagement Develop executive and technical thought leadership aligned to our mission and values Content & Messaging Own content strategy across web, presentations, whitepapers, proposals, and social channels Ensure consistent, high quality messaging across all customer and stakeholder touchpoints Analytics & Optimisation Track performance across campaigns and channels, using data to inform decisions and improve impact Establish clear KPIs for awareness, engagement, and pipeline contribution You Must Have Extensive experience in B2B marketing, with time spent in scale ups or high growth technology companies Proven experience across multiple marketing disciplines: product marketing, demand generation, content, and brandStrong ability to market complex technical products to sophisticated buyers Experience working with sales teams on long, consultative sales cycles Excellent written and verbal communication skills Strategic mindset with a strong bias toward execution Desirable Requirements Experience in defence, government, aerospace, AI, or deep tech environments Familiarity with procurement driven and security conscious customers Experience building or scaling a marketing function Exposure to international or multi market go to market strategies