Southwark Cathedral

As Southwark Cathedral s Audience Development Coordinator, your main responsibility will be to monitor visitor numbers and build new audiences. Leading on impact and evaluation, you will develop strategies to attract new visitors, engaging existing audiences, and improve the overall visitor experience. You will collaborate on projects related to the Cathedral s marketing, visitor engagement and cultural events programme. If you have experience in: Developing and implementing strategies to attract new audiences Collecting and analysing qualitative and quantitative data Working within a cultural, commercial or visitor attraction setting And are: Customer focused, passionate about excellent engagement Flexible, positive and creative Results focused, self-motivator with an entrepreneurial attitude, with an understanding of and enthusiasm for the Cathedral s overall vision and values, and sympathy with the Christian faith. Then we would love to hear from you. Main Duties and Responsibilities Develop and implement strategies to attract new audiences and deepen engagement with existing ones through various channels like social media, email, and events. Work with the Head of Engagement to improve the visitor experience to encourage repeat visits and positive word-of-mouth Work with the Communications Team to create and manage marketing campaigns to promote the Cathedral and its offerings Attend Cathedral public events and programming to gather relevant data and audience feedback Build creative and engaging forms of visitor feedback that captures qualitative and quantitative data key to the building of an audience-led Engagement programme Work with the Engagement team to plan and execute audience-led programming to attract visitors and enhance engagement, such as concerts, lectures, or tours, delivering on the new Engagement Strategy Track and analyse key performance indicators (KPIs) to measure the effectiveness of audience development efforts Work with other departments, including marketing, fundraising, and education, to achieve the Cathedral s vision and mission values Working with the Head of Engagement, CFO and COO to manage budgets related to audience development activities Develop and implement an audience development strategy and an evaluation framework that aligns with the Cathedral's overall goals Lead on data and feedback analysis and the building of reports to inform key stakeholders and SLT of Cathedral programming Closing date: 11.59pm on Wednesday, May 13th Interviews are planned for Friday, May 29th Introduction to the Cathedral Southwark Cathedral has been a place of Christian worship for over 1400 years. Now it stands on the vibrant and exciting regenerated south bank of the Thames surrounded by cultural venues such as Tate Modern, Shakespeare s Globe and Borough Market, the offices of major companies as well as schools and diverse residential communities. It is an inclusive Christian community that offers a welcome to all. The Cathedral s mission, ministry and musical tradition are core to its life as a Cathedral and a parish church serving the community. It also relies on the valuable financial contribution made by its income generating activities such as its shop, café, conference rooms, corporate events and concerts. It is a very busy place, attracting 200,000 visitors a year to the Cathedral, its churchyard and medieval herb garden. The Cathedral relies on a small but dedicated team to be inclusive and welcoming to all. Southwark Cathedral is committed to being an Equal Opportunities Employer. We believe in promoting and building a diverse and inclusive team, and workplace, culture and governance structures that are welcoming to and respectful of all. We welcome applications from all suitably qualified people whatever their ethnicity, background, age, disability, long term condition, sexual orientation, gender identity, or any other characteristic protected by law. Southwark Cathedral is committed to a culture of safeguarding, especially for children, young people, and vulnerable adults. The Cathedral has adopted the Church of England policy statement Promoting a Safer Church (2017) ; Safeguarding Learning and Development (2024) and the Safer Recruitment and People Management Guidance (2021). Every member of our team is recruited according to these policies and is required to complete safeguarding training.