2 jobs found

Senior Brand Manager Walker Cole International is exclusively partnered with a leading European consumer healthcare company based in Reading. They are searching for a Senior Brand Manager to shape and deliver the long-term strategy for a portfolio of established OTC brands; owning the P&L, leading 360 activation and driving innovation at a time of accelerated growth and portfolio expansion. This is a hybrid role, with three days per week in the Reading office. Your responsibilities will include: Leading long-term brand strategies and annual brand plans, and owning the full activation roadmap across ATL, BTL, digital, PR, shopper and e-commerce. Holding full accountability for the brand P&L and A&P budget, leading performance reviews and turning data into clear strategic recommendations. Shaping the innovation pipeline and overseeing NPD/EPD projects from concept and business case through to launch, in partnership with global teams. Acting as senior project lead across Sales, Supply Chain, Regulatory, Medical, Finance and agencies, while coaching and developing Brand Managers. To be considered for this opportunity, you should possess: 4+ years' brand management experience within FMCG or Consumer Healthcare, with proven 360 brand-building and NPD launch capability. Demonstrable commercial acumen, including P&L ownership and strong analytical skills across insight, digital and performance data. The ability to influence senior stakeholders and lead cross-functional teams, with a creative, entrepreneurial and hands-on mindset. Brand Management Senior Brand Manager Marketing Consumer Healthcare OTC FMCG P&L 360 Marketing NPD Innovation Brand Strategy

Mr Kipling is an iconic £220m RSV brand with ambitious plans for growth, built around a simple belief: bringing a little joy and putting the cherry on top of everyday life. We are looking for a commercially sharp and ambitious Senior Brand Manager to help shape what comes next. This is a high-impact brand leadership opportunity where you will own significant areas of the portfolio, turn consumer and category insight into winning choices, and mobilise teams across the business to deliver them brilliantly. This is not a role for someone who simply manages a plan. It is for someone who sees opportunities, creates momentum and makes things happen, from upstream innovation and brand strategy through to standout execution with UK retailers. What you'll be doing? Own key areas of the Mr Kipling portfolio and deliver against commercial objectives. Turn consumer, shopper and market insights into winning growth plans. Lead innovation projects from concept through to launch and post-launch optimisation. Develop compelling brand activations across digital, social and retail channels. Partner with Sales, Category and Commercial teams to drive customer success. Coach and develop our Marketing Graduate whilst leading cross-functional project teams What we need from you? FMCG brand marketing experience, ideally at Brand Manager or Senior Brand Manager level. Strong commercial acumen with experience managing budgets and delivering results. A passion for consumer insight, innovation and building brands people love. Excellent influencing and stakeholder management skills. A proactive, ownership-driven mindset with the ability to turn strategy into action. What we offer you in return: Competitive salary and bonus Car allowance Up to 7.5% pension Private medical insurance and life assurance Hybrid working (50% home / 50% office or site) Sharesave scheme and the option to purchase additional holiday Extensive learning and development opportunities Access to a wide employee discount scheme