YGAM

The People & Culture Director is responsible for leading the People Team, business partnering with the SLT to provide strategic, operational and change leadership across the charity. This role will lead all people, culture, and organisational development activities across Ygam, ensuring they are aligned with Ygam s values, strategy, and statutory responsibilities as a UK charity employer. Success will be consolidating and building upon our existing structures to deliver a high performing, values driven, and inclusive culture which enables Ygam to achieve our objectives both now and in the longer-term As a trusted member of the Senior Leadership Team (SLT), the postholder will act as a coach, adviser, and culture builder championing equity, wellbeing, safeguarding, and effective leadership and line management across the charity, as well as playing a full role in cross-SLT pieces of work. The role also plays a key part in bringing colleagues together by coordinating internal events, including the planning and delivery of all-staff Together Days. Our commitment as a People Team is to help the wider staff group on their journey within Ygam. We aim to provide an environment which brings out the best in our team, so that they can provide the best possible service to the people we support. Who are we looking for? This post sits on the Senior Leadership Team (SLT). We are looking for a senior. experienced, credible, and values driven people director, who combines strategic insight with a deeply human approach. You will be someone who believes that culture is created through everyday behaviours, relationships, and decisions, and who is comfortable working with complexity, ambiguity, and change. You will bring significant leadership experience at this level across the full HR and People brief. as well as strong professional judgement alongside empathy, curiosity, and humility. You will be a confident self-starter able to challenge constructively while building trust at all levels of the organisation. Above all, you will share our commitment to high-performing culture that is driven by our mission and values and be motivated by the opportunity to help create a workplace where people and volunteers feel safe, supported, included, and able to do their best work.

Main Role & Responsibilities The Director of Income Generation will lead the charity s fundraising and income generation strategy with a particular focus on securing, managing, and growing funding linked to gambling, gaming and wider digital harm prevention, including funding overseen or commissioned via the Office for Health Improvement and Disparities (OHID). This is a senior leadership role which sits on Ygam s Senior Leadership Team (SLT) with responsibility for developing a diversified, sustainable income portfolio that enables the charity to deliver high-quality, UK-wide evidence-informed prevention activity aligned with national public health priorities. The successful candidate will lead and empower a high-performing fundraising team, foster innovation, and build strong relationships with donors, funders, partners, and stakeholders across the UK. You will provide strategic direction and inspirational leadership across all income-generating activities, ensuring long-term financial resilience while upholding the charity s values, reputation, and commitment to excellent supporter experience. Working closely with the Chief Executive, Trustee Board, and Senior Leadership Team, you will shape organisational strategy, influence decision-making, and act as an external ambassador for the charity. Who are we looking for? We are looking for a strategic, values-driven fundraising leader with a strong track record of delivering income growth across multiple fundraising and business development streams. You will bring credibility in working with or alongside public bodies such as OHID, or similar national commissioners and/or major funders, and demonstrate a clear grasp of the accountability, evaluation, and assurance requirements associated with levy-funded or statutory funding. You will be an inspiring people manager, a confident communicator, and a credible senior leader who enjoys building relationships and making things happen at pace The successful candidate will possess both strategic insight and hands-on experience, be networked across the charitable funding sector, combining commercial thinking with a deep understanding of the UK charity and fundraising landscape. You will be a confident senior leader who combines strategic vision with operational rigour, has excellent stakeholder management skills. A commitment to evidence, impact, evaluation and collaboration will be central to your approach. Above all, you will be motivated by our cause and committed to ethical, inclusive, and supporter-centred fundraising and wider income generation.